Caro

Caro as sold under the name Pero in the U.S. by InterNatural Foods
Food energy (per 100 g serving)	256 kcal (1,070 kJ)
Nutritional value (per 100 g serving)	Protein 5.5 g Fat 0.3 g Carbohydrate 60 g
Media: Caro (drink)

Caro is a brand ofroasted grain drink, acaffeine-freecoffee substitute made of roastedbarley,malted barley,chicory, andrye. It is manufactured byNestlé and was first introduced inWest Germany in 1954. It is available throughoutEurope as well as other markets includingNew Zealand andAustralia. It is imported to theUnited States under the namePero and sold in Spain asEko.

Caro is available as an instant powder or asCaro Extra in granulated form. The name "Caro" references the German word "Karo", the term for the diamondsplaying card suit, as seen in stylized form in the product logos used in Germany and the United States, and in the Spanish product until the early 2000 when the branding was restyled.

The company's history goes back to the time ofFrederick II, who imposed high taxes on coffee beans. The company's founder, Johann Heinrich Franck, found a coffee alternative in chicory, which was mixed with grain and roasted. In 1828 production started in Vaihingen an der Enz and in 1868 it was relocated to Ludwigsburg because of the better transport connections.

The brewable Linde's grain coffee, which is still colloquially called Muckefuck in parts of Germany, comes from the same house. With this, however, the war and post-war period was associated. A new brand name was therefore sought for the soluble substitute coffee in 1954 and formed from components of the word coffee substitute extract (with a C instead of the introductory K): Caro.^[1]

In 2012, 114 employees were employed in the Ludwigsburg plant, producing around 8,000 tons of Caro coffee, Kathreiner malt coffee and Linde's grain coffee.^[2]

For the brand, long-standing signature music in advertising was a textually rewritten version of the song I like byVolker Lechtenbrink, who also interpreted the advertising song.

In June 2018, Nestlé announced that it would close the Ludwigsburg plant at the end of 2018 and relocate production to Portugal.^[3]

• Barleycup
• Inka (beverage)
• List of barley-based drinks
• Postum

• Michael Müller:Es duftet – Caro lüftet den Kaffeedeckel.Ludwigsburger Kreiszeitung, 2012-9-27 (German)

• Barley-based drinks
• Drink brands
• Coffee substitutes
• Nestlé brands

• CS1 German-language sources (de)
• CS1 maint: multiple names: authors list
• Articles with short description
• Short description is different from Wikidata