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C-Day

From Wikipedia, the free encyclopedia
Name used for two different one-off events related to television in different countries

For the military use of "C-Day", seeMilitary designation of days and hours § C-Day.
This articlemay need to be rewritten to comply with Wikipedia'squality standards.You can help. Thetalk page may contain suggestions.(July 2020)

C-Day is the name of two television-related events: 1 March 1975, whenAustralia moved to regularcolour television, and 1 July 2000, the day theUK television industry began accepting onlywidescreen commercials, an important step in the general move of broadcasting in the UK to the picture format.

Colour television in Australia

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Australia was a little late in introducingcolour television, to choose the correct television system, waiting about 8 years from the timePAL was invented.

It was then forbidden for broadcasters to transmit thechroma burst signal, until the designated day, 1 March 1975.[1][2] The broadcasters were allowed to experiment with transmitting colour signals in the picture area, and get their transmission up and running while people who had already bought colour TV sets could only watch the shows in black and white. There were some people who built a circuit to circumvent this, where they would synchronise thechrominance decoding oscillator manually.

Commercials-Day in the UK

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C-Day orCommercials-Day, 1 July 2000, was the date at which UK broadcasters (with the exception ofMTV andVH1[3]) changed from requiring4:3aspect ratiocommercials, to requiring 16:9 Full Height commercials supplied to them, shot "14:9safe" for those channels which in part (i.e. the analogue feeds ofterrestrial broadcasters) or in whole (many cable television and satellite television channels) continued to broadcast a 4:3 frame.[4]

It was originally proposed by ITV in July 1999.[5][6]

ITV andChannel 4 took advantage of C-Day to update theircontinuity suites to be widescreen capable, broadcasting theiridents in widescreen.[7]

External links

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References

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  1. ^"Friday 28 February 1975 — MELBOURNE".Television.AU. 29 June 2013. Retrieved5 October 2020.
  2. ^"40 years of colour TV".Television.AU. 7 October 2014. Retrieved5 October 2020.
  3. ^"IPA warns on international perspective on widescreen".Institute of Practitioners in Advertising. 7 July 2000. Archived fromthe original on 26 September 2006.
  4. ^"'C-Day', UK commercials go widescreen".seizmic limited. Archived fromthe original on 24 September 2006.
  5. ^Tylee, John (23 July 1999)."ITV names the day for transmission of ads in wide format".Campaign.Archived from the original on 5 October 2020. Retrieved5 October 2020.
  6. ^"ITV SETS JULY 2000 DATE TO SWITCH TO WIDESCREEN ADS".Broadcast. 29 July 1999.Archived from the original on 13 January 2016. Retrieved5 October 2020.
  7. ^"ITV • Ulster Television • July 2000 – January 2001 • Idents [1]".The TV Room. Archived fromthe original on 15 July 2012.
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