 Profit with theLos Angeles Lakers in December 2005 | |
| Personal information | |
|---|---|
| Born | (1977-08-05)August 5, 1977 (age 47) Charleston, South Carolina, U.S. |
| Listed height | 6 ft 5 in (1.96 m) |
| Listed weight | 204 lb (93 kg) |
| Career information | |
| High school | Caesar Rodney (Camden, Delaware) |
| College | Maryland (1995–1999) |
| NBA draft | 1999: 2nd round, 38th overall pick |
| Selected by theOrlando Magic | |
| Playing career | 1999–2010 |
| Position | Guard /small forward |
| Number | 3, 7, 9 |
| Coaching career | 2012–2016 |
| Career history | |
| As player: | |
| 1999–2001 | Washington Wizards |
| 2002 | Premiata Montegranaro |
| 2003–2004 | Guangdong Southern Tigers |
| 2004–2005 | Washington Wizards |
| 2005–2006 | Los Angeles Lakers |
| 2006–2007 | Efes Pilsen |
| 2007 | Grises de Humacao |
| 2008–2010 | Libertad de Sunchales |
| As coach: | |
| 2012–2016 | Orlando Magic (assistant) |
| Career highlights and awards | |
| |
Stats at NBA.com  | |
| Stats atBasketball Reference | |
Bronta Laron Profit (born August 5, 1977) is an American professionalbasketball coach and former professionalbasketball player.
Profit was born inCharleston, South Carolina. Because his stepfather James Truiett served in theUnited States Air Force, Profit lived in various Air Force bases as a child includingKirtland Air Force Base inAlbuquerque, New Mexico,Howard Air Force Base in thePanama Canal Zone,Dover Air Force Base inDover, Delaware.[1][2][3] In 1995, Profit graduated fromCaesar Rodney High School inCamden, Delaware as an honor student who scored over 1000 on his first attempt at theSAT exam.[3]
From 1995 to 1999, Profit attended theUniversity of Maryland, College Park. With theMaryland Terrapins basketball team, Profit played as asmall forward and earned all-conference all four seasons: Honorable Mention All-ACC as a freshman then for his other three seasons third-team All-ACC. In his junior year, Profit led the ACC in steals with 2.7 steals per game and led the Terrapins in scoring with 15.8 points per game.[1] Profit was an honorable mention All-American as a junior.[4] In his senior year, Profit averaged 12.6 points, 4.6 rebounds, and 2.3 assists per game.[4]
In the1999 NBA draft, theOrlando Magic selected Profit in the second round as the 38th pick overall. Profit hoped to transition to ashooting guard professionally.[5] On September 22, 1999, the Magic traded Profit to theWashington Wizards for a second-round draft pick in the2001 NBA draft.[6]
In his rookie season (1999–2000) with the Wizards, Profit played in 33 games, averaging 1.5 points and 6.8 minutes, and missed 21 games due totendinitis in aknee. On April 18, 2000, Profit scored a season-high 10 points against theBoston Celtics. The following season, Profit played in 35 games and started the final 12 games of the regular season. Profit averaged 9.7 points, 5.8 assists, and 3.9 rebounds and scored a season-high 18 points twice. Against theHouston Rockets on March 31, 2001, Profit reached season highs in steals (7) and rebounds (8). On April 14 against theChicago Bulls, Profit had his firstdouble-double in his career from scoring 12 points and a season-high 14 assists.[1]
The Wizards traded Profit to the Orlando Magic, the team that originally drafted Profit, for the draft rights toBrendan Haywood on August 1, 2001.[7] The Magic waived Profit on October 15, and team general managerJohn Gabriel explained that releasing Profit was the cost of trading the first-round pick Haywood.[8]
Profit would then play internationally from 2002 to 2004. Starting in January 2002, Profit played six games withPremiata Montegranaro of the ItalianLega Basket Serie A and averaged 13.7 points, 2.8 rebounds, 1.2 assists, and 2.2 steals.[9] From January 2003 to 2004, Profit played with theGuangdong Southern Tigers of theChinese Basketball Association (CBA).[9] In his second season with the Southern Tigers, Profit averaged 5.1 points and 1.8 rebounds per game.[10] The Guangdong Southern Tigers also won the CBA championship in 2004.[11] During his stint abroad, Profit also attended training camp with the NBA'sMilwaukee Bucks in October 2002 and participated with thePhiladelphia 76ers in 2003NBA Summer League.[9]
On October 1, 2004, Profit re-signed with the Washington Wizards as a free agent.[12] Profit scored 11 points in the October 21 preseason 92–83 victory over thedefending championDetroit Pistons. Because he had to fill in roles for injured players and was a free agent who had not played an NBA game in over two years, Profit played longer than expected in that game.[11] After cuttingBilly Thomas, the Wizards awarded Profit the 15th and final team roster spot.[13]
Entering the2004–05 season, the Wizards had only eight available players for opening night, and four (including leading scorersGilbert Arenas andLarry Hughes) were serving suspensions. Despite these shortcomings, the Wizards rallied from a 19-point deficit to defeat theMemphis Grizzlies 102–91 on the season opener of November 3, 2004. Profit led the Wizards in assists (with 6) and scored 11 points.[14] On March 5, 2005, Profit made the winningtip shot with 3.1 seconds left for the Wizards to defeat theCharlotte Bobcats 86–84. AfterAll-Star forwardAntawn Jamison left the game during the third quarter with a sore knee, Wizards coachEddie Jordan kept Profit for the rest of the game.[15] The Wizards made theNBA Playoffs in 2005 for the first time in eight seasons and had not won a playoff game since 1988.[16] Ultimately, the number-one Eastern Conference teamMiami Heat swept the Wizards in four games in the 2005 Eastern Conference Semifinals.[17] Profit played in 42 games (including 4 starts) with Washington during the breakout 2004–05 season and averaged 3.2 points, 1.8 rebounds, and 0.9 assists.[18]
On August 2, 2005, the Washington Wizards traded Profit andKwame Brown to theLos Angeles Lakers forCaron Butler andChucky Atkins.[10] Profit played in 25 games and started one game. In his one start, the November 20, 2005 loss to theChicago Bulls, Profit played 18 minutes, scored two points offfree throws, and made two defensive rebounds and one assist.[19] On December 21, 2005, Profit suffered a season-ending rupturedachilles tendon after substituting into a game forKobe Bryant, who had just scored 62 points in 3 quarters against theDallas Mavericks.[20] The Lakers waived Profit on January 17, 2006, to make room for rookieRonny Turiaf.[21]
On December 12, 2006,Anadolu Efes S.K. of theTurkish Basketball League signed Profit to a one-month contract with a full-season option.[22] In seven games with Anadolu Efes, Profit averaged 3.1 points, 3.1 rebounds, and 1.3 assists.[23] Efes released Profit in mid-February 2007.[24]
Profit later joined the teamGrises de Humacao, part of the Puerto Rican leagueBSN, wearing jersey #7. In his debut with Grises on April 25, 2007, Profit had 15 points, 8 rebounds, and 4 assists in the loss.[25] He suffered a tornhamstring in early May 2007.[26] However, Profit later returned in mid-month and scored 23 points in a 105–97 win overCangrejeros de Santurce on May 14.[27] In a May 18 overtime loss, Profit scored 26.[28] Grises waived Profit by the end of the month.[29] In the 2007 season, Profit played 10 games and averaged 18.5 points, 7.3 rebounds, and 2.4 assists.[30]
Club Deportivo Libertad of the ArgentineLNB signed Profit on February 7, 2008.[31] The team won the LNB championship in 2008.
Profit joined theOrlando Magic as an assistant coach on August 30, 2012.[32]
In 2016 Profit was inducted into theDelaware Sports Hall of Fame.[33]
| GP | Games played | GS | Games started | MPG | Minutes per game |
| FG% | Field goal percentage | 3P% | 3-point field goal percentage | FT% | Free throw percentage |
| RPG | Rebounds per game | APG | Assists per game | SPG | Steals per game |
| BPG | Blocks per game | PPG | Points per game | Bold | Career high |
| Year | Team | GP | GS | MPG | FG% | 3P% | FT% | RPG | APG | SPG | BPG | PPG |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 1999–00 | Washington | 33 | 1 | 6.8 | .356 | .176 | .400 | .8 | .8 | .2 | .1 | 1.5 |
| 2000–01 | Washington | 35 | 12 | 17.3 | .394 | .269 | .733 | 1.8 | 2.5 | 1.0 | .3 | 4.3 |
| 2004–05 | Washington | 42 | 4 | 10.2 | .438 | .286 | .640 | 1.8 | .9 | .4 | .1 | 3.2 |
| 2005–06 | L. A. Lakers | 25 | 1 | 11.2 | .476 | .167 | .875 | 1.7 | .6 | .4 | .2 | 4.2 |
| Career | 135 | 18 | 11.4 | .419 | .236 | .712 | 1.5 | 1.2 | .5 | .2 | 3.3 | |
| Year | Team | GP | GS | MPG | FG% | 3P% | FT% | RPG | APG | SPG | BPG | PPG |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 2005 | Washington | 3 | 0 | 1.7 | .000 | — | — | .3 | .3 | .0 | .0 | .0 |
Los Grises no contarán para este partido con su importado Laron Profit quien tiene un tirón de hamstring y estará fuera por varios días.
Los Grises jugaron sin sus dos importados Patrick Okafor y Laron Profit quienes fueron dejado libre.
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