Screenshot | |
Type of site | OTT video streaming platform |
|---|---|
| Headquarters | Los Angeles,California, U.S. |
| Country of origin | United States |
| Area served | United States,Puerto Rico |
| Key people | Paul Presburger (CEO)[1] |
| Parent | TelevisaUnivision |
| Registration | Required |
| Users | |
| Launched | August 1, 2017; 8 years ago (August 1, 2017) |
| Current status | Merged with ViX |
Pantaya was an AmericanOTTstreaming service targeted for Hispanic and Spanish-language viewers.[2] Content included programs and films released in Latin America and original programming, as well as Spanish dubs fromLionsgate's select catalogue.[3][4]
The streaming service was available in theUnited States andPuerto Rico, and content can be accessed globally through other streaming services such asAmazon'sPrime Video.[1][2][3]
After the acquisition of Pantaya byTelevisaUnivision in May, 7 months later in December, Pantaya ceased its services, and notified users about the switch toViX.
Pantaya was launched in August 2017 in a joint venture betweenLionsgate and Hemisphere Media Group.[3] Paul Presburger was appointed asCEO of the streaming service, who is also CEO ofPantelion Films.[1] Lionsgate has owned 75% of the streaming platform while Hemisphere owned 25% at the time.[2] In 2019, the platform has reached 500,000 subscribers.[1] In that same year, Pantaya has expanded into producing original programming, starting withEl juego de las llaves which debuted in August of that year.[5][1]
In 2021, Hemisphere Media Group has acquired full ownership rights to the Pantaya streaming service fromLionsgate for $124 million, following the latter's decision to focus on the expansion of itsStarz brand.[2] Lionsgate's CEO Brian Goldsmith has stated that the studio was "very proud to have helped build Pantaya into the leading premium Spanish-language platform in the U.S.," and added that Hemisphere Media Group was "the right owner".[2] Additionally, Hemisphere CEO Alan Sokol said that the company is aiming for expansion. "There's so much more we can do, and the opportunity is so much greater," Sokol said. "We've set a stated goal of 2.5 to 3 million subscribers by 2025. But honestly we feel that's a conservative goal and that the opportunity is two to three times that."[6] As of April 2021, there are 900,000 subscribers to Pantaya.[2]
More recently, she had signed a deal with actressFernanda Castillo, whereas the actress would star in Pantaya's upcoming projects.[7]
In May 2022,TelevisaUnivision reached a deal with Hemisphere Media Group to acquire Pantaya, targeting the platform in order to fortify their ownViX streaming service.[8][9] The acquisition was completed on September 13 of that year.[10]
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