Philip DeFranco | ||||||||||
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![]() DeFranco in 2018 | ||||||||||
Personal information | ||||||||||
Born | Philip James Franchini Jr. (1985-12-01)December 1, 1985 (age 39) New York City, U.S. | |||||||||
Nationality | American | |||||||||
Occupation |
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Spouse | ||||||||||
Children | 2 | |||||||||
Website | beautifulbastard | |||||||||
YouTube information | ||||||||||
Channels | ||||||||||
Years active | 2006–present | |||||||||
Genres |
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Total views |
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Network | Revision3 /Discovery Digital Networks (2012–2017) Rogue Rocket (2018–present) | |||||||||
Associated acts | SourceFed | |||||||||
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Last updated: October 12, 2023[1][2] |
Philip James DeFranco[3] (bornPhilip James Franchini Jr.;[4] born December 1, 1985), commonly known by his online nicknamePhillyD, and formerly known assxephil, is an American media host andYouTube personality. He is best known forThe Philip DeFranco Show, a news commentary show centered on current events in politics andpop culture.
DeFranco has also been involved in the creation of other successful channels on YouTube, includingpersonal vlog channelPhilly D, theYouTube Original news channelSourceFed and its nerd culture spinoffSourceFed Nerd, gaming channelSuper Panic Frenzy, and family vlogging channelTheDeFrancoFam. His primary channel has accumulated over 6.5 million subscribers and 1.5 billion views, as of January 2024. Over his decade-long YouTube career, he has been cited as a pioneer of YouTube and news coverage online, and has won various awards for his online content.
DeFranco was born Philip James Franchini Jr. inThe Bronx,New York City,New York.[3][5][6] He is ofItalian descent.[4]
He was a student at theUniversity of South Florida (USF),[7] a biology student atAsheville–Buncombe Technical Community College,[8][9] and later a junior atEast Carolina University.[10] In 2007, DeFranco lived inTampa, Florida, and laterAtlanta, Georgia.[10] Once in Florida, he used his USFstudent loan to purchase a computer and camera.[11][12][7] He worked as awaiter in a number of restaurants while making videos in 2007.[13]
DeFranco lived in a car until moving back with his father in Tampa, Florida, on condition that he would return to college, which he ultimately did not do.[14]
DeFranco was raisedCatholic but later identified asatheist.[15]
On September 15, 2006,[16] DeFranco created his YouTube account during his finals atEast Carolina University, originally registered as "sxephil", in which he talks about "newsie type stuff, and things that matter to [him] today."[14][17] DeFranco has cited his early influences asZe Frank,Dane Cook, and theVlogbrothers.[18][19] Early on, he began calling his news-centered videosThe Philip DeFranco Show.[14] All of his sxephil videos from before March 13, 2017, have been made private or deleted from the channel.
Before theYouTube partner program was available, he asked for donations from his viewers after claiming to have run out of money, and selling everything except hisMac, camera, and clothes, and overdrawing his bank account so he could spend a night in a hotel as he found it too scary sleeping in a car inBrooklyn.[20]
An online viewer census from 2007 showed that one-third of his viewers were 16- and 17-year-old girls.[8] In the same year, DeFranco opened his secondYouTube channel, "PhilipDeFranco", which includes a series of vlogs which he calls "The Vloggity".[21] He streamed onBlogTV twice a week and took a cut of the revenue which was up to $12CPMs.[22]
In August 2007, DeFranco conducted an experiment by uploading a video titled "Big Boobs and You". The video's thumbnail image was what the title described, except that theimage only flashed for a split second. The rest of the video's content was DeFranco talking. It quickly became his most successful video at the time, with 1.8 million views. From then on he changed his content tosex,gossip, andnews.[23] In 2012, YouTube redesigned their website, as videos with cleavage thumbnails attracted many clicks but were abandoned instead of being watched.[24]
DeFranco used his large audience to win theSpore Creature Creator, a game promotion competition, and in doing so beat celebrities such asStan Lee,Katy Perry, andElijah Wood.[25] The winner's prize was to choose which charity would receive a donation of $15,000. He chose the PKD Foundation,[26] an organization dedicated to fightingpolycystic kidney disease (PKD), which he attributed to his family's history with the condition.[10] DeFranco's large online audience also enabled him to winWired's Sexiest Geek of 2008 competition, areader-voted contest.[27]
In October 2008, DeFranco co-starred withJessica Rose andKevin Wu inHooking Up, written and directed by Woody Tondorf as a promo for HBOLabs (the online arm ofHBO).Hooking Up is a scripted 10-episode web series set at a fictional university where the students spend most of their time emailing and usingFacebook, but still manage to miscommunicate.[28][29] Guest appearances onHooking Up were made byKevin Nalty,Michael Buckley, and other popular Internet celebrities.[30]
By the show's second day on YouTube, it had received more than 450,000 views.[31][32] Bobbie Johnson ofThe Guardian said that many Web surfers have "scoffed at what they see as a cynical attempt to cash in."[33]
In 2008, he stated in an interview that his listed salary of $250,000 from a number of sources on the Internet, including and beyondYouTube, was initially a joke, but would become accurate.[10][34] He has been paid by companies to create videos to promoteCarl's Jr.'s burgers,[35] and the US television seriesLie to Me andFringe.[36]
DeFranco was a founding member ofThe Station, but left only a few months after it was created.[37] DeFranco's early attempts at launching channels with scopes outside of his eponymous news series includedBamBamKaboosh andTheDeFrancoUpdate.[38] DeFranco also launchedLike Totally Awesome (LTA), in which video reviews of a movie, video game, or technology were submitted by viewers and compiled into an episode of a video series calledThe Quad.[39] The show was run bySarah Penna, the creator of the YouTubemulti-channel network Big Frame.[40] Early in his YouTube career, Penna aided DeFranco, securing him coverage in news articles and magazines, such asFast Company. One of those articles mentioned that DeFranco frequently collaborated with the advertising agency,Mekanism.[41][42]
DeFranco entered the 2010s having his "sxephil" channel as the fifth-most subscribed on the platform.[43] In July 2010, DeFranco attended the firstVidCon event, where he was a speaker.[44] Also in the month, DeFranco co-createdCuteWinFail, along withToby Turner; the online series was described by Fruzsina Eördögh ofReadWrite as "essentially the YouTube equivalent of America's Funniest Home Videos."[45] DeFranco launched a merchandise line called ForHumanPeoples in 2011.[46]
In January 2012, DeFranco launchedSourceFed, which at the time was produced by James Haffner.[47][48][49] This came around the same time in which DeFranco signed withRevision3, amulti-channel network.[50][51][52] In February, DeFranco stated he paid himself $100,000 a year, and reinvests the rest back into his company.[37][53]
Later in the year, DeFranco hosted the 25th anniversary ofDiscovery Channel'sShark Week.[52][54][55][56]
DeFranco, along withSourceFed co-hostsElliott Morgan andMeg Turney, joined journalists at the2012 Republican National Convention and theDemocratic National Convention as part ofYouTube's "Elections Hub".[14][57][58]The Philip DeFranco Show andSourceFed were nominated for awards in the3rd installment of theStreamy Awards.[59]
In September, it was reported that DeFranco received almost 30 million views a month,[54] while by October, his channel was noted to have accumulated 2 million subscribers.[52]The Philip DeFranco Show andSourceFed were nominated forStreamy Awards;The PDS was nominated for Best First-Person Series and Best News and Culture Series.SourceFed was also nominated for Best News and Culture Series, as well as Best Live Series and its "#PDSLive 2012 Election Night Coverage" program was nominated for Best Live Event.[59]
In January 2013, DeFranco took part in aGoogle+ Hangout withUnited States Vice PresidentJoe Biden andGuy Kawasaki, discussinggun laws.[60][61] In February, DeFranco was a featured as a guest judge on thesecond season ofInternet Icon.[62]
Later, in May,SourceFed Nerd, a branch ofSourceFed, was launched.[63] In the same month, DeFranco's assets, includingThe Philip DeFranco Show andSourceFed, were acquired byRevision3, which itself was a subsidiary ofDiscovery Digital Networks.[64][65] Upon the acquisition, DeFranco became added as an exec of Revision3, the Senior VP of a new Revision3 subsidiary, Phil DeFranco Networks and Merchandise.[66][67] In October, as part of his new network, DeFranco launched theForHumanPeoples channel, based on his clothing and merchandise line.[68] In November 2013, DeFranco was a special guest in a live pre-show simulcast for theDoctor Who 50th anniversary from YouTube Space LA.[69] Additionally, DeFranco has organized live shows and meetup events in locations such asArizona,Los Angeles, andToronto.[70][71][72]
DeFranco aspired to have launched channels within his network by the end of 2013, though due to "the logistical complications of joining Discovery, adding staff and strategizing the future," those plans did not materialize.[73] DeFranco later planned 2014 to be the year that he would begin launching new channels.[73] These plans once again fell through, but in 2015, DeFranco was involved in the launching ofSuper Panic Frenzy, a gaming network, including a YouTube channel and aTwitch live-stream show.[74][75]
In 2017, DeFranco announced he was no longer working with Group Nine Media and would instead be an independent creator again.[76] In addition to this, DeFranco announced the launch of DeFranco Elite, a crowdfunding initiative onPatreon; DeFranco Elite functioned as a way for fans to help fundThe Philip DeFranco Show, which DeFranco stated would help avoid the series' funding to be tied to YouTube ad revenue.[77] By the end of the year,The Outline noted that DeFranco had over 13,000 Patreon subscribers donating an amount of money that while undisclosed was enough to rank him within the platform's top 20 creators.[78] In 2019, DeFranco was earning approximately $50,000 a month from Patreon.[79]
DeFranco's coverage of issues concerningYouTube culture—such asPewDiePie's allegedanti-Semitism controversy and theDaddyOFive child abuse story—were among those most cited by online and mainstream media publications.[80][81][82] In his stories covering the DaddyOFive channel, DeFranco highlighted the channel's creators Mike and Heather Martin, and the abuse they inflicted on their children in videos posted on the channel.[81][83] DeFranco's coverage and criticism of the channel sparked a community backlash and heightened media attention that led to the Martins losing custody of two of their children,[81] and ultimately being charged with and found guilty of child neglect.[83][84]
Another topic DeFranco was noted by media publications for covering in 2017, was that of demonetization of YouTube creators.[85][86] DeFranco continued to be frequently cited as critical of the platform, regarding issues involving ad revenue and demonetization, with noted criticism of ads being allowed on the YouTube channels of mainstream talk shows but not on those of native creators.[82][87] Due to hot-button topics that can arise when delivering the news, DeFranco's content is particularly prone to being deemed "unfriendly" to advertisers.[88]
In June 2017, DeFranco's channel was cited byThe Verge as having over 5.4 million subscribers.[89] DeFranco's subscriber growth slowed down in 2017, although his channel's monthly views continued to yield growing numbers.[90]
In October 2018,BetterHelp gained attention fromYouTube personalities after concerns were raised about alleged use ofunfair pricing, paid reviews from actors, and questionable terms of service.[91] Along with creators likeShane Dawson, DeFranco faced backlash for being among their most high-profile supporters. Both DeFranco and BetterHelp CEO Alon Matas addressed the issue, giving statements toPolygon's Julia Alexander.[92] On October 15, DeFranco tweeted that he had formally ended his relationship with BetterHelp.[93]
DeFranco launched Beautiful Bastard in February 2019, a line of hair care named after his catchphrase from the introductions of his news show.[94]
Since regaining control over his properties from the Discovery Network in May 2017, DeFranco has been working towards broadening his content and reach. He began work on Rogue Rocket and would launch the news network on April 22, 2019.[95] The network's launch was accompanied by a website.[95] A YouTube channel for the network, produced by Amanda Morones and featuring news story breakdowns launched in July; these breakdowns are presented in longer formats (such as 10- to 30-minute mini-documentaries) than those seen onThe Philip DeFranco Show.[96] Instead of being hosted by DeFranco, the channel features an on-camera cast of correspondents; the first of these correspondents was Maria Sosyan.[96] In addition to the website and YouTube channel, the Rogue Rocket network also comprised a podcast namedA Conversation With, in which DeFranco hosts and interviews a subject.[97]
In 2020, YouTube tapped various YouTubers, with DeFranco amongst them, to interviewAnthony Fauci, with the goal of bringing information related to theCOVID-19 pandemic to younger audiences.[98][99]
Due to joining YouTube in 2006 and soon gaining a sizable audience on the website, DeFranco has been cited as a pioneer of both YouTube andnew media, in general.[88] Lucas Shaw ofTheWrap described DeFranco as "one of the first video bloggers to find success on YouTube, and has since built", as well as having an, "entrepreneurial spirit and understanding of YouTube".[73] DeFranco was described byThe Washington Post as part of the first generation of YouTube's creators, with the publication writing, "there are the originals, the older ones who became famous on YouTube when the only sort of Internet fame that existed was random viral stardom: Phil DeFranco,Jenna Marbles andHannah Hart, for instance."[100]
The Los Angeles Times has described DeFranco as, "theWalter Cronkite for the YouTube generation who generates hundreds of headlines in under 10 minutes".[101] Sarah Kessler ofFast Company has referred to DeFranco as his generation's "Jon Stewart, if notRupert Murdoch andNews Corp".[102]HuffPost has also likened DeFranco to Stewart, as well asStephen Colbert andBill Maher, commending DeFranco's ability to balance "important, controversial, and potentially dry topics" with pop culture stories.[52]
David Cornell ofThe Inquisitr News wrote that DeFranco is "one of the leading sources of news" on YouTube and one of the platform's success stories.[103] Julia Alexander ofThe Verge has similarly described DeFranco as "one of the most notable voices on the site,"[82] while the publication's Lizzie Plaugic described DeFranco's content as being more akin to that of agossip ortabloid outlet. Plaugic wrote "the biggest differentiators of gossip channels are the hosts. Philip DeFranco tries to position himself as an objective, buttoned-up talk show host, even though his eponymous show is all about his take on the biggest names in YouTube drama."[89]
DeFranco's ventures in creating an online media network have also been noted. Alex Iansiti ofHuffington Post (nowHuffPost) noted, "The Philip DeFranco Show is a great example of a media company to sprout out of YouTube".[104]Variety similarly expressed that DeFranco has "built upon a cult following and turned his YouTube show into a bonafide media empire."[105]
Politically, DeFranco has described himself as "fiscally conservative, socially liberal, for the most part."[106] He has expressed support forLGBT rights, including gay marriage and transgender rights, but he holds conservative views on company taxation.[107] While onThe Joe Rogan Experience podcast, DeFranco stated that prior to moving to California he was "ultra-liberal".[108] Starting a business there caused him to lean morecenter.[108] He voted forLibertarian nomineeGary Johnson in the2012 United States presidential election, but he no longer labels himself a libertarian.[109] DeFranco has criticized the perceived authoritarian nature as well as Twitter activity of current U.S. presidentDonald Trump during Trump's first term.[107]
DeFranco has noted he likes to verify the news he covers and comments on, stating "I have to see several news sources that I trust."[18] On this,Polygon has stated that DeFranco expressed paranoia relating to the need to ensure that stories are completely correct.[110] DeFranco also likes to incorporate a "human side to every story,"[18] and has been known to specifically highlight optimistic or feel-good stories to counter the typical grittiness of a news cycle.[110] When coveringshootings, DeFranco only reports on known facts at the time and has a policy to not use the perpetrator's name or image.[111]
FollowingPewDiePie's December 2019 announcement that he would be taking a break from posting on YouTube,CNN published an article about PewDiePie, focusing on his past controversies; DeFranco cited this CNN article when he addressed what he referred to as a "crisis of credibility problem" formainstream media outlets.[112]
Beginning in 2016, DeFranco became notably critical of YouTube's advertising policies, as they would begin to result in widespread demonetization–a term describing an incident in which something triggered YouTube's system to remove advertisements from a video–for creators across the platform.[113][114][115] DeFranco's criticism of YouTube regarding this topic would continue in the following years.[116]
Dating as far back as 2008, DeFranco has been frequently cited as pondering a potential end to his eponymous news series or an exit from the platform altogether.[10][117][118][119] DeFranco's reasons for this have varied from a personal want to "not overrun [his] time" to being frustrated with the platform's unstable revenue source.[10][119] In April 2018, DeFranco again expressed frustrations with the YouTube platform and detailed his progress on developing a network; he hired a six-person research and investigative team, curated hosts for short- and long-form content, and tested a morning podcast, among other things in preparation for the network's launch.[120] Months later while atVidCon, he stated that he saw himself walking from hosting thePDS within three years, saying "I don't know how to do the show I'm doing now in three years without phoning it in." He also added that he would remain online in some capacity, expressing, "in some way, I will always want to make a show and have that interaction, and I think that will evolve."[110]
DeFranco haspolycystic kidney disease which he inherited from his father and grandfather.[10] He has a younger sister named Sabrina.[121]
As of 2020, DeFranco lives inEncino, Los Angeles, with his wife, media literacy and mental health advocate Lindsay Jordan DeFranco (née Doty), and their two sons. DeFranco proposed to Doty, then his longtime girlfriend, on August 16, 2013, at his "DeFranco Loves Dat AZ" show inTempe, Arizona.[122][123] Their first son, named Philip James "Trey" DeFranco III, was born in 2014.[124] The couple married on March 7, 2015, and it was captured on social media.[125][126] Their second son, Carter William DeFranco, was born in 2017.[127] In 2019, Lindsay launched Not So Fast, amedia literacy campaign.[111] The couple moved into theirEncino home in late 2019 after previously living inSan Fernando andSherman Oaks.[105]
Year(s) | Title | Role | Episodes | Refs |
---|---|---|---|---|
2007–present | The Philip DeFranco Show | Host | All, main role | |
2008 | Hooking Up | Nick | All, main role | [28] |
2013 | Internet Icon | Guest judge | 1 | [62] |
2018 | Hot Ones | Himself | 1 | [128] |
2019 | Gochi Gang | Himself | 1 | [129] |
Year | Work | Category | Award | Result | Ref. |
---|---|---|---|---|---|
2008 | Philip DeFranco | Sexiest Geek | Wired magazine | Won | [27] |
2010 | Best Vlogger | 2nd Streamy Awards | Nominated | [130] | |
2013 | The Philip DeFranco Show | Best News Series | 2nd IAWTV Awards | Won | [131] |
Best Writing (Non-Fiction) | Nominated | [132] | |||
Best First-Person Series | 3rd Streamy Awards | Nominated | [59] | ||
Best News and Culture Series | Won | [59] | |||
SourceFed | Nominated | [59] | |||
Audience Choice for Best Series of the Year | Won | [59] | |||
Best Live Series | Nominated | [59] | |||
SourceFed:#PDSLive 2012 Election Night Coverage | Best Live Event | Nominated | [59] | ||
2014 | The Philip DeFranco Show | Audience Choice for Best Show of the Year | 4th Streamy Awards | Nominated | [133] |
SourceFed | News and Current Events | Won | [133] | ||
Audience Choice for Best Show of the Year | Nominated | [133] | |||
SourceFed Nerd | Gaming | Nominated | [133] | ||
2015 | The Philip DeFranco Show | Best News and Culture Series | 5th Streamy Awards | Nominated | [134] |
Audience Choice for Best Show of the Year | Nominated | [134] | |||
2016 | Best News and Culture Series | 6th Streamy Awards | Won | [135] | |
Audience Choice for Best Show of the Year | Won | [135] | |||
2017 | Best News and Culture Series | 7th Streamy Awards | Nominated | [136] | |
Audience Choice for Best Show of the Year | Nominated | [137] | |||
2018 | Best News and Culture Series | 8th Streamy Awards | Won | [138] | |
Audience Choice for Best Show of the Year | Nominated | [138] | |||
2019 | News | 9th Streamy Awards | Won | [139] | |
Show of the Year | Nominated | [139] | |||
2020 | News | 10th Streamy Awards | Nominated | [140] | |
2021 | 11th Streamy Awards | Nominated | [141] | ||
2022 | 12th Streamy Awards | Nominated | [142] |
DeFranco is what I started telling people when they kept butchering my real last name which is Franchini pronounced Fran-keeny.
"When I started this show, I was inspired by great people. Like Ze Frank or the Vlogbrothers, and knowing I could never be as good as them, I did my own thing.
As some of you already saw because I snuck it into yesterday's description, our news website roguerocket.com has now officially launched.
This is the finalPhilip DeFranco Show. It's weird to say that and actually mean it.