| "One Pure Thought" | ||||
|---|---|---|---|---|
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| Single byHot Chip | ||||
| from the albumMade in the Dark | ||||
| B-side | "Slow Death" | |||
| Released | 12 May 2008 | |||
| Length | 4:53 | |||
| Label | EMI | |||
| Songwriters |
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| Hot Chip singles chronology | ||||
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"One Pure Thought" is a song by British electronic groupHot Chip, which serves as the third single from their 2008 albumMade in the Dark. It was released on 12 May 2008.
The video, directed by Bevis Martin (brother of Hot Chip member Felix Martin) and Charlie Youle, was described as having an "animated band performing in a pointillist world populated by simple geometric shapes, the kind of placeRoy Lichtenstein might have liked to hang out in."[2] The video was produced by Richard Barnett andTrunk Animation.
The Guardian said the "cringeworthy, funky guitar chords" that introduce the song are the "best thing" about the song because they "sweeten the flurry ofCasio beats and propulsive melody which follow".[3] However,Pitchfork Media said that it opens with "gnarled guitar chords and keening synths" and described the song as "infectious".[4] The song was described byManchester Evening News as "one of the strongest songs fromMade in the Dark, having both lyrical and rhythmic appeal with "infectiously bouncy tropical drums and quirky melodies".[5]Digital Spy said the vocals were "impossibly charming [...] choirboy vocals" and described the song as eccentric with an "unmistakablyHot Chip concoction of rock guitar riffs, electro atmospherics and digital calypso rhythms". The melody was said to be reminiscent of vintageNew Order, whichAllmusic also reported; "a witty, wordy gem that comes across likePaul McCartney backed by New Order".[6][7] Boomkat.com said the song "gets all the electronic stuff right but sounds rather flimsy when it comes to vocals and guitar, which as per usual are a bit of a shambles".[8]
"One Pure Thought" was not as commercially successful as the previous release, "Ready for the Floor". It charted for 1 week on theUK Singles Top 75, where it reached position #53.[9]
