 | |
| Broadcast area | Hutchinson-Wichita, Kansas |
|---|---|
| Frequency | 102.1MHz (HD Radio) |
| RDS | KZSN |
| Branding | 102.1 The Bull |
| Programming | |
| Format | Country |
| Subchannels | HD2: Club Jam Retro |
| Affiliations | Premiere Networks |
| Ownership | |
| Owner |
|
| KRBB,KTHR,KZCH | |
| History | |
First air date | 1969 (as KSKU) |
Former call signs | KSKU (1969–1986) |
Call sign meaning | derived from the former "Kissin" brand |
| Technical information[1] | |
Licensing authority | FCC |
| Facility ID | 61364 |
| Class | C0 |
| ERP | 100,000watts |
| HAAT | 313 meters (1,027 ft) |
Transmitter coordinates | 37°46′40.00″N97°30′37.00″W / 37.7777778°N 97.5102778°W /37.7777778; -97.5102778 |
| Links | |
Public license information | |
| Webcast | Listen Live |
| Website | 1021thebull |
KZSN (102.1FM, "102.1 The Bull") is aradio station broadcasting acountry music format.[2] Licensed toHutchinson, Kansas, the station serves the Wichita area. The station is currently owned byiHeartMedia, Inc.[3] Its studios are located on East Douglas Avenue in Downtown Wichita, and the transmitter is located outsideColwich, Kansas.
The station began in Hutchinson in 1969 asKSKU and played aBeautiful Music format. It was owned by Margurite Sours and managed by Sam Kahalewai. The station also aired live area high school football and basketball games with Kansas sportscasting legend andKansas Association of Broadcasters Hall of Fame member Hod Humiston providing the play-by-play. The syndicated "Hawaii Calls" program of Hawaiian music was also aired. In 1973, KSKU became one of a very few radio stations in America that broadcast inQuadrophonic stereo (four-channel sound).
In 1976, the station switched to aRock 40 format, later onto aMainstream Top 40 direction. In 1983-84, KSKU upgraded its signal for better coverage over Wichita to compete against then Top 40 stationsKEYN (NowOldies) and KKRD (nowAlternative RockKTHR) in three-way Top-40 battle.
In the late 1970s, the station was sold to Jack Sampson and Sampson Communications. In early 1986, the station's studios were moved to Wichita, and on February 14, 1986, at 3 p.m., the station's call letters were changed to KZSN and flipped to acountry music format as "Kissin' 102" to compete with longtime Wichita ratings leaderKFDI AM/FM. The final song on "KSKU" was "American Pie" byDon McLean, while the first song on "Kissin' 102" was "Sweet Country Music" byAtlanta.[4] In the mid-2000s, the station rebranded slightly to "Kissin' Country 102.1".
On February 8, 2013, at Noon, KZSN rebranded as "102.1 The Bull".[5][6] The final two songs on "Kissin' Country" were "How Country Feels" byRandy Houser and "These Days" byRascal Flatts, while the first three songs on "The Bull" were "Anywhere with You" byJake Owen, "Even If It Breaks Your Heart" byEli Young Band and "Pirate Flag" byKenny Chesney. The station is home to "The Bobby Bones Show" from 5-10am, Jim Dorman 10-3, and Michelle Buckles from 3-7pm.