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| Type of business | Subsidiary |
|---|---|
Type of site | Online games |
| Available in | 16 languages |
List of languages English, French, Spanish, German, Portuguese, Italian, Swedish, Russian, Polish, Romanian, Hungarian, Korean, Chinese, Turkish, Hindi, Japanese | |
| Founded | 30 March 2001 |
| Headquarters | , Switzerland |
| Founder | Robert Small |
| CEO | Saad Choudri |
| Key people | Robert Small (President) Marius Manolache (COO) James Russell (CPO) Sérgio Varanda (CCO) Claudia Gorman (GC) Stefan Beurier (CFO) |
| Parent | Tencent (since 2015)[1] |
| URL | miniclip |
| Advertising | No |
| Registration | Optional |
| Current status | Active |
Miniclip is a Swissmobile game publisher and formerbrowser gamewebsite that was first launched on 30 March 2001.[2] It was started by Robert Small and Tihan Presbie with a budget of £40,000.[3] In 2008, Miniclip was valued at over £275 million.[4] Ten years later, the company gained over $400 million in revenue through its mobile game,8 Ball Pool.[5][6][7]
As of July 2009, over 400applications were hosted on its own website.[8]
In February 2015,Tencent acquired majority stakes of Miniclip.[9][1] In December 2016, Miniclip surpassed 1 billion downloads across its published mobile games oniOS-based,Android-based, andWindows Phone-based devices. In March 2022, Miniclip announced that it had reached 4 billion downloads worldwide with8 Ball Pool alone accounting for 1 billion of them.[10][11][12]
In April 2021, Miniclip celebrated its 21st anniversary. In response, the CEO of Miniclip claimed that it would be moving away from developingbrowser-based games to prioritize its mobile gaming products, includingAgar.io,8 Ball Pool,Mini Militia,Ludo Party and more.[13]
In April 2022, Miniclip announced that it would begin prioritizing its mobile games. As a result, the browser game portal was shut down in July 2022 and the website lost all but two of its most popular games of the time,Agar.io and8 Ball Pool.[14][15][16]
In June 2022, Miniclip agreed to acquireSYBO, the co-publisher and co-developer ofSubway Surfers, in an undisclosed deal.[17][18] The deal with SYBO went through in July 2022.[19]
In November 2024,Embracer Group announced that they would divest Easybrain to Miniclip for a consideration of $1.2 billion, with the transaction expected to close in early 2025.[20]
| Name | Location | Acquired | Ref(s). |
|---|---|---|---|
| Masomo | İzmir, Turkey | 2019 | [21][22] |
| Eight Pixels Square | Derby, United Kingdom | 2020 | [23] |
| Gamebasics | Zoetermeer, Netherlands | 2021 | [24] |
| Green Horse Games | Bucharest, Romania | 2021 | [25] |
| Supersonic Software | Leamington Spa, United Kingdom | 2021 | [26] |
| SYBO | Copenhagen, Denmark | 2022 | [17][18] |
| Easybrain | Limassol, Cyprus | 2024 | [27] |
Miniclip has developed and published numerous mobile games foriOS,Android,Symbian, andWindows Phone. This includes8 Ball Pool,Golf Battle,Gravity Guy,Bloons Tower Defense,On The Run,Plague Inc. for Android,Berry Rush,Agar.io,Diep.io,Mini Militia,Ludo Party andHead Ball 2.
In September 2012,Microsoft announced on theWindows blog on 31 August 2012 (see alsoList of Xbox games on Windows) that Miniclip games would be able to distribute their games on theXbox division ofWindows 8. Miniclip games that are supported byXbox forWindows 8 includeGravity Guy,iStunt 2, andMonster Island.Gravity Guy was released onWindows Store on 29 November 2010.
In April 2013, most Miniclip games forWindows 8 andWindows Phone were distributed for free for one year.[28]
On 14 February 2017, Miniclip released their first mobile racer game which was compatible withXbox One,PC, andPlayStation 4, titledMX Nitro.[29][30]
On 1 September 2005, theUnited States Computer Emergency Readiness Team issued an advisory concerning Miniclip:
The Retro64 / Miniclip CR64 Loader ActiveX control contains a buffer overflow vulnerability. This may allow a remote, unauthenticated attacker to execute an arbitrary code on a vulnerable system. Although theActiveX control is no longer in use by either retro64.com or miniclip.com, any system that has used certain pages of these websites in the past (prior to September 2005) may be vulnerable.[31]
In 2006, several security firms reported that some Miniclip users had installed a "miniclipgameloader.dll" which contained the hostile code identified as "Trojan Downloader 3069.”[32] In the same year, another download related to Miniclip installed "High Risk"malware called "Trojan-Downloader.CR64Loader.”[33]