Paytm was founded in August 2010 with an initial investment ofUS$2 million by its founderVijay Shekhar Sharma inNoida,Delhi NCR. It started off as a prepaid mobile andDTH recharge platform, and later added debit card, postpaid mobile and landline bill payments in 2013.[14]
In October 2011Sapphire Ventures (fka SAP Ventures) invested $10 million in One97 Communications Ltd.[15] By January 2014, the company had launched the Paytm Wallet, which theIndian Railways andUber added as a payment option.[16] It launched intoe-commerce with online deals and bus ticketing. In 2015, it added education fees, metro recharges, electricity, gas, and water bill payments.[17] Paytm's registered user base grew from 1.18 crore in August 2014 to 10.4 crore in August 2015. Its travel business crossed $500 million in annualisedGMV run rate, with 20lakh tickets booked per month.[18]
In March 2015 Paytm received its huge stake from Chinese e-commerce companyAlibaba Group, afterAnt Financial Services Group, an Alibaba Group affiliate, took 40% stock in Paytm as part of a strategic agreement.[19] Soon after, it received backing fromRatan Tata, the MD ofTata Sons.[20] In August 2016, Paytm raised funding from Mountain Capital, one ofTaiwan-basedMediaTek's investment funds at a valuation of over $5 billion.[21] Also in 2016, it launched movies, events and amusement parks ticketing[22] as well as flight ticket bookings and Paytm QR.[23] Later that year, it launched rail bookings[24] and gift cards.California-basedPayPal filed a case against Paytm in the Indian trademark office for using a logo with a similar colour combination to its own on 18 November 2016.[25]
In May 2017 Paytm received its biggest round of stake from a single investor –SoftBank, thus bringing the company's valuation to an estimated $10 billion.[26] In August 2018,Berkshire Hathaway invested $356 million for 3%- 4% stake in Paytm,[27][28] although Berkshire Hathaway confirmed thatWarren Buffett was not involved in the transaction.[29]
In 2017 Paytm became India's first payment app to cross over 10 crore app downloads.[30] The same year, it launched Paytm Gold,[31] a product that allowed users to buy as little as₹1 of pure gold online. It also launchedPaytm Payments Bank[32][33] and ‘Inbox’, a messaging platform with in-chat payments.[34] By 2018, it started allowing merchants to accept Paytm,UPI and card payments directly into their bank accounts at 0% charge.[35][36] It also launched the ‘Paytm for Business’ app (now called Business with Paytm App), allowing merchants to track their payments and day-to-day settlements.[37] Its merchant base to grow to more than 70 lakh by March 2018. It launched two new wealth management products - Paytm Gold Savings Plan and Gold Gifting for long-term savings.[38][39] In January 2018, it entered into a joint venture withAlibaba Group-owned gaming company AGTech Holdings to launch Gamepind, a mobile gaming platform.[40] It was rebranded as Paytm First Games in June 2019.[41] In March 2018, Paytm Money was started with an investment of ₹9crore[42][43] for investment and wealth management.[44]
In May 2018, the Indian investigative news agencyCobrapost released a video of an undercover reporter meeting with Paytm's vice president, Ajay Shekhar Sharma who is the brother ofVijay Shekhar Sharma.[45][46] During the meeting, he reportedly said the company had provided theGovernment of India with the personal data of Paytm users in the Indian state ofJammu and Kashmir, violating user's privacy and policies.[47][48] Later,BuzzFeed reported that, Sharma has close ties with India's ruling partyBharatiya Janata Party.[49] Meanwhile, in response, the company tweeted that, it had never shared user's data with third parties, denied the contents in the video, and stated that it had never received requests from law enforcement onTwitter.[50][51] Paytm also stated that any person claiming otherwise "is not aware of the policy and is not authorised to speak on behalf of the company".[52][53]
In March 2019 the firm launched a subscription based loyalty program called Paytm First,[54] and in May 2019, it partnered withCitibank to launch Paytm Firstcredit card[55][56] On 25 November 2019, Paytm raised $1 billion in a funding round led by US asset manager T Rowe Price along with existing investors Ant Financial and SoftBank Vision Fund.[57]
On 18 September 2020, the firm's official app was briefly unlisted from theGoogle Play allegedly due to violations of the Play Store's gambling policy.[59][60] The company claimed thatGoogle did not offer any prior warning or give the company an opportunity to explain its views on the contentious 'cashback' offers while claiming that Google's own payments appGoogle Pay offered similar 'cashback' offers and suffered no repercussions.[61][62]
In July 2021 One97 Communications filed a draftred herring prospectus with theSecurities and Exchange Board of India to launch itsinitial public offering (IPO).[63][64] It launched itsIPO in November 2021, raising₹18,300 crore (US$2.2 billion) at a valuation ofUS$20 billion.[65] It was the largest ever IPO in India.[66] The shares began trading on 18 November 2021, opening at₹1,950 on theNSE, 9.3% below the upper band of the IPO price range, and closed down more than 27% at₹1,560,[67] making it the biggest drop on a listing day in Indian IPO history.[68]
In December 2021 Paytm launched Paytm Wealth Academy.[69] In March 2022, theReserve Bank of India barredPaytm Payments Bank from signing up new customers after an inspection found that the company was leaking customer data to China-based entities which indirectly owned a stake in Paytm Payments Bank.[70]
On 31 January 2024,Reserve Bank of India, the banking regulator in India, ordered Paytm Payments Bank Ltd to stop the bulk of its activities from 29 February 2024. RBI found that the company did not conduct proper background checks on the source of funds before onboarding clients. This date was further extended to 15 March 2024 as per the updated FAQ.[71] It may lead to 20% work force cut down.[72]
TheIndian Government and Paytm have aligned onfintech goals, with a focus onUPI,ONDC, and digital commerce. MinisterPiyush Goyal emphasized the importance of exporting India’s digital payment innovations globally and integrating small businesses through ONDC. Paytm reaffirmed its commitment to advancing India’s digital economy. This collaboration aims to strengthen India’s position as a global leader in digital payments and inclusive digital commerce..[72]
In 2013, Paytm acquired Plustxt for under $2 million; the platform allowed fast text messaging inIndian languages.[75]
In 2016, it acquired Delhi-based consumer behaviour prediction platform Shifu[76] and local services startup Near.in.[77] In July 2017, it acquired a majority stake in online ticketing and events platform Insider.in, from event management companyOnly Much Louder (OML).[78] In 2017, it acquired restaurant deals platform Little and hyperlocal e-commerce company nearbuy.com in 2017, and merged the two companies.[79]
Paytm acquired the startup Cube26 in January 2018.[80] In May 2018, Paytm acquired movie ticket booking platform TicketNew fromAlibaba Group for around $40 million.[81] It acquired the hotel booking platform NightStay in 2019.[82]
In October 2021, Paytm acquired digital lending company CreditMate.[83]
Paytm invested $5 million inauto-rickshaw aggregator and hyperlocal delivery firm Jugnoo in 2015.[84] In 2016, it invested in logistics startups LogiNext and XpressBees.[85][86] In April 2017, Paytm invested in healthcare artificial intelligence (AI) startup QorQL.[87] It also invested in mobile loyalty program and analytics startup MobiQuest.[88]
Paytm established a joint venture with SoftBank andYahoo! Japan, called PayPay Corporation, to offer services in the Japanese market. Paytm launched the PayPay app, a QR-based payment settlement service, inJapan on 22 October 2018.[89]
Paytm Labs Inc. was established inToronto,Ontario in 2014 as aresearch and development division.[90] It recently launched a fraud risk management platform called Pi for fintechs and digital marketplaces where transaction value is high.[91][92][93]
Paytm Insider is a mobile app that helps to book tickets for Cricket matches, live entertainment shows and sports games online.[94][95]
In August 2024,Zomato acquired Paytm’s entertainment-ticketing business, including the Paytm Insider and TicketNew platforms, for approximately ₹2,048 crore, as part of its strategy to expand into a “going-out” super-app. The transaction was structured through Paytm’s parent company,One97 Communications (OCL), transferring its entertainment-ticketing operations to two wholly owned subsidiaries—Orbgen Technologies Pvt. Ltd. (OTPL) and Wasteland Entertainment Pvt. Ltd. (WEPL)—which operated TicketNew and Insider, respectively. Zomato then acquired 100 % of the equity in OTPL and WEPL. Under the agreement, the acquired platforms would continue operating for up to 12 months during a phased transition, with eventual integration into Zomato’s District app.[96][97]
During theCOVID-19 pandemic in India, Paytm contributed₹10 to every single user who pays to thePM CARES Fund via their app; within ten days they had collected₹100 crores in their app. Their 1,200 employees contributed 15 days or even a few months of their salaries to the fund.[98]
Through their platform, Paytm made 21,000oxygen concentrators available for people in need,[99] and donated oxygen plants in 13 worst-hit cities to help hospitals get oxygen.[100]