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Company type | Subsidiary ofLuxottica |
---|---|
Founded | 1986 |
Headquarters | Los Angeles, CA ,United States |
Number of locations | 42 retail stores |
Key people | Rocco Basilico (CEO) |
Products | Eyewear and Sunglasses |
Owner | Luxottica |
Parent | EssilorLuxottica |
Website | oliverpeoples.com |
Oliver Peoples is an American luxury eyewear brand established in 1986, and owned byLuxottica.[1] The brand is sold in Oliver Peoples boutiques, online, and in fashion boutiques and department stores throughout the world. Oliver Peoples eyewear is designed inLos Angeles, Italy, and Japan.[2]
Oliver Peoples was founded by Kenny Schwartz, Larry Leight and his brother Dennis Leight in 1986.[3] Before they launched the company, Schwartz and Larry Leight worked asopticians. They would draw glasses on the celebrities inVogue magazine.[4] In 1984, Leight designed a frame, later named "Identity,"[5] that was fabricated for pop artistAndy Warhol.[6] Warhol wore the glasses for an editorial spread published in the German magazineMänner Vogue in 1987.[7]
In 1986, while Schwartz and the Leight brothers were searching for eyewear brands to stock their new boutique inWest Hollywood, California,[8] they purchased a bulk lot of American brand name frames in their original packaging for $5,000 at an auction in Connecticut.[9] While going through the inventory, a receipt was found naming the frames' original owner, Oliver Peoples. The brothers named the company after him.[3]
In 2006,Oakleyacquired Oliver Peoples for $46.7 million.[10] In 2007, Oakley was purchased by eyewear giantLuxottica.[11] In 2016, Rocco Basilico became the CEO of Oliver Peoples. After his first year at the helm, Basilico earned himself a place on the famedForbes' '30 Under 30' list.[12] To date, Basilico has helped increase Oliver Peoples' retail footprint from 14 to 42 global stores.[13]
1989, Denise Crosby wears OP-505 in “Pet Sematary”
1991, Oliver Peoples is mentioned inBret Easton Ellis' novel,American Psycho. Thefilm adaptation, released in 2000, featuresChristian Bale in the iconic Oliver Peoples 'O'Malley' frames.[14] The same year,Julia Roberts wears 'M-4 Sun' frames inDying Young.[citation needed]
1993,Whoopi Goldberg wears MP-2 inSister Act 2: Back in the Habit. Also in 1993,Laura Dern wore Oliver Peoples glasses inJurassic Park.[15]
1994,Anthony Edwards wears Oliver Peoples (full rim frames, later rimless) throughout his entire tenure onER.[citation needed]
1996, Jeff Goldblum wears Oliver Peoples Finley in “Independence Day”.
1997,Bruce Willis wears 'O'Malley Sun' inThe Jackal.[16]
1999,Brad Pitt wears Oliver Peoples' styles inFight Club.[17]
2004,Denzel Washington wears Oliver Peoples M4 inMan on Fire.[18]
2005, Brad Pitt andAngelina Jolie wear Oliver Peoples inMr. & Mrs. Smith.[19]
2007, Nicolas Cage wears Oliver Peoples MP-2 inNational Treasure, Book of Secrets.
2013,James Spader wears Oliver Peoples in the NBC seriesThe Blacklist.[20]
2014,Mark Wahlberg wears Oliver Peoples in the movieThe Gambler
2017,Bono fromU2 wears Oliver Peoples 'Row After Midnight' frames.[21]
2022,Kevin Costner wears Oliver Peoples in the television series,Yellowstone.[22]
2022,Theo James andAubrey Plaza wear Oliver Peoples in the HBO seriesThe White Lotus.[23]
2023,Jeremy Strong as Kendall Roy wears Oliver Peoples in the HBO seriesSuccession.[24]
In 1994, Oliver Peoples andSir Elton John collaborated to create a series of frames with a portion of the proceeds going to theElton John AIDS Foundation. This marked the first collaboration with the brand.[25]
In 2009, Oliver Peoples collaborated with actress Zooey Deschanel for a signature pair of sunglasses called "Zooey."[26]
In 2012, Oliver Peoples collaborated with the Peck estate to launch the Gregory Peck style inspired by Peck's character in the film "To Kill a Mockingbird".[27]
In 2013, Oliver Peoples collaborated with French women's brand Isabel Marant.[28]
In 2015, Oliver Peoples collaborated with Rodarte.,[29] Public School.[30] and fragrance brand Byredo.[31]
In 2016, Oliver Peoples collaborated with the luxury fashion label established by Mary-Kate and Ashley Olsen, The Row.[32]
In 2019, Oliver Peoples collaborated with the Grant estate to launch the Cary Grant style inspired by Grant's character in the film "North by Northwest".[33]
In 2020, Oliver Peoples collaborated with premium audio company Master & Dynamic.[34]
In 2021, Oliver Peoples collaborated with Italian luxury brand Brunello Cucinelli,[35] and fashion house, Frère.[36]
In 2023, Oliver Peoples collaborated with New York womenswear brand Khaite.[37]
As of 2022, the brand has 42 stores in North America, Europe, and Asia.[13]
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