 | |
| Company type | Private |
|---|---|
| Industry | Telecommunications |
| Founded | November 2001; 24 years ago (2001-11) |
| Founders | Lehlohonolo Moloi |
| Headquarters | Sandton,South Africa |
Area served | South Africa |
Key people | Jorge Mendes (CEO) |
| Products | GSM services (2G, 3G, LTE) and fibre |
| Revenue |  R13.83 billion (2020) |
| Parent | Blu Label Unlimited (53.57%)[1][2] |
| Website | www |
Cell C Limited is a South African mobiletelecommunications operator headquartered inSandton,Gauteng. As of 2024, it ranks as the fourth-largest mobile provider in the country, with approximately 8.5 million subscribers across both urban and rural regions.[3]
Founded in 2001 byLehlohonolo Moloi, Cell C entered the South African mobile market as a challenger toVodacom andMTN. The company offers a diverse array of services, includingvoice,SMS,data, andfibre-based homeinternet, and serves as amobile virtual network operator (MVNO) host, partnering with brands likeFNB Connect andCapitec Connect.[4][5]
Starting in 2020, Cell C began transitioning away from owning and operating its ownradio-access network (RAN). It migrated its prepaid and MVNO customers to MTN’s infrastructure, and postpaid andbroadband subscribers to Vodacom, establishingroaming partnerships that give it access to around 28,000 towers, including more than 12,000LTE-enabled sites.[6][7][8]
Thisasset-light model has allowed it to significantly reduce capitalexpenditure from the billions typically required to build networks to underR 1 billion per year, while boosting cash flow and agility.[9]
The company had been technically insolvent in 2022, and suffered a R337 million loss in the six months prior to November 2023.[10]
The network migration finished in June 2023, several months earlier than the originally planned November 2023. Independent assessments confirm Cell C now provides coverage wherever MTN and Vodacom signal is available.[3][11]
Cell C delivers:
On 15 August 2024, Cell C unveiled arefreshed brand identity, including a newlogo, audiomnemonic, andslogan: “Nothing should stop you — Switch to See, Cell C”. CEO Jorge Mendes, who joined in mid-2023, emphasised that the rebrand was part of a broader turnaround strategy to rejuvenate culture and market presence.[12]
Cell C continues to support sporting and entertainment initiatives, including sponsorships of:
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