| Company type | Comic book distributor |
|---|---|
| Industry | Comics |
| Founded | 1970; 56 years ago (1970) |
| Founder | Bud Plant |
| Defunct | 1988 (as distributor; still operates as mail-order business) |
| Headquarters | San Jose, California, thenGrass Valley, California |
Bud Plant Inc. was awholesalecomicsdistributor active in the 1970s and 1980s during the growth of thedirect market. The company also published a selection of comics and zines during the same period. Starting in 1970 as amail-order distributor specializing inunderground comix, Bud Plant absorbed some of his smaller rivals in the 1980s, and then sold his business toDiamond Comics Distributors in 1988. He still, asBud Plant's Art Books, sells quality reprints and graphic novels.
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Plant (born 1952)[1] was a comics and illustrated books enthusiast[2] fromSan Jose, California, who throughout his high school years bought and sold back issue comic books through ads in fanzines such asRocket's Blast/ComicCollector. In 1968 he co-foundedSeven Sons Comic Shop with five friends, John Barrett, Jim Buser, Mike Nolan, Frank Scadina, and Tom Tallmon, in San Jose. Selling Seven Sons within a year, Plant along with Barrett, Buser, and Dick Swan later opened another San Jose-based comics shop calledComic World in 1969.[3]
In 1970 Plant foundedBud Plant, Inc. as a mail order company specializing inunderground comix. (His Holly Drive address appears as the publishing address of the first issue ofPromethean Enterprises in 1969.) In 1971, Plant and five friends spent the summer dealing comics at conventions in Houston,New York, Dallas,San Diego, Miami, Boston, and Washington, D.C.[4]
Plant had met direct market pioneerPhil Seuling at the New York ComicCon in 1970. Nolan had met Seuling at the New York convention the year before, and he convinced Barrett, Plant, and Scadina to drive around the country during the summer of '70 with their stash of comix for sale the next year. Scadina canceled at the last minute and Nolan recruited his co-workerLarry Strawther, a fellow sportswriter at theRedwood City Tribune, as a replacement. (Strawther would later go on to be a writer-producer on TV shows likeHappy Days,Laverne & Shirley,Night Court, andMXC:Most Extreme Elimination Challenge.) The foursome traveled around the country in Barrett's pick-up tuck with a shell, attending cons in Oklahoma City, Cincinnati, New York and Houston;.[4] In New York they became good friends with Seuling. They repeated the journey in 1971, with Dick Swann joining them this time. In late 1973 Seuling called Plant to inform him that he had just cut a deal to shipArchie,DC,Marvel, andWarren comic books from a new distribution center inSparta, Illinois. Seuling offered the West Coast region to Plant, but Plant turned him down, preferring then to concentrate on the proliferating underground comix market.[5]
Plant entered the publishing field in 1969 as one of the three publishers, along with Al Davoren and Jim Vadeboncoeur, Jr., ofPromethean Enterprises—afanzine that attempted to straddle the comic/comix boundary. (Promethean Enterprises lasted from 1969 to 1974.) In 1972, Plant took over the publishing responsibilities of the fanzineAnomaly fromJan Strnad who had published three issues since 1969. Plant published issue #4 ofAnomaly, evolving it into an underground comic.
As part of his retailing enterprise Comics & Comix (see below), in 1974 Plant co-published one issue of the underground/sword and sorcery hybridBarbarian Killer Funnies; moving from there to the similarly themedThe First Kingdom, written and illustrated byJack Katz. (Under various publishing names, Plant published 24 issues ofThe First Kingdom, from 1974 to 1986.) Comics & Comix also published three issues of Jim Pinkoski'sSpaced in 1974–1976; two issues ofDan O'Neill's Comics and Stories in 1975; and two issues ofAlfredo Alcala'sMagic Carpet in 1977–1978.[6]
Around 1978, Plant was approached byWendy &Richard Pini about publishingElfquest, but he turned the couple down, as he was getting out of the comics publishing business.[3] (The Pinis later successfully self-published their project.)
From 1980 to 1985, Plant's retail shop Comics & Comix also published the industry trade journalTelegraph Wire.
In August 1972, while still an undergraduate atSan Jose State University,[7] Plant co-founded what became the comics retailerComics & Comix inBerkeley, California, withJohn Barrett[8] and Plant's housemateRobert Beerbohm.[5] In 1973 Comics & Comix helped host the first Bay Areacomics convention,Berkeleycon 73, in the Pauley Ballroom in the ASUC Building on theUniversity of California, Berkeley campus. At that show, Comics & Comix acquired over 4,000Golden Age comic books owned by Tom Reilly.[5] The phenomenal sales of the Reilly collection enabled Comics & Comix to open more retail locations, first inSan Francisco (May 1973), on Columbus Avenue (down from theNorth Beach area on the way toFisherman's Wharf), and later inSan Jose andSacramento, making it the first comic book chain store in America.[citation needed]
In the early 1980s Plant supplied product toDestiny Distributors, a sub-distributor based in Seattle and Vancouver, started byPhil Pankow (which was acquired by Diamond in 1990).[9] In 1982, Plant bought out regional rivalCharles Abar Distribution, based inBelmont, California.[10]
The year 1985 brought two important developments in the distribution industry, the bankruptcy of Seuling'sSea Gate Distributors (Seuling himself had died in 1984),[11] and the failure of Plant's West Coast rivalPacific Comics (which by that point was also a large independent comics publisher).[12] Plant and Midwestern distributorCapital City Distributors opened "an expanded facility in Seagate's old space in Sparta, Illinois, alongside [Pacific's old] printing plant".[13] In 1987, Plant acquiredAlternate Realities Distributing, Inc., based inDenver, Colorado, a wholesale distribution operation run byNanette Rozanski.[14]
By 1988, Plant dominated distribution of comics in the West Coast, finally fulfilling Seuling's 1974 vision.
In the summer of 1988,Steve Geppi ofDiamond Comics Distribution bought Plant's distribution warehouses,[15] allowing Diamond to go "national",[16] "thereby assuming control of "40 percent of thedirect-sales market".[10]
Later in 1988, Plant also sold Comics & Comix.[17]
After divesting himself of his distribution and brick-and-mortar retail businesses, Plant maintained a mail-order (and now Internet) presence in art books, trade paperbacks, and rare books.[10] Plant is known for the colorful titles of his sales catalogs:
On July 5, 2011, Plant announced plans to sell his mail-order business and retire.[18] Then in April 2012 (after failing to find a buyer) he announced plans to downsize (eliminating print catalogs) but continue operations.[19]
After just under a year with no catalogs but email announcements, and just three people on staff, he began expanding again, beginning with color flyers. By 2013 Plant was back to doing smaller full-color bi-monthly catalogs. He also hired back several long-time employees, including Todd Wulf and LaDonna Padgett, who had been with him since before the wholesale business sold to Diamond in 1988.[citation needed]
The company exhibited at the first 48 editions ofSan Diego Comic-Con, stopping in 2018.[20] Plant was a special guest at the 2019 San Diego Comic-Con,[21] as part of their celebration of the dealers and fans who were at the first Comic-Con in 1970.[citation needed] He spoke on two panels. He was also a guest at the 2019 San Diego Comic Fest and served on two panels there as well.[22]
As of April 2020, Bud Plant was back to producing bi-monthly full-color catalogs, weekly new item emails, and periodic special emails for various categories, such as out-of-print, adult, and clearance sales. The company had a staff of seven full-time employees, including Wulf and Padgett,[citation needed] and remained in the same warehouse of 34 years. 2020 was Plant's 50th year of operation.
