 | |
| Type | Cablepay-per-view television service |
|---|---|
| Country | |
| Area | Nationwide |
| Owner | General Instrument (1986–92) Graff Pay-Per-View (1992–97) |
Launch date | October 1, 1986; 39 years ago (1986-10-01) |
| Dissolved | May 1997; 28 years ago (1997-05) |
Cable Video Store (CVS), was a pay-per-view (PPV) service that was launched on October 1, 1986 by American Cablesystems.[1]General Instrument developed the specialized set-top box that was used to deliver the service, calledThe Jerrold system.[2][3] Mark Graff, Founder and President of Graff Pay-Per-View, later purchased CVS.[4] Cable Video Store consisted of one channel which carried first run movies and specials (however, it did not carry major sporting events, such asboxing) on a PPV basis. They also offered low cost programs to buy along with the standard PPV fare.
CVS went off the air in May 1997 as the result of other pay-per-view services such as Viewer's Choice (now known asIn Demand) andRequest TV that provided multi-channels of PPV and the launching ofVideo on Demand on many cable systems.[5]