Didier Guérin | |
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 Portrait of Guérin | |
| Born | (1950-08-02)2 August 1950 (age 74) |
| Occupation(s) | President and CEO of Media Convergence Asia-Pacific |
Didier Jean Guy Guérin (French pronunciation:[didjeʒɑ̃ɡiɡeʁɛ̃]; born 2 August 1950) is a Franco-Australian magazine media executive and consultant who has directed the launch and management of about 40 media products, including 30 new magazines with digital applications inAsia-Pacific. His career has taken him from Paris to New York and thence to Australia and all the major cities inEast Asia.
He has worked with almost all the main magazine publishing companies in Europe, the United States, Australia and Asia and now runs a consulting business, Media Convergence Asia-Pacific.
He is best known for having launchedELLE magazine in the US in 1985 on behalf of the Hachette Filipacchi-News Corp joint venture, followed by a succession of similar launches in Australia and Asia.
Guérin joinedCondé Nast in 1995 at the invitation of publisher Jonathan Newhouse, and successfully launched local editions ofVOGUE in Japan, Taiwan and South Korea.[1]
He founded consulting group Media Convergence Asia-Pacific (MCAP) in 2000 to assist media companies aiming to expand in the region. MCAP has offices inSydney andBeijing.
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In 1975, Guérin joined political daily Le Bulletin Quotidien in Paris as a reporter and night editor after an internship in the US atKnight Ridder Newspapers inWashington, DC, and one atLe Monde in Paris.
His experience in the US took him toLOOK magazine in 1979 where he worked on magazine management with entrepreneurDaniel Filipacchi.[3]
In 1983, he joined Hachette in Paris and moved back to New York to study the feasibility of establishing the French magazineELLE in the US, which he launched in 1985 as co-President in a joint-venture withRupert Murdoch’sNews Corp.
In 1988, he identified and negotiated the US$812 million acquisition ofDiamandis Communications, formerly CBS magazines, and became Executive Vice-President of Hachette-Filipacchi Magazines, Inc.[4][5][6]
In 1991, he was appointed President and CEO of Hachette-Filipacchi Asia-Pacific, based in Sydney, and launched local editions ofELLE in Australia, Taiwan, South Korea, China, Hong Kong, Japan and Thailand.[7]
In 1995. he became President and CEO ofCondé Nast Asia-Pacific and launchedVOGUE in Korea, Taiwan and Japan.[8][9]
In 2000, he founded Media Convergence Asia-Pacific as President and CEO to manage the development of international media groups in Asia, includingMarie-Claire Group,Hearst Magazines International (US),Net-A-Porter (UK),Arnoldo Mondadori Editore (Italy), Burda-Rizzoli (Germany/Italy),Le Figaro (France), andAustralian Consolidated Press (Australia).[10]
Guérin has served on the board of directors of more than ten companies in Europe and Asia, including Globecast Australia Pty Ltd in 2007 and more recently as Chairman of the Board of Scrunch LLC and Stylematch, Pty Ltd.
In 2010, Guérin was awarded theLegion of Honour, France's highest award, by the President of France, in the rank of Chevalier.[11]
In 1981, Guérin married Magie Moray, a professional dancer and actress in Paris. They lived in New York from 1983 to 1991 when they moved toSydney, where their only son Didier Guy Guérin Jr. was born the same year.
Parents: Dr Jacques Guérin, Janine Guérin (née Vaesken), both deceased.
Guérin is the author of about 30 articles[12] and has been a speaker at various international conferences around the world held by groups such as the Fédération Internationale de la Presse Périodique (FIPP) the Magazine Publishers Association (MPA) and the World Association of Newspapers and News Publishers (WAN-IFRA).[13]
Author of "FRONT ROW TO FRONT COVER: Inside the Business of International Fashion Magazines", July 2019, published by Mandevilla Press, Lakewood Ranch, Florida. More information onhttp://www.frontrowtofrontcover.com
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Guérin is a member of theAustralian Institute of Company Directors, theAsia Society and theRoyal Sydney Golf Club.
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