Cover of the Summer 2024 edition | |
| Editor-in-chief | Nora Baldenweg |
|---|---|
| Former editors |
|
| Photographer | Damon Heath |
| Categories | Culture and fashion |
| Frequency | Biannual |
| Founder |
|
| Founded | 2005; 20 years ago (2005) |
| Country | United Kingdom |
| Language | English |
| Website | Official website |
Lula: Girl of My Dreams is a biannual British culture and fashion magazine launched in 2005 by fashion photographer Damon Heath and stylistLeith Clark. Clark, who served as both the founder and editor-in-chief of the magazine, created the publication as a reaction to the rampantmaterialism she saw in other magazines.[1] The magazine has been praised for its unique vision and the strength of Clark's editorial vision.[1]
Clark served as both editor-in-chief and a contributing stylist toLula from 2005 to 2013. In 2013 she announced that she was leaving the magazine in order to focus on the creation of her new magazineViolet Book. She was replaced by Sheila Single.[2]
Though the magazine often used unknown or little known models as cover stars they also featuredKirsten Dunst,Lizzy Caplan,Charlotte Gainsbourg andGreta Gerwig.[citation needed] Under Clark's direction their issue featuring actress Charlotte Gainsbourg was their most successful copy.[3]
In 2014Lula launchedLula Japan, an edition of the magazine focused on reaching Japanese readers.[4] The first Japanese issue featured actress and modelStacy Martin on the cover photographed byLula co-founder Damon Heath.[citation needed]