"Dalla Dalla" (Korean: 달라달라;lit. Different Different) is the debut single by South Korean girl groupItzy. The song was released to digital outlets as the lead single from their debutsingle album,It'z Different, on February 12, 2019, throughJYP Entertainment. Written and composed by the music production group Galactika, the song is a "fusion" track that includes elements ofEDM,hip hop,electropop, andhouse. Lyrically, "Dalla Dalla" revolves around themes of individuality, empowerment and self-confidence.

"Dalla Dalla" received mixed reviews frommusic critics, many of whom compared the concept and style to that of other K-pop girl groups, but praised Itzy's performance. Commercially, the song peaked at number two on both theGaon Digital Chart and theBillboardK-pop Hot 100. Nine months after release, the song was certified platinum by theKorea Music Content Association (KMCA) for achieving 100 million streams. The song's music video, which was pre-released onYouTube, became the most-viewed debut music video by a K-pop group in 24-hours at the time, accumulating 17.1 million views. To promote the track, Itzy appeared on severalmusic programs in South Korea, and won nine first-place trophies.

On January 14, 2019, it was reported thatJYP Entertainment had completed filming the music video for their new girl group.^[3] On January 21, a video titled "PROLOGUE FILM: ITZY" was released by JYP Entertainment on their official social media accounts unveiling the name and the members of the group.^[4][5] A teaser for the music video was released on February 1, which confirmed "Dalla Dalla" as the title of the debut single.^[6] The music video for the single was pre-released on February 11, at midnightKorea Standard Time (KST), and the song was released fordigital download andstreaming on February 12, at 18:00 KST, as the lead single from their debutsingle album,It'z Different.^[7]

A remix version of the song was included on the group's debutextended play (EP),It'z Icy, which was released on July 29, 2019.^[8] On January 22, 2021, Itzy released their first English-language EP,Not Shy (English ver.), which featured the English version of "Dalla Dalla".^[9] Itzy's first compilation albumIt'z Itzy, released on December 22, 2021, includes both Korean and Japanese-language versions of "Dalla Dalla". The Japanese lyrics were written by D&H and Yohei.^[10]

"Dalla Dalla"

A 20-second sample of "Dalla Dalla", which incorporates heavybass and lightdrum hit instrumentations over anelectropop melody.

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"Dalla Dalla" was written and composed by music production team Galactika (별들의전쟁).^[11] It has been described as a lively and upbeat "fusion groove" song that includes elements of popular genres, such asEDM,hip hop,electropop andhouse.^[1][2] The members of the group explained that "Dalla Dalla" is a song which is "hard to define, but all the more lovable because of that."^[1] The song lyrically weighs on confidence, inspiration and empowerment.^[12] "Dalla" (달라) means "different" in Korean, with lyrics including: "I'm different from other kids. Don't try to measure me by your standard. ... I love myself, I'm somewhat different, yeah. I'm different from you."^[12]

Professional ratings

Review scores
Source	Rating
IZM[13]

"Dalla Dalla" received mixed reviews frommusic critics. Tamar Herman ofBillboard called the track an "empowering anthem, introducing ITZY as a group that's an alternative to its peers," as well as "feisty and quick to shift tempos and genres," highlighting its "hip-hop breakdowns" throughout.^[2]IZM's Jeong Yeon-kyung stated that: "Dalla Dalla" borrows a dance beat in a ratchet style, exuding aYG atmosphere, and the personality ofRed Velvet andF(x), represented by electronic sounds, comes out. The only choice forJYP style is the old-fashioned 'I'm different' narrative and the 'Gapbunpong (suddenly mood)' chorus, likeMiss A's' "I Don't Need a Man", which eventually leads to the same woman with an arrow of blame."^[13] Writing forKotaku, Seung Park judged it to be an "eclectic mashup of a mature version of some ofRed Velvet's more esoteric work withBlackpink or2NE1's hip-hop-esque aesthetic." Park added that the song is a "solid opening bell of what is shaping up to be a long and interesting career."^[14]

Taylor Glasby fromDazed ranked it eighth on their list of 2019's best K-pop songs, writing the song "evokes two outlandish 90s moments: the wobbly bass of... "Flat Beat" and the brat-pop of... "Trouble"." She added, "Like the latter, "Dalla Dalla" owes more to its artists' personalities, and despite several coats of K-pop polish, embodies that same scrappy energy and ballsy confidence."^[15] In 2020, the lyrics of "Dalla Dalla" were displayed in an exhibition titled "Korean Pop Lyrics: Melodies of Life" at theNational Hangeul Museum in Seoul.^[16]

"Dalla Dalla" amassed the top spot on variousmusic programs; it achieved 9 wins including a "triple crown" (or three wins) onInkigayo. Itzy received the Digital Bonsang award at the34th Golden Disc Awards for the song due to its success on digital platforms in South Korea.

"Dalla Dalla" was a commercial success in South Korea. The song entered theGaon Digital Chart at number five for the week ending February 16, 2019.^[35] After three weeks of its release, "Dalla Dalla" rose three positions to the number two spot on the chart for the week ending March 9.^[36] It also peaked at number two onBillboard'sK-pop Hot 100 chart of March 16.^[37] The song was placed number six onGaon's mid-year Digital chart.^[38] It was certified platinum byKorea Music Content Association (KMCA) for 100 million streams on November 7, 2019.^[39] "Dalla Dalla" ranked 11th on the year-end Gaon Digital Chart, making it the best-performing girl group song and second best-performing group song of 2019 in South Korea.^[40] Elsewhere, the song reached number two in the United States onBillboard'sWorld Digital Song Sales chart.^[41] It also peaked at 20 in New Zealand on theRMNZ Hot Singles chart, and at 31 on theBillboard Japan Hot 100.^[42][43]

The music video for "Dalla Dalla" was directed by Naive Creative Production and was uploaded toJYP Entertainment's officialYouTube channel on February 11, 2019.^[44][2] Emlyn Travis fromBuzzFeed ranked it 18th on their year-end list of 30 best K-pop music videos and commented, "From dancing on fancy cars to unleashing their kaleidoscopic superpowers, "Dalla Dalla" is an explosion of rainbows and self-confidence."^[18] Yoon So-yeon ofKorea JoongAng Daily wrote that the music video reminds of other "K-pop girl groups such asBlackpink or4Minute, who also went for powerful feminine vibes."^[1] While,K-Pop Herald's Hong Dam-young said, "The act's efforts to differentiate itself from the herd is also shown in the single's vibrant music video, where the girls showcase their badass vibe while clad in flashy sequined outfits."^[12] It became the most viewed debut music video in the first 24 hours by a K-pop group with 17.1 million views.^[45] It also became the fastest K-pop debut music video to reach 100 million views,^[46] and was ranked as the second most popular music video of 2019 on YouTube in South Korea.^[47]

Itzy held a live broadcast called "The 1st Single Live Premiere" onV Live to commemorate their debut, where they also performed the full choreography of the song for the first time.^[48][49] The group promoted "Dalla Dalla" on severalmusic programs in South Korea, includingM Countdown,Music Bank,Show! Music Core,Inkigayo, andShow Champion, in the later half of February.^{[50][51][52][53][54]}

Credits adapted fromNetEase Music.^[55]

• List of certified songs in South Korea
• List ofInkigayo Chart winners (2019)
• List ofM Countdown Chart winners (2019)
• List ofMusic Bank Chart winners (2019)
• List ofShow! Music Core Chart winners (2019)

• 2019 songs
• 2019 debut singles
• Itzy songs
• JYP Entertainment singles
• South Korean hip-hop songs
• South Korean electronic dance music songs

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