| Founded | 2014 (2014) |
|---|---|
| Headquarters | , United Kingdom |
Boss Brewing is a craft brewery inSwansea,South Wales, founded in 2014[1] by husband and wife Sarah and Roy Allkin.[2] In May 2015 the brewery received aSociety of Independent Brewers Gold Award[3] and was awardedCAMRA'sChampion Beer of Wales award for its stout in 2019.[4]
In August 2019, after applying to trademark its brand name, the brewery received a cease and desist letter from fashion companyHugo Boss[1] and incurred costs of almost £10,000 defending itself in the legal battle.[5] Boss Brewing had to change the name of two of its beers: Boss Black, a stout, became Boss Brewing Black, and Boss Boss, a double IPA, is now Boss Bossy.[6] The rebranding process cost more than £20,000.[7]
In March 2020 comedianJoe Lycett briefly changed his name bydeed poll to Hugo Boss in order to support the Welsh brewery.[8]
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