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|
 A Dicos in Shanghai | |
| Company type | Public |
|---|---|
| Founded | 1994; 31 years ago (1994) |
| Products | Hamburgers,fried chicken,French fries,soft drinks,coffee,soup |
| Website | www |
Dicos (stylized asdico͘s,Chinese:德克士;pinyin:Dékèshì) is a Chinesefast-food restaurant chain owned by theTianjin Ding Qiao Food Service.[1] The chain ranks third among China's top three fast-food enterprises, as it has almost as many restaurants in China asMcDonald's.[2][3] The chain was founded in 1994 inChengdu,Sichuan,China.
The head office is in the 10th floor, Building A of the Baichuan Building (S: 百川大厦, P:Bǎichuān Dàshà) inJinjiang District, Chengdu.[4] The company has offices inChongqing,Guiyang,Wuhan, andChangsha.[5]
In 2010, the total combined sales at Dico's andCNHLS (Wallace) was US$1.3 billion (8.1 billion renminbi).[6]
The company announced a multi-year sponsorship deal with theNBA in April 2019. The deal featured "NBA-themed meals, in-store decoration and family activities across its 2,500 outlets in China." Following controversial comments byHouston Rockets General Manager Daryl Morey regarding demonstrations inHong Kong in October 2019, the company quickly suspended its marketing deal with the NBA. It was among 11 Chinese sponsors of the NBA that either terminated or suspended its relationship with the NBA following Morey's comments.[7][8]
