Emman Atienza | |
|---|---|
 Atienza in 2024 | |
| Born | Emmanuelle Hung Atienza (2006-02-08)February 8, 2006 |
| Died | October 22, 2025(2025-10-22) (aged 19) Los Angeles,California, U.S. |
| Cause of death | Suicide by hanging |
| Other names | Conyo Final Boss |
| Citizenship |
|
| Education | International School Manila Parsons School of Design Summer Academy |
| Occupation(s) | Social media personality, artist, mental health advocate |
| Years active | 2020–2025 |
| Known for | Mental health advocacy, youth organization Mentality Manila, online content creation |
| Notable work | Mentality Manila |
| Father | Kim Atienza |
| Relatives |
|
Emmanuelle Hung Atienza (Tagalog pronunciation:[ɐˈtʃɛnsa]; February 8, 2006 – October 22, 2025) was a Filipino-Taiwanesesocial media personality, model andmental health advocate known for her creative expression and openness about mental health. She was known for her engaging personality, which earned her thenickname "Conyo Final Boss" for her fluent English and comedic style. She gained prominence on platforms such asTikTok andInstagram.
Atienza was the youngest daughter of Filipino television hostKim Atienza and Taiwanese educator–conservationist Felicia Hung-Atienza and a granddaughter of Filipino politicianLito Atienza. In October 2025 Atienza was found dead at her home inLos Angeles, California, at the age of 19.
Emmanuelle Hung Atienza was born on February 8, 2006.[1][2] She was the youngest of three siblings, Jose III and Eliana, and the daughter of Filipino TV personalityKim Atienza and Taiwanese conservationist Felicia Hung, president of the Philippine Eagle Foundation.[2][3] She grew up in a bilingual household where English was primarily spoken.[1]
Atienza attended theChinese International School Manila during her early years and later completed her secondary education atInternational School Manila.[1][4][5] She also participated in theParsons School of Design Summer Academy in New York, taking an intensive art and design course in 2024.[6] She has accused an unnamed woman, who used to work as her nanny in her childhood, of abuse. According to Atienza, the woman was verbally and physically abusive, made threats against her life, and forced her to be intimate when Atienza was still a child.[7]
Atienza began posting creative content on TikTok and Instagram, where she became known for her lighthearted humor, commentary on social issues, and candid self-expression.[6][2][3] She said TikTok helped her overcome her struggles, which she attributed to therapy, new friends, and a new environment.[8]
Her engaging personality and wit earned her the moniker "Conyo Final Boss", referring to her fluent English accent and relatable comedic tone.[2] She questioned if being fluent in English and called the "Conyo Final Boss" made her any less Filipino, but she laughed and said, "No, it doesn't make me less Filipino."[9]
In 2023, she joinedSparkle GMA Artist Center's digital influencer division, Status by Sparkle, which described her as "an up-and-coming influencer, fashion lover, andGen Z personality."[10]
She was also active in modeling and fashion, having attended workshops with Farrah Models Philippines and the Coco Rocha Model Camp in New York, and made her runway debut atBench Fashion Week in 2022.[2]
Beyond entertainment, Atienza explored art and photography, serving as vice president of the Photography Club at International School Manila and maintaining a separate online page for her artwork.[11][6] She worked with Liz Uy's StylizedStudio and photographers MEETKESO and Doc Marlon Pecjo for a chic photoshoot.[12]
She lived an active lifestyle, participating in gymnastics, ballet, rock climbing, free diving, and swimming as astudent-athlete.[2] In 2018, she competed atBritish School Manila's Spring Invitational Gymnastics Meet, where she won multiple medals.[13]
In 2019, following a suicide attempt, Atienza was initially diagnosed withclinical depression. However, she has said that the medication she received was not right for her.[14]
In early 2022, she underwent a more thorough psychiatric evaluation and was diagnosed withcomplex post-traumatic stress disorder,bipolar disorder, andattention deficit hyperactivity disorder withborderline andparanoid features. In an interview withTatler Asia, she partially attributed her mental health issues to the abuse that she suffered at the hands of her childhood nanny.[7][14] In an interview in 2024 onToni Talks withToni Gonzaga, Atienza said she learned to ignore negative comments and did not let them control her like they had in the past.[15]
Atienza admitted she lied to her therapist about feeling better because she was afraid of disappointing them.[16] Atienza revealed that she had a relapse inself-harm on her birthday in 2024.[17] She said she underwent intensivetherapy sessions inLos Angeles to process her pasttraumas and revealed that she was also "roofied andassaulted."[18] Upon returning to the Philippines, she said she cut off unhealthy habits, environments, and relationships.[19] In August 2025, Atienza relocated to Los Angeles.[1]
Atienza was widely recognized for her mental health advocacy and youth outreach efforts. In 2022, she founded Mentality Manila, a youth-led organization aimed at destigmatizing mental illness and creating safe spaces for conversations on mental health.[11]
Her initiative was rooted in her own lived experiences and years of therapy starting at age twelve.[11]
She also voiced support for social causes, including solidarity actions forPalestine and local volunteer work with One Race for Filipino Services, which aids underprivileged communities.[11]
On social media, she used her platform to discuss mental health recovery, privilege, and resilience, often encouraging empathy and understanding among her followers.[6][20] Atienza said that she never approached social media for monetary gain, but rather for the joy of expressing herself and engaging with her community.[21]
In 2022, Atienza showed off her body when netizens said her photos were too "revealing."[22] She responded by posting their comments with the caption, "Lol, can’t see the haters."[23]
In 2024, Atienza went viral for the "Guess the Bill" challenge, which addressed online criticism over a social media post showing a restaurant bill worth ₱133,423.99 (US$2,709.12).[24] Atienza shared a now-deleted TikTok video withMiss World Philippines 2024Krishnah Gravidez at a birthday dinner, where they guessed the total cost of their meal and agreed that whoever guessed correctly would pay.[25] She clarified that the event had been sponsored and used the moment to reflect on class awareness, stating she did not deny her privilege and often referred to herself as a "nepo baby."[1][3][26]
In 2025, she claimed to have receiveddeath threats fromDiehard Duterte Supporters, acknowledged that she understood the Philippines as a "veryconservative country" and tried to "push back against backward systems," and said she decided to deactivate her TikTok account after struggling to maintain authenticity online.[27][28]
Her last TikTok post on October 20, 2025, before she died, showed her friends jumping into a lake, hiking,rock climbing, hanging out at the beach, and preparing forHalloween.[29]
On October 22, 2025, Atienza died at her home inLos Angeles at the age of 19.[30] TheLos Angeles County Department of Medical Examiner gave her cause of death assuicide by hanging.[31][32][30][33] Her parents announced her death on October 24.[20][3][26][34]
Her family described her as "a compassionate soul who brought joy, laughter, and love into the lives of everyone who knew her," emphasizing her courage and openness about mental health.[10] Emman's father, Kim Atienza, shared a video on his social media account of Emman performing "Sailor Song" byGigi Perez in arecording studio.[35][36] Filipino celebrities includingIsabelle Daza,Geneva Cruz, andGabbi Garcia joined Emman in speaking out about mental health and the quiet struggles that people endure.[37]