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| Product type | Trade show |
|---|---|
| Owner | Reed MIDEM |
| Country | France |
| Introduced | 1964 |
| Markets | Worldwide |
| Website | MIPTV.com |
| MIPTV | |
|---|---|
| Status | active |
| Genre | Trade show |
| Begins | April[1] |
| Venue | Palais des festivals,Cannes,France |
| Country | France |
| Years active | 1964 |
| Sponsor | Reed MIDEM |
| Website | MIPTV.com |
MIPTV (French:Marché International des Programmes de Télévision) is an event which takes place annually inCannes, France, using the facilities and infrastructure which the town has developed over the years to host other important events such as theCannes Film Festival amongst other events.
It is essentially a content market for co-producing, buying, selling, financing and distributing entertainment content. It provides the people involved in the TV, film, digital and audiovisual content, production and distribution industry a market conference and networking forum to discover future trends and trade content rights on a global level.
This event is very closely related to theMIPCOM event, but retains its distinct focus. The MIPCOM event takes place in the same venue in October each year.
MIP-TV was started inLyon, France, in 1963 three years after MIFED, the world's first audiovisual market, had started inMilan, Italy. The first MIP-TV was attended by 119 companies from 19 countries.
In 1965, after a one-year hiatus, MIP-TV moved to Cannes, using the town's “old” Palais for the exhibition floors. In 1982 the market moved to the new Palais, while the old one became a hotel.In 1987 the company that organized the market,MIDEM, was sold to the UK'sTelevision South (TVS) for £5 million. Two years later, TVS sold MIDEM toReed Exhibitions (for a reported $20 million), which renamed it Reed MIDEM.[2]
Conference panelists and keynotes include CEOs from all the major global media companies like: Leslie Moonves,CBS (US), Jana BennettBBC (UK), Gerhard ZeilerRTL Group (Luxembourg), Harry Sloan MGM (US), Subhash Chandra ZEE Networks (India), Hyun-Oh Yoo SK Communications/Cyworld (Korea), Paula Wagner at United Artists (US), Ronnie Screwvala UTV (India), Philip Rosedale Second Life (US), Ben SilvermanNBC (US), Emilio AzcarragaTelevisa (Mexico),Mike VolpiJoost (US),Ken Rutkowski, Wayne Scholes Redtouch Media (US)KenRadio Broadcasting (US).[3][4] Vertice360º (SPAIN)
Since 2010, MIPTV has launched MIPFormats, "the pre-MIPTV formats conference & pitching showcase" that gathers producers, commissioners, buyers, distributors and aspiring creators of breakthrough formats. The event is organised in association with C21FormatsLab.
In 2011, 665 participants and 401 companies from 57 countries came to MIPFormats.
MIPDoc is where international buyers, sellers, producers and commissioners of documentary and factual programmes screen new content and do business. MIPDoc calls itself "the international showcase for documentary screenings". Key MIPDoc 2011 figures:
By country:
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