 | |
| Company type | Subsidiary |
|---|---|
| Industry | Entertainment |
| Founded | March 1, 2017; 8 years ago (2017-03-01) |
| Founder | Rob Fishman Darren Lachtman |
| Headquarters | Los Angeles,California, United States |
Number of employees | 45 (2022)[1] |
| Parent | ZATV |
| Subsidiaries | Crypt TV |
| Website | www |
Brat, Inc. is an American production company that is available onYouTube. Founded in 2017, the network features original shows and is geared towardGeneration Z audiences.
Brat TV's flagship web series,Chicken Girls, spawned a subsequent film entitledChicken Girls: The Movie. Brat has also produced shows featuring teenage stars fromDisney Channel andNickelodeon, such asJules LeBlanc,Anna Cathcart,Francesca Capaldi, andEmily Skinner.
Brat was launched in 2017 by television writerRob Fishman and Darren Lachtman as an online network featuring scripted content, streaming for free on YouTube.[2][3] The company originally received $2.5 million in seed funding.[2] Fishman saw a gap in the online market for high-quality teenage shows available for free on digital platforms.[4] Fishman noted how the social media celebrities all brought their own established audiences to Brat's shows, describing them as "under-leveraged media property".[4][2] The name of the network was inspired by the "Brat Pack" movies of the 1980s.[4]
On September 5, 2017, Brat premieredChicken Girls, which is Brat's longest-running series.[citation needed][5]
The most viewed episode on Brat is the ninth episode of season one ofMani, titled "I'm the Captain Now". It stands at over 22 million views as of December 30, 2023. The episode originally premiered on December 6, 2017.[citation needed]
In addition to teenage internet celebrities, Brat's content would also star people who have worked withDisney Channel andNickelodeon.[citation needed]
In 2018, Brat premiered three shows that were different than its usualsingle-camera shows:Brat Chat which was atalk show hosted byIndiana Massara and Darius Marcell that premiered in June,The Talent Show[6] which was a competition series to find Brat's next star (hosted by Casey Simpson and judged bySofie Dossi, Bryce Xavier, and Jordyn Jones) that was released in August, andHotel Du Loone which was amulti-cam sitcom and was released in June.[7] A film based onChicken Girls was released in 2018 as part of a deal with Studio L, a digital content division ofLionsgate.[3][8] Before the film's release, Brat and Lionsgate amicably canceled their partnership.[9]
Chicken Girls: The Movie was released on June 29, 2018 and became Brat's most popular project of all time, with over 40 million views as of December 30, 2023.[10]
In December 2018, Brat premiered theBrat Holiday Spectacular starringMackenzie Ziegler,Jules LeBlanc,Indiana Massara,Sofie Dossi, Aliyah Moulden,Emily Skinner, andMichelle Johnson.[11]
In March 2019, Brat premieredSpring Breakaway starringJules LeBlanc,Lilia Buckingham, andAnna Cathcart, William Franklyn-Miller, Kianna Naomi,David Banks, Claire Montgomery, Allen Perada and Colleen Elizabeth Miller.[12]
In August 2019, Brat premieredIntern-in-Chief, which featuredJules LeBlanc, Riley Lewis,Indiana Massara, Aliyah Moulden, andKiki Haynes.[13]
In January 11, 2024, Brat acquired Horror websiteCrypt TV.[14] A year later they acquiredReact Media through Electric Monster Media and rebranded as ZATV.[15]
| Title | Premiere date | No. seasons | Source(s) |
|---|---|---|---|
| Chicken Girls: College Years | August 2, 2022 | 2 | [16][17] |
| Junior's | September 26, 2022 | 1 | |
| Together Forever | June 1, 2023 | 1 | |
| Classroom Confidential | February 27, 2024 | 1 | |
| How to Survive | October 1, 2024 | 1 | |
| The 4pm Club | October 15, 2024 | 1 | |
| Trapped In New Years Crossover New years Special | December 31, 2024 | 1 | |
| Couples Council | January 10, 2025 | 1 | |
| Juniors Cafe | January 31, 2025 | 1 | |
| High School Heiress | May 9, 2025 | 1 |
| Title | Premiere date | Source(s) |
|---|---|---|
| Chicken Girls: The Movie | June 29, 2018 | [18] |
| Brat Holiday Spectacular | December 21, 2018 | [19] |
| Spring Breakaway | March 15, 2019 | [20] |
| Intern-in-Chief | August 23, 2019 | [21] |
| † | Denotes series is no longer available to view online |
| Title | Premiere date | Finale date | Seasons | Source(s) |
|---|---|---|---|---|
| Single-camera series | ||||
| Misshaps † | June 12, 2017 | August 7, 2017 | 1 | [22] |
| Cody & Lexy | July 27, 2017 | August 17, 2017 | 1 | [23] |
| Keys | July 29, 2017 | February 16, 2018 | 1 | [24] |
| Mani | August 30, 2017 | November 29, 2023 | 8 | [25] |
| Spot The Dog | August 31, 2017 | September 23, 2017 | 1 | [26] |
| Chicken Girls | September 5, 2017 | October 31, 2023 | 11 | [27] |
| Flunky's Upset | September 27, 2017 | November 2, 2017 | 1 | [28] |
| Attaway Appeal | September 28, 2017 | November 10, 2017 | 1 | [29] |
| Afterschooled | January 11, 2018 | February 8, 2018 | 1 | [30] |
| Overnights | March 2, 2018 | March 30, 2018 | 1 | [31] |
| Total Eclipse | April 5, 2018 | September 3, 2020 | 5 | [32] |
| Brobot | April 16, 2018 | May 14, 2018 | 1 | [33] |
| Dirt | May 4, 2018 | March 1, 2019 | 2 | [34] |
| Baby Doll Records | June 4, 2018 | July 16, 2018 | 1 | [35] |
| Boss Cheer | June 21, 2018 | February 21, 2019 | 2 | [36] |
| A Girl Named Jo | July 3, 2018 | August 6, 2019 | 3 | [37] |
| Zoe Valentine | January 16, 2019 | October 23, 2019 | 2 | [38][39] |
| On The Ropes | February 25, 2019 | April 15, 2019 | 1 | [40] |
| Stuck | March 27, 2019 | May 15, 2019 | 1 | [41] |
| Red Ruby | April 29, 2019 | June 10, 2019 | 1 | [42] |
| Crown Lake | June 20, 2019 | May 31, 2022 | 3 | [43] |
| Sunnyside Up | December 3, 2019 | January 28, 2020 | 1 | [44] |
| Crazy Fast | December 4, 2019 | January 22, 2020 | 1 | [45] |
| Stage Fright | March 26, 2020 | May 14, 2020 | 1 | [46] |
| Attaway General | May 20, 2020 | February 10, 2023 | 4 | [47] |
| Rooney's Last Roll | November 11, 2020 | December 2, 2020 | 1 | |
| Charmers | May 27, 2021 | July 26, 2022 | 2 | [48] |
| Good Luck Have Fun | June 16, 2021 | August 2, 2021 | 1 | [49] |
| Scarlett's Lab | August 6, 2021 | August 27, 2021 | 1 | [50] |
| Two Christmases | December 22, 2021 | December 25, 2021 | 1 | [51] |
| The Four of Them | August 17, 2022 | August 31, 2022 | 1 | [52] |
| Chicken Girls: Forever Team | November 3, 2022 | November 24, 2022 | 1 | [53] |
| Talk show | ||||
| Brat Chat | June 3, 2018 | December 16, 2018 | 1 | [54] |
| Sketch comedies | ||||
| My Not So Sweet 16 † | July 7, 2017 | July 7, 2017 | 1 | [55] |
| Too Cool For School † | July 8, 2017 | July 22, 2017 | 1 | [56] |
| Multi-camera series | ||||
| Hotel Du Loone | June 27, 2018 | August 22, 2018 | 1 | [57] |
| Reality series | ||||
| The Pain of Painting † | July 19, 2017 | August 9, 2017 | 1 | [58] |
| Sheltered † | July 21, 2017 | August 11, 2017 | 1 | [59] |
| Chicken Girls: The Docuseries | October 1, 2020 | November 12, 2020 | ||
| Heart and Soul | January 29, 2021 | March 12, 2021 | ||
| Competition series | ||||
| The Talent Show | August 27, 2018 | October 11, 2018 | 1 | [60] |
| Title | Premiere date | No. seasons | Source(s) |
|---|---|---|---|
| Turnt | August 1, 2018 | 1 | |
| The Shluv Family | June 29, 2020 | 1 | |
| Random Acts of Magic | August 17, 2021 | 1 | |
| Don't @ Me | October 21, 2021 | 1 |
Brat had also filmed a show for their main channel on YouTube calledTheater Kids,[61] but it never aired.
In February 2020, Brat launched a YouTube channel called Music by Brat TV (formerly B-SIDES), which was dedicated to original songs by Brat stars, as well as covers of existing songs.
In February 2020, Brat launched a YouTube channel called "Yearbook" that features its stars in different series of videos, often interviews or recaps:
Some of Yearbook's videos had been posted on Brat'sInstagram TV.
Yearbook was rebranded in February 2022 as "Past Your Bedtime", a channel featuring podcasts produced by Brat, such as:
Brat TV has also launched several Snapchat series that recap pop culture and current events primarily concerning notable influencers.
In March 2019, Brat partnered withSky Pony Press to release a junior novel based on theChicken Girls series, entitled "Rhyme and the Runaway Twins".[62]
In August 2019, Brat partnered with Art19 to produce a set of podcasts, the first of which served as a spin-off ofAttaway Appeal.[63]
