The story depicts the struggle of a simple village girl, Gauri, on the river banks of Varanasi. She, alongside her sister, aims to make a livelihood from their textile-based shop as they sell 'Red Banarasi Sarees'. However, Gauri's life turns upside down during an encounter with a hot-headed and upper-class competitor who leading the textile industry in Varanasi, Shakuntala Agarwal and her beloved son Garv who later becomes Gauri's husband.
Iram Hingwala as Child Chutki Sharma: Chandrakant and Shanti's younger daughter; Ganga and Gauri's younger sister; Khushi and Kavya's younger material aunt; Mahi's adoptive younger maternal aunt (2023)
Nisha Gupta as Ganga Sharma / Ganga Yug Sinha: Chandrakant and Shanti's elder daughter; Gauri and Chutki's elder sister; Yug's wife; Garv's ex-wife; Khushi and Kavya's elder maternal aunt; Mahi's adoptive elder maternal aunt (2023–2024)
Manohar Teli as Chandrakant Sharma: Shanti's husband; Gauri, Ganga and Chutki's father; Khushi and Kavya's maternal grandfather (2023)
Antara Biswas as Nayantara Sinha: Dushyant's younger sister; Yug and Garv's paternal aunt (2024)
Sahil Kumar as Mandeep Singh (2024–present)
Krishna Soni as Dushyant Sinha: Shakuntala's estranged husband; Nayantara's elder brother; Yug and Garv's father; Khushi and Kavya's grandfather; Mahi's adoptive grandfather (2023)
Shankar Mishra as Mr. Agarwal: Dheerendra and Shakuntala's father; Dushyant and Vrinda's father-in-law; Yug and Garv's maternal grandfather; Anika's paternal grandfather (2023) (Dead)
Suraj Kalyankar as Goon
Ruturaj Kute as Raunak Kumar
Anjum Ara as Mrs. Sharma "Dadi": Chandrakant's mother; Ganga, Gauri and Chutki's grandmother
Vikram Sharma as Dheerendra Agarwal: Shakuntala's elder brother; Vrinda's husband; Anika's father; Yug and Garv's maternal uncle (2023–2024)
Mona Ray as Vrinda Dheerendra Agarwal: Dheerendra's wife; Anika's mother; Shakuntala's sister-in-law (2023–2024)
Priya Varlani as Anika Agarwal: Dheerendra and Vrinda's daughter; Shakuntala's niece (2023)
Paras Sharma as Nachiket: Anika's ex–fiance (2023)
Gauri Chitranshi, Savi Thakur andNarayani Shastri were signed as the lead. The first promo was released on 29 April 2023 featuring Gauri Chitranshi andNarayani Shastri.[6] Show Released on 9 May 2023.[7]
The series was announced by Parth Production in April 2023 and was confirmed in May 2023 byNazara TV.[8] The shooting of the series began in April 2023 inVaranasi, India.