iCon: Steve Jobs, The Greatest Second Act in the History of Business is anunauthorized biography by Jeffrey S. Young and William L. Simon about the return ofSteve Jobs toApple Inc. in 1997. It was published in 2005.[6]
The book's title is apun with one connotation that of Jobs as anicon with attributes to be admired, while carrying the negative interpretation as I-(am a)-Con, as in acon man, criticized for charisma used in harmful ways such as the "reality distortion field". The non-capitalized "i" at the beginning is also in reference to many of Apple's products, such as theiPhone,iMac,iPod, andiTunes.
It is the followup to Young's 1988 biography,Steve Jobs: The Journey Is the Reward.[7]
As retribution for publishing this unauthorized biography, Jobs banned all publications from publisherJohn Wiley & Sons fromApple retail stores.[9][10] However, in its 2010 annual earnings report, Wiley said it had "closed a deal ... to make its titles available for theiPad."[11]