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Chithralaya

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Indian film production company

Chithralaya
Company typeFilm production and distribution
IndustryMotion pictures
Foundedc. 1960s
FounderC. V. Sridhar
Chithralaya Gopu
A. Vincent
Tiruchi Arunachalam

Chithralaya (/tʃiθrɑːləjɑː/) also speltChitralaya, is an Indian film production company founded in the early 1960s. It produced films inTamil andHindi, most of them directed byC. V. Sridhar. The company was founded by Sridhar, screenwriter Gopu (who later became known asChithralaya Gopu), cinematographerA. Vincent and still photographer Tiruchi Arunachalam.[1]

History

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After making films for Venus Studios, in the early 1960s Sridhar founded Chithralaya to make the kind of films he wanted. The company's logo featured a boatman and a woman travelling on a boat with the tagline, "Kadal Alayil Engal Siriya Thoni, Kalai Ulagil Engal Pudhiya Baani".[2] When discussing with his associates what should be the company's first film, Sridhar devised the story ofNenjil Or Aalayam but later decided the company's first film should not be a tragedy and devised the lighterThennilavu.[3]Thennilavu was a success at the box office,[4] running in theatres for over 100 days.[5] After the success ofThennilavu, Sridhar madeNenjil Or Aalayam, set completely in a hospital and became the first Tamil film to be shot entirely in single set.[6] It also became a box-office success.[7]

Chithralaya later producedKadhalikka Neramillai, the first Tamil film inEastmancolor with a contemporary setting.[8] Though the film initially found no takers, forcing Chithralaya to distribute the film themselves, it became a major success.[9] Gopu, one of the founders of the company, left after receiving more directorial offers.[10] Sridhar's relativeC. V. Rajendran was an assistant director in Chithralaya before making his directorial debut withAnubavam Pudhumai by a different studio.[11]Thriveni was the only Malayalam film produced by Chithralaya.[12]Uttharavindri Ulle Vaa, unlike Chithralaya's previous ventures, was only produced by Sridhar, and directed by debutant N. S. Chakravarthi.[13][14] A magazine named after and run by Chithralaya was also founded.[15][16] Many of Chithralaya's film posters were designed by Eswara Rao, among the most prolific poster designers in India.[17]

Filmography

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Caption text
YearFilmLanguageRef.
1961ThennilavuTamil
1962Nenjil Or AalayamTamil
1964Kadhalikka NeramillaiTamil
1965Vennira AadaiTamil
1966Pyar Kiye JaaHindi
1967Nenjirukkum VaraiTamil
1969Sivantha MannTamil
1970ThriveniMalayalam
1970DhartiHindi
1971Uttharavindri Ulle VaaTamil
1971Avalukendru Or ManamTamil
1971Duniya Kya JaaneHindi
1973AlaigalTamil
1973Gehri ChaalHindi
1975Vaira NenjamTamil
1983Oru Odai NadhiyagirathuTamil
1986Naanum Oru ThozhilaliTamil
1991Thanthu Vitten EnnaiTamil

References

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  1. ^"சித்ராலயா கோபுவின்.. மலரும் நினைவுகள்! (1)".Dinamalar (in Tamil). 9 May 2020.Archived from the original on 9 February 2023. Retrieved15 February 2023.
  2. ^ஸ்ரீதர், டைரக்டர் (15 December 1991)."கடலலையில் எங்கள் சிறிய தோணி; கலையுலகில் எங்கள் புதிய பாணி" [We know art is an ocean, we row for novel creation].Kalki (in Tamil). pp. 63–64. Retrieved15 February 2023.
  3. ^நரசிம்மன், டி.ஏ. (27 April 2018)."டி.சி(ரி)த்ராலயா 15: காஷ்மீரில் கட்டிப்போட்ட சலுகை!".Hindu Tamil Thisai (in Tamil).Archived from the original on 20 September 2020. Retrieved15 February 2023.
  4. ^"C.V Sridhar, veteran director passes away!".Sify. 20 October 2008. Archived fromthe original on 22 January 2014. Retrieved15 February 2023.
  5. ^Narayanan, Arjun (22 August 2012)."Serenading the Silver Screen".The Times of India. Archived fromthe original on 10 May 2018. Retrieved15 February 2023.
  6. ^Rangan, Baradwaj (2 November 2008)."A breath of fresh air".The New Indian Express. Archived fromthe original on 29 September 2015. Retrieved15 February 2023.
  7. ^"ராஜேந்திரகுமார்: அன்று ஒதுங்கினேன், இன்று நெருங்கினேன்" [Rajendrakumar: I stayed away that day, we came close today].Kalki (in Tamil). 26 January 1992. pp. 51–52. Retrieved15 February 2023.
  8. ^"காதலிக்க நேரமில்லை".Kalki (in Tamil). 8 March 1964. p. 21. Archived fromthe original on 22 July 2022. Retrieved16 February 2023.
  9. ^Kannan, Ramya (8 March 2014)."Kadhalikka Neramillai turns 50!".The Hindu.Archived from the original on 15 February 2023. Retrieved15 February 2023.
  10. ^Ashok Kumar, S. R. (18 February 2010)."In relaxed mood – 'Chitralaya' Gopu".The Hindu.Archived from the original on 6 February 2020. Retrieved15 February 2023.
  11. ^Rangarajan, Malathi (8 September 2016)."In a flashback mode".The Hindu.Archived from the original on 1 June 2021. Retrieved15 February 2023.
  12. ^Vijayakumar, B (14 March 2016)."Thriveni: 1970".The Hindu.Archived from the original on 19 September 2022. Retrieved16 February 2023.
  13. ^"மோதிர கையால் ஒரு குட்டு!".Kalki (in Tamil). 9 August 1992. pp. 50–51. Retrieved16 February 2023.
  14. ^ஸ்ரீதர், டைரக்டர் (16 August 1992)."எனக்கென்றும் ஓர் மனம்" [A mind of my own].Kalki (in Tamil). pp. 52–53. Retrieved16 February 2023.
  15. ^Padmanabhan, Geeta (12 January 2017)."Pure Cinema Book Store — full of surprises!".The Hindu.Archived from the original on 15 January 2017. Retrieved15 February 2023.
  16. ^Majordasan."Potpourri of titbits about Tamil cinema — Director Sridhar".Kalyanamalai.Archived from the original on 11 November 2021. Retrieved16 February 2023.
  17. ^Pudipeddi, Haricharan (6 April 2011)."Back in those days..."The Hindu.Archived from the original on 18 October 2021. Retrieved15 February 2023.

External links

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