| State Agency of theDepartment of Agriculture, Food and the Marine overview | |
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| Formed | 1 December 1994 (1994-12-01) |
| Preceding agencies |
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| Jurisdiction | Ireland |
| Headquarters | 140 Pembroke Road Ballsbridge Dublin 4 |
| State Agency of theDepartment of Agriculture, Food and the Marine executive |
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| Key document |
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| Website | Bord Bia website |
Bord Bia (English: Food Board) is anIrish semi state agency for the promotion of Irish food, drink, andhorticulture in Ireland and abroad.
The agency works for small producers by promoting and certifyingfarmers' markets and for bigger producers by offering international marketing services.[citation needed]
Bord Bia was founded in 1994 as an amalgamation of theCoras Beostoic agus Feola (Meat and Livestock Board) and the food promotion activities of the Irish Trade Board. In 2004, it amalgamated withBord Glas, which used to be responsible for the development of the horticulture industry. In 2009, Bord Bia took over the promotion of seafood fromBord Iascaigh Mhara.
Part of the organisation's work is "promoting better ways of producing, by innovation and setting 'best practice' standards". According to the 2010 reportPathways for Growth, published by Bord Bia, Ireland should:
"adopt a strategy of developing a world-class agricultural industry by 2016 and set itself the goal of becoming the most efficient, most highly innovative food and drink country in the world."[1][needs update]
Bord Bia acts as a link between Irish producers and their customers worldwide. For that purpose, it has several overseas offices in, amongst other cities,Amsterdam,Shanghai andNew York City.
In 2008, Bord Bia received 30 million euros for an advertising campaign in the period 2008–2013.[2] In 2009, the "Oireachtas Grant-in-Aid" was 28 million a year. With other incomes (earmarked grants, levies and so on) the organisation had a budget in 2009 of about 43.5 million euros.[3]
Bord Bia is mostly known for its certification of Irish food products under the label Origin Green, through which it launched the world's first national sustainability food program.[4][5] The logo connected to this scheme is used at home and abroad.[6]
In May 2011, Bord Bia published their goal of increasing food exports by 40% in 2020 compared with the 2010 level.[7][needs update]
| International | |
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| National | |
