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LG Electronics

From Wikipedia, the free encyclopedia
(Redirected fromLG Smart TV)
South Korean multinational electronics company

LG Electronics Inc.
Logo used since 30 December 2014[a]
LG Twin Tower inYeouido-dong, Seoul, where LG Electronics is headquartered
Company typePublic
ISINUS50186Q2021
IndustryConsumer electronics
Home appliances
Computer hardwares
PredecessorGoldStar (1958–2002)
Founded
  • October 1958; 67 years ago (1958-10) (as GoldStar)
  • March 1995 (1995-03) (as LG Electronics; re-incorporated in 2002)
FounderKoo In-hwoi (The original GoldStar)
HeadquartersLG Twin Tower 128,Yeouido-dong, Yeongdeungpo District, Seoul, South Korea
Area served
Worldwide
Key people
ProductsSee products listing
RevenueIncrease83.995 trillion (2024)[1]
Decrease ₩3.6 trillion (2022)[1]
Increase ₩1.9 trillion (2022)[1]
Total assetsIncrease ₩55.15 trillion (2022)[1]
Total equityIncrease ₩22.5 trillion (2022)[1]
OwnerLG Corporation (33%)
Number of employees
75,000+ (2022)[2]
Websitelg.com

LG Electronics Inc. (Korean엘지 전자;RRElji Jeonja) is a South Koreanmultinationalmajor appliance andconsumer electronics corporation headquartered inYeouido-dong, Seoul, South Korea. LG Electronics is a part ofLG Corporation, the fourth largestchaebol in South Korea, and often considered as the pinnacle of LG Corp with the group's chemical and battery divisionLG Chem. It comprises four business units: home entertainment, mobility, home appliances & air solutions, and business solutions. LG Electronics acquiredZenith in 1995 and is the largest shareholder ofLG Display, the world's largest display company by revenue in 2020.[citation needed] LG Electronics is also the world's second largest television manufacturer behindSamsung Electronics. The company has 128 operations worldwide, employing 83,000 people.[3]

History

[edit]

1958–1960s

[edit]
GoldStar television (VD-191), manufactured in 1966
LG Micro Hi-Fi Audio system,c. 2008

In 1958, LG Electronics was founded asGoldStar (Korean: 금성). It was established in the aftermath of theKorean War to provide the rebuilding nation with domestically producedconsumer electronics and home appliances. The start of the country's national broadcasting that created a booming electronics market and a close relationship it quickly forged withHitachi helpedGoldStar to produce South Korea's first radios, televisions, refrigerators, washing machines, and air conditioners.[4] GoldStar was the electronics division of Lak-Hui (pronounced "Lucky") Chemical Industrial Corp. which is nowLG Chem andLG Household & Health Care.GoldStar merged withLucky Chemical andGoldStar Cable on 28 February 1995, changing the corporate name to Lucky-Goldstar and then finally to LG Electronics.

1970s–1990s

[edit]

Goldstar first went public in 1970; by 1976, it was producing one million televisions annually.[5] In 1982, Goldstar opened its first overseas factory, which was based inHuntsville, Alabama. In 1994,GoldStar officially adopted the LG Electronics brand and a new corporate logo. In 1995, LG Electronics acquired the US-based TV manufacturerZenith and absorbed it four years later. Also in that year, LG Electronics made the world's firstCDMA digital mobile handsets and suppliedAmeritech andGTE in the US, the LGC-330W digital cellular phone. The company was also awarded UL certification in the US. In 1998, LG developed the world's first 60-inchplasma TV and established a joint venture in 1999 withPhilips – LG.Philips LCD – which now goes by the nameLG Display. In 1999, LG Semiconductor merged withHynix.[6]

2000s–present

[edit]

LG Electronics had operated LGE.com in 2000.[7]

In order to create a holding company, the former LG Electronics was split off in 2002, with the "new" LG Electronics being spun off and the "old" LG Electronics changing its name to LG EI. It was then merged with and into LG CI in 2003 (the legal successor of the former LG Chem), so the company that started asGoldStar does not exist.

LG Electronics plays a large role in the global consumer electronics industry; it was the second-largest LCD TV manufacturer worldwide as of 2013.[8] By 2005, LG was a Top 100 global brand and recorded a brand growth of 14% in 2006.[9] As of 2009, its display manufacturing affiliate,LG Display, was the world's largest LCD panel manufacturer.[10] In 2010, LG Electronics entered thesmartphone industry. LG Electronics has since continued to develop various electronic products, such as releasing the world's first 84-inchultra-HD TV for retail sale.[11]

On 5 December 2012, the antitrust regulators of theEuropean Union fined LG Electronics and five other major companies (Samsung, Thomson since 2010 known asTechnicolor, Matsushita which today isPanasonic Corp,Philips andToshiba) for fixing prices of TVcathode-ray tubes in two cartels lasting nearly a decade.[12]

On 11 June 2015, LG Electronics found itself in the midst of a human rights controversy whenThe Guardian published an article by Rosa Moreno, a former employee of an LG television assembly factory. Moreno was offered $3800 in compensation after losing both hands in an industrial accident while working for a subcontrator making parts for LG-branded flatscreen televisions.[13]

At the end of 2016, LG Electronics merged its German branch (situated inRatingen) and European headquarter (situated inLondon) together inEschborn, a suburb ofFrankfurt am Main.[14]

In March 2017, LG Electronics was sued for its handling ofhardware failures with recent smartphones such as theLG G4.[15]

Koo Bon-joon, who was theCEO and the currentvice chairman of LG Electronics,[16] was replaced by his nephew Koo Kwang-mo in July 2018 as CEO and vice chairman.[17] The move came after the succession of Koo Kwang-mo as the chairman of the parent company LG Corporation who succeeded his adoptive father and uncleKoo Bon-moo after Bon-moo died of abrain tumor on 20 May 2018.[18]

LG announced in November 2018 that Hwang Jeong-hwan, who took the job as president of LG Mobile Communications in October 2017, will be replaced by Brian Kwon, who is head of LG's hugely profitable home entertainment business, from 1 December 2018.[19] Also in 2018, LG decided to stop smartphone production in South Korea to move production to Vietnam, in order to stay competitive.[20] LG said Vietnam provides an "abundant labor force" and that 750 workers at its South Korean handset factory would be relocated to its home appliance plant.

On 5 April 2021, LG announced its withdrawal from the phone manufacturing industry after continuous loss in the market. In 2020, LG faced a loss of 5 trillion won (US$4.4 billion).[21][22][23][24]

In June 2021, theYouTube channel Hardware Unboxed published a video alleging an attempt by a representative of LG to manipulate the review of one of LG's gaming monitors.[25] The representative, in an email shown in the video, attempts to influence the editorial outcome of the review by indicating testing methods and aspects of the display to be followed by the channel. This came a few months aftera similar incident between the creators andNvidia in which Nvidia warned them that if they continue emphasizing onrasterization rather thanray tracing in Nvidia'sgraphics cards, they would no longer receive review samples.

As of 1 December 2021, the Chief Strategy Officer William Cho will take over for Bong-seok Kwon as the CEO of LG Electronics.[26]

In June 2022, LG acquired AppleMango, a South Korean EV charger manufacturer with a 60% purchase of the company's stocks[27][28]

In that same month, the American publicationConsumer Reports rated LG home appliances as the most reliable in the U.S. consumer market.[29]

In April 2024, a security firm discovered security bugs in tens of thousands of LG smart TV models that could "let hackers hijack them". The vulnerability particularly affects smart TVs running LG's WebOS operating system from version 4 to version 7.[30]

Corporate governance

[edit]
ShareholderStake (%)Flag
LG33.67%
National Pension Service8.47%
Treasury Stock0.47%

Logo evolution

[edit]
  • 1958-1961
    1958-1961
  • 1961-1962
    1961-1962
  • 1962-1963
    1962-1963
  • 1963-1964
    1963-1964
  • 1964-1965
    1964-1965
  • 1965
    1965
  • 1965-1975
    1965-1975
  • 1995-2014
    1995-2014
  • 2008-2014
    2008-2014
  • 2014-present
    2014-present
  • 2014-present (3D)
    2014-present (3D)

COVID-19 response

[edit]

On 25 December 2021, LG Electronics launched a video campaign showing some of the initiatives the company has taken in India during theCOVID-19 pandemic. The video shows how the company has handled the pandemic from the beginning by encouraging good hygiene practices to include social distancing, hand-washing, mask wearing, and using hand sanitizers.[citation needed]

In a strategy to cope with demand for contactless shopping during the COVID-19 pandemic, LG Electronics has opened a number of unmanned stores that allow for customers to authenticate themselves at the main entrance, check product information, and purchase products using a mobile phone or QR code. The company operates nine unmanned stores and this will increase to 30 by the end of June 2022. These retail locations are only available in South Korea.[31]

United States headquarters

[edit]
October 2019 in Englewood Cliffs

In 2013, LG Electronics USA proposed building a new headquarters in theborough ofEnglewood Cliffs inBergen County,New Jersey, including a 143 ft (44 m) tall building that would stand taller than the tree line of theHudson Palisades, a USNational Natural Landmark.[32][33][34] The company proposed to build anenvironmentally friendly facility in Englewood Cliffs, incidental to Bergen County'sper-capita leadingKorean American population, having received an initially favorable legal decision concerning building height issues.[35] The plan, while approved by the local government, met with resistance from the segments of the general public as well as government officials in New Jersey and adjacentNew York.[36][37][38][39][40][41][42][43] The initial court decision upholding the local government approval was overturned by a New Jerseyappellate court in 2015 and LG subsequently submitted a revised, scaled-down, 64-foot building for approval by the borough of Englewood Cliffs in 2016.[44] LG broke ground on the new US$300 million Englewood Cliffs headquarters on 7 February 2017, to be completed in late 2019.[45]

Products

[edit]

LG Electronics products includetelevisions including hospitality televisions for hotels and commercial industrials,[46][47]home theater systems,[48] home audio,[49] portable audio and headphones,[50] refrigerators, washing machines, computer monitors,wearable devices, vehicle audio and displays,[51][52] smart appliances and formerly smartphones and solar panels.

Televisions

[edit]
See also:LG Display

The LG SL9000 was one of several new BorderlessHDTV's advertised for release atIFA Berlin in 2009.[53] LG Electronics launched anOLED TV in 2013 and 65-inch and 77-inch sizes in 2014.[54][55] LG Electronics introduced its firstInternet TV in 2007, originally branded as "Net Cast Entertainment Access" devices. They later renamed the 2011 Internet televisions to "LGSmart TV" when moreinteractive television features were added, that enable the audience to receive information from the Internet while watching conventional TV programming.[citation needed]

In November 2013, a blogger discovered that some of LG's smart TVs silently collect filenames from attached USB storage devices and program viewing data, and transmit the information to LG's servers and LG-affiliated servers.[56][57] Shortly after this blog entry went live, LG disabled playback on its site of the video, explaining how its viewer analytics work, and closed theBrightcove account the video was hosted on.

LG manufactures remote control models that useHillcrest Labs' Freespace technology to allow users to change channels using gestures[58] andDragon NaturallySpeaking technology for voice recognition.[59]

As of 2014, LG is usingwebOS with a ribbon interface with some of its smart TVs. LG reported that in the first eight months after release, it had sold over 5 million webOS TVs.[60]

In 2016, exclusively to India, Indian arm of South Korea's LG Electronics Inc started selling a TV that would repelmosquitoes.[61] It usesultrasonic waves that are silent to humans but cause mosquitoes to fly away.[61] It was released on 16 June 2016. The technology was also used in air conditioners and washing machines.[61] The TV is aimed for lower-income consumers living in conditions that would make them susceptible to mosquitoes.[61]

In 2018, it was reported that LG was planning to sell big-screen televisions that could be rolled up and retract automatically with the push of a button come 2019.[62]

Mobile devices

[edit]

In April 2021, LG officially confirmed that it will shut down its mobile division.[63][64] Earlier, there had been rumours that LG considered selling its mobile division withVingroup andVolkswagen named as potential buyers.[65][66]

Other than mobile phones, LG Electronics have also madetablet computers like theLG G series complementing the mobile phones.[67] LG also makeslaptop computers in theLG Gram line, and previously under the Xnote line (seeList of LG laptops).

Mobile phones

[edit]
See also:List of LG mobile phones
LG G4 range

LG Electronics used to manufacture mobile phones from 1995 to 2021,[68] selling to the domestic market only (asCyon) until 2000 where it was in the shadow ofSamsung Anycall.[68] LG released its firstGSM network phones during 2001[69] although had also marketedCDMA phones before then in the U.S.[70] LG made its breakthrough during the mid and late 2000s: it launched its highly popularLG Chocolate in worldwide in 2006 which popularised touch-sensitivity. The following year it released the world's first capacitive touchscreen phoneLG Prada, andShine, cementing its focus on design:[68] its phones during this era have led to LG being called alongsideApple as one of the pioneers of the rise of touchscreens.[71] By 2008 LG had entered the top 3 worldwide leaders in mobile phones.[72]

There was further success with theCookie which helped to bring touchscreens to the budget market, and with the Lollipop flip phone that became very popular in South Korea.[68] However the company had trouble with competing in smartphones. In 2010, LG released theOptimus smartphone, which would span into a series. The following year saw the release of theLG Optimus 3D, the world's first mobile phone with glasses-free 3D display,[73] andLG Optimus 2X, the first with a dual-core processor.[74] In 2012 LG worked withGoogle to build theNexus 4 smartphone.[75]

Other than theG3, LG officially unveiled the curved smartphone,LG G Flex, on 27 October 2013.[76][77] AtConsumer Electronics Show in January 2014, LG announced a US release for theG2 across several major carriers.[78] In 2015, LG releasedLG G4 globally in late May through early June.[79] On 7 September 2016, LG unveiled theV20,[80] and theV30 was announced on 31 August 2017.LG G6 was officially announced duringMWC 2017 on 26 February 2017.[81] The G7 ThinQ model was announced at a 2 May 2018 media briefing.[82] In 2020, theLG Wing was introduced with two displays and a swivel design.[74]

In April 2021, after months of speculation, LG confirmed that the smartphone division will be officially shut down in July 2021.[83] The decision to shut down LG Mobile came about from poor sales caused by stiff competition from rival Samsung and Chinese brands such asOppo andXiaomi. LG became the first major smartphone brand to completely withdraw from the market.[84]

Smart watches

[edit]
LG G Watch R

LG and Google announced theAndroid Wear-basedsmartwatch, theLG G Watch, that was in June 2014.[85] In August 2014, theLG G Watch R that has a circular face (similar to theMoto 360) was released.[86] TheLG Watch Urbane that LG's third Android Wear-based smart watch has released in April 2015. This was the first device to support newer smartwatch features such asWi-Fi, and new parts ofAndroid Wear's software interface, like the ability to draw emoji to friends.[87]

Rolly keyboard

[edit]

In 2015, LG announced aBluetooth keyboard that folds up along the four rows of keys for portability. The Rolly keyboard is made of solid plastic. Two tiny plastic arms fold out from the end of thekeyboard to support atablet orsmartphone and it can toggle between two different Bluetooth-connected devices at a time. Battery life is an expected three months on a single AAA battery.[88]

Home appliances

[edit]
LG washer and dryer on pedestals
LG Signature LSA 50 A air purifier

LG manufactureshome appliances including refrigerators, washing machines, tumble dryers, vacuum cleaners, air conditioners and microwave ovens. In June 2014, LG Electronics announced the launch of its smart appliances with HomeChat messaging service in South Korea. HomeChat employs LINE, the mobile messenger app from Korean company 'Naver', to let homeowners communicate, control, monitor and share content with LG's smart appliances.[89] Users can send simple messages, such as "start washing cycle," in order to control theirwashing machines.[89]

In December 2021, LG Electronics announced they were testing an ecologically friendly washing machine that usesliquid carbon dioxide as a cleaner. The company will be conducting a two-year test prove the safety with a goal of having commercial CO2 washers in shopping mall laundries. This new process creates no wastewater and will exhaust gas.[90]

SKS

[edit]

In 2016, LG launched SKS (formerly Signature Kitchen Suite) as its luxury built-in appliance line, focused on the high-premium product tier. It launched first in the US at the 2016Kitchen & Bath Industry Show (KBIS) show.[91][92] In early 2019, LG opened an applianceshowroom intended forarchitects, designers and consumers, called the "Experience & Design Center," inNapa, California.[93] In February 2025, LG formally abbreviated the brand name from "Signature Kitchen Suite" to "SKS," at KBIS inLas Vegas.[94][95] LG also debuted new branding and products at the same show, including a "hidden" induction cooktop.[96][97]

SKS's portfolio includes professional ranges, rangetops, wall ovens, combination steam andconvection ovens, column, French-door and under-counter refrigerators and dishwashers.[98] At KBIS 2018, SKS debuted pro ranges with a built-insousvide module, which was an industry first, and then added the sous video module to more ranges in 2019 and 2020.[99][100]

Automotive

[edit]

LG Electronics manufactures vehicle audio for many manufacturers includingOpel,Renault,Vauxhall andVolkswagen. LG Electronics also manufacturers teardrop trailers[101][102][103] and produces displays for many vehicle manufacturers.[104]

Competitive position: innovation

[edit]

In 2021, theWorld Intellectual Property Organization (WIPO)'s annualWorld Intellectual Property Indicators report ranked LG's number of patent applications published under thePCT System as 4th in the world, with 2,759 patent applications being published during 2020.[105] This position is an impressive increase from their previous ranking as 10th in 2019 with 1,646 applications.[106]

In 2023, theWorld Intellectual Property Organization (WIPO)'s Annual PCT Review ranked LG Electronics's number of patent applications published under thePCT System as 6th in the world, with 1,887patent applications being published during 2023.[107]

In 2024 LG's number of designs inindustrial design registrations published under theHague System was ranked as 4th in the world, with 352 design registrations being published during 2023.[108]

Marketing and public relations

[edit]

Sponsorships

[edit]

LG Sports Limited, a subsidiary of LG Corporation, owns theKorean Baseball Organisation (KBO)LG Twins (LG 트윈스). Through an acquisition in 1990, theMBC Blue Dragons (who was one of the six original founding members of the KBO in 1982) became the LG Twins.[109] The team has won four Korean Series (1990, 1994, 2023, and 2025). LG attracts a large attendance of fans and to much of their enjoyment, took third place in the league.[110]

In August 2013, LG Electronics announced that it would sponsor GermanBundesliga clubBayer 04 Leverkusen for the next three years with an option to extend for one more year. LG sponsors theInternational Cricket Council, the world governing body forcricket and also sponsors theICC Awards.[111]

From 2009 to 2013, LG Electronics sponsoredFormula One as a Global Partner and Technology Partner.[112] LG was also an official supplier to Virgin Racing and Lotus Racing team, plus engine manufacturer Cosworth from 2010 to 2012.[113] LG also sponsors London Fashion Week and the LG Arena in Birmingham.[114]

During the period 2001–2003, LG sponsored the snookerGrand Prix. During these years the tournament was known as theLG Cup. In 2008, LG became sponsors of the Extreme Sport 'FSO4 Freeze' festival.[115]

The LG Electronics company in Australia dissolved its sponsorship with cricketerDavid Warner on 27 March 2018 and dropped him as the brand ambassador of the company over theball tampering scandal during thethird Test of their2017–18 tempestuous series against South Africa.[116][117] Warner had an agreement with the company in 2014 and his contract had been planned for renewal.[118][119]

Environmental record

[edit]

In 2010, independent tests of popular LG fridge models conducted byChoice magazine found the energy consumption in two models was higher than claimed by LG. LG was aware of the problem and offered compensation to affected customers.[120] In 2004, LG made 4A-rated water efficiency claims for numerous washing machines before they were certified. LG gave undertakings to theAustralian Competition & Consumer Commission to provide appropriate corrective notices and upgrade and maintain its trade practices compliance program. In 2006, LG overstated energy efficiency on five of its air conditioner models and was again required to offer consumers rebates to cover the extra energy costs.[120]

In March 2018, it was announced that one of LG steam clothing care systems earned theAsthma & Allergy Friendly Certification.[121]

In May 2020, a deadlygas leak in LG chemical plant in Visakhapatnam killed 12 people. An investigation was set up to look upon the matter revealed many causes for the accident. Improper storage design, haphazard maintenance of the old storage tank, the temperature inside the oldest of the three storage tanks holding styrene monomer, a chemical used in making polystyrene products, rose to more than six times the permitted level due to polymerization, which resulted in the rise of heat due to the chemical reaction are the few causes. It was also suggested to move the company to a less populated area.[122]

Slogans

[edit]
  • "We Put People First" (1997–1999)
  • "Digitally Yours" (1999–2004)

- Supporting tagline "A Better Life with Digital" (2002–2004)

  • "Life's Good" (1999–present in Australia and 2004–present in the rest of the world)

- Life's Good is the global brand slogan of LG Electronics, which reflects LG's commitment to delivering products and services that make life more enjoyable for consumers.

  • "Innovation for a Better Life" (2016–present) is LG Electronics' brand mission.

See also

[edit]

Notes

[edit]
  1. ^The logo's symbol has been in use since March 1995.

References

[edit]
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