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GDE Bertoni

From Wikipedia, the free encyclopedia
Italian trophy and medal manufacturer
GDE Bertoni
IndustryManufacturing
FounderEugenio Losa
Headquarters,
Italy
Key people
Valentina Losa (CEO)

GDE Bertoni, also known asStabilimento Artistico Bertoni, is a trophy and medal manufacturing company based inMilan, Italy. The company's most famous production is theFIFA World Cup Trophy, which it has produced ever since winning a design competition in 1970. The FIFA World Cup Trophy is hand-crafted every four years by the company.[1]

GDE Bertoni started as a small artisanal workshop founded in the early 1900s[2][3] by Eugenio Losa before becoming a large production company in the 1960s after creating theOlympic medals for the1960 Summer Olympics in Rome.[4] WhenFIFA held a competition for a new trophy design in 1970, Losa presented concept sketches and a physical prototype of a design bySilvio Gazzaniga, winning the competition.[5] Every award produced by GDE Bertoni is created with traditional artisan techniques and built by hand.[1][6] The trophies awarded to winners of theFIFA World Cup are not the original, but rather bronze replicas plated in gold created by GDE Bertoni.[7]

GDE Bertoni has a contract with the royal court ofBahrain to produce the country's military medals[8] and produces several trophies forUEFA, including theUEFA Champions League trophy, theUEFA Europa League trophy, and theUEFA Super Cup trophy.[1] The company also produced the medals for the1980 Summer Olympics in Moscow.[3]

Notable productions

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Notable awards produced by GDE Bertoni include:

References

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  1. ^abcde"The making of the World Cup trophy".Al Jazeera English.Archived from the original on 2024-08-14. Retrieved2025-02-17.
  2. ^"GDE Bertoni opens doors to FIFA World Cup trophy factory".Daily Sabah. 2022-12-01.Archived from the original on 2022-12-01. Retrieved2025-02-17.
  3. ^abc"Photos: How the FIFA World Cup Trophy is made".ESPN. 2018-07-13. Retrieved2025-02-17.
  4. ^ab"The World Cup heading to Argentina started its journey in Italy".SBS. Retrieved2025-02-17.
  5. ^abcHow They Make the FIFA World Cup Trophy.Great Big Story. 2023-07-26. Retrieved2025-02-17 – via YouTube.
  6. ^"How is the FIFA World Cup trophy made?".euronews. 2022-10-13. Retrieved2025-02-17.
  7. ^How Do They Make the World Cup Trophy?.Inside Edition. 2022-12-01. Retrieved2025-02-17 – via YouTube.
  8. ^abcBorden, Sam (2016-05-26)."At 16½ Pounds, Champions League Trophy, Ol' Big Ears, Is Heavily Sought After".The New York Times.ISSN 0362-4331.Archived from the original on 2022-05-11. Retrieved2025-02-17.
  9. ^"award, Olympic Order".Canadian Museum of History. Retrieved2025-02-17.

External links

[edit]
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