 | |
| Industry | wireless |
|---|---|
| Predecessors | mobiPCS LLC Coral Wireless LLC |
| Founded | June 30, 2004; 21 years ago (2004-06-30) inHonolulu,Hawaiʻi |
| Headquarters | Honolulu, Hawaiʻi ,United States |
Area served | Hawaiʻi |
Key people | Justen Burdette, CEO[1] Chi Nguyễn, COO Toni Paracuelles, CSO Meredith Mawhar, CFO Brad Coates, CPO |
| Brands | mobi mobiPCS |
| Services | wireless telecommunications services |
Number of employees | 120[2] |
| Website | mobi |
mobi, Inc. is awireless carrier founded in 2004 and based inHonolulu,Hawaiʻi. The company provides service on each of the major islands of Hawaiʻi, as well as on the mainland United States through roaming agreements with other carriers.[3]
mobi is an operator member of theGSMA,[4] theCompetitive Carriers Association (the CCA), theCTIA, and thePacific Telecommunications Council (PTC).[5] Since 2022, workers at the company are represented by and members of theCommunications Workers of America (the CWA).[6]
The company reached a network sharing agreement withVerizon Wireless in 2015,[7] withSprint in 2019, and later announced a nationwide5G partnership withT-Mobile in 2023, allowing it to continue to operate as amobile network operator in Hawaiʻi but as a"full" mobile virtual network operator outside of its own footprint.[8]
In late 2022, mobi became one of the first wireless carriers in the world to migrate itsmobile core to thepublic cloud, through a partnership withAWS and startupWG2 (since acquired by Cisco).[9] The following year, the carrier launched aCBRS network using technologies fromFederated Wireless.[10]
mobi acquired wireless spectrum in thePCS band in 2004[11] and launched service[12] covering Hawaiʻi in 2005. Doing business asmobiPCS, the company andMetroPCS were both backed by venture capital firmM/C Partners, with each disrupting the market in their respective regions by offering no contract, no credit check, unlimited wireless service before those became widespread options in the wireless industry.[13] By 2008, mobi had opened eleven retail and seventy dealer locations throughout Hawaiʻi.[14]
While the company launched with CDMA service (along with other members of theAssociated Carrier Group) and had a roaming partnership withSprint,[15] it later transitioned to offering LTE and 5G wireless services.
The carrier operates its own retail stores in Hawaiʻi, and also has a small network of partner locations. To support customers digitally and outside of Hawaiʻi, mobi was the first wireless carrier in the United States to supportmobile recurring payments andeSIM activation through its apps foriPhone withApple Pay andGoogle Pay (payment method) forAndroid.
In 2023, the company adopted technology from startup RiPSIM, enabling mobi to become the first carrier to fully automate its end-to-endeSIM activation process, generating a dynamic eSIM profile, in real-time, at the time of activation, for each wireless subscription. The two companies demonstrated the technology at the AWSre:Invent conference that year, with RiPSIM launching it commercially in 2024.[16]
In 2022, its frontline and digital workers in Hawaiʻi, on the mainland United States, in Canada, and in México unionized with theCommunications Workers of America, which the company voluntarily recognized despite the common trend ofunion busting in its industry.[17]
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