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| Current season, competition or edition: | |
| Sport | 3x3 basketball |
|---|---|
| Founded | January 11, 2017; 8 years ago (2017-01-11) |
| Founder | |
| First season | 2017 |
| CEO | Ice Cube |
| Commissioner | Clyde Drexler |
| No. of teams | 8 |
| Country | United States |
| Headquarters | Los Angeles,California |
| Most recent champions | Miami 305 (1st title) |
| Most titles | DMV Trilogy (3 titles) |
| Broadcaster | CBS/Paramount+ |
| Official website | BIG3.com |
Big3 (stylizedBIG3) is a3-on-3 basketball league founded by the hip-hop musician and actorIce Cube and entertainment executiveJeff Kwatinetz. The league consists of 12 teams whose rosters include both formerNBA players and international players. The rules of Big3 games contain deviations from the official rules of 3-on-3 basketball as administered byFIBA. It debuted in 2017 and takes place during the NBA offseason. In January 2020, Big3 announced its rule set would be the core of a new basketball variant called "Fireball3" (stylizedFIREBALL3).[1]
On January 11, 2017, Ice Cube and Jeff Kwatinetz announced their new 3-on-3 basketball league at theSheraton Times Square Hotel, in New York City.[2]Roger Mason Jr. was the first President and Commissioner. The Big3 held its first draft on April 30, and the inaugural week of games took place June 25 at theBarclays Center, inBrooklyn,New York.[3] On August 26, 2017, Trilogy defeated the 3 Headed Monsters 51–46 in the inaugural Big3 Championship game, completing a perfect (10–0) season.[4] The league'sMost Valuable Player award was won by 3 Headed Monsters forwardRashard Lewis; Trilogy's undefeated season led to several awards for members of the team, including Defensive Player of the Year (James White) and Coach of the Year (Rick Mahorn).[5]
On March 15, 2018,Clyde Drexler became the second Commissioner, replacing Roger Mason.[6] On April 3, the Big3 andAdidas agreed on a three-year partnership in which Adidas would launch a full retail line of sneakers, clothing, and equipment to launch in 2019. In conjunction withAdidas, the Big3 launched Young3, a youth initiative for underprivileged young kids, that was held in each city withBoys & Girls Clubs of America. At the conclusion of the 2018 regular season, the Power and 3 Headed Monsters were both tied for the league's best record (7–1); the Power would advance to the championship game, while the 3 Headed Monsters were ultimately eliminated by 3's Company in the semifinals. On August 24, 2018, the Power defeated 3's Company 51–43 to become the league's second champions.[7] Power'sCorey Maggette was awarded MVP and Captain of the Year, while Power'sNancy Lieberman was awarded Coach of the Year.[8]
On January 15, 2020, Big3 made several major announcements, further lowering its age limit to 22, instituting open tryouts for league players, introducing some additional rule changes, and starting use of Fireball3 to describe its rule set.[1] The competition would not be held in 2020 as a result of theCOVID-19 pandemic.[9] To ensure the league would have a 2021 season, the league took a $1.6 millionPaycheck Protection Program loan during the pandemic, returning $700,000.[10]
On February 8, 2021, Big3 announced Chris Hannan, a former senior executive with Fox Sports and Endeavor/IMG, would be assuming the role of Chief Executive Officer.[11]
On August 4, 2021, Ice Cube said that the league is one of his greatest accomplishments. He also wants to expand the league to 16 teams to create a 'Big Cup.'[12]
In September 2022, Ice Cube replaced Hannan as the new CEO, whereas league co-founderJeff Kwatinetz was named president.
Jaylen Brown played in the 2023 BIG3 All-Star game, the first active NBA player to play in the league.
On March 27, 2024, Ice Cube offeredCaitlin Clark a $5 million private contract to play in Big3, stating that she is a 'generational athlete' who would find 'tremendous success' in the league.[13] In June 2025, the Big3'scourtside reporter Rachel DeMita was fired for posting on social media about Clark while she was working as a courtside correspondent at a Big3 event.[14]
On January 11, 2019, the Big3 announced that they would expand to 12 teams for the upcoming season, and move to two nights (consisting of three games each) per week. The league will also play in 18 cities, and allow players as young as 27 to compete in the league.[15]
On May 10, 2024, the Big3 announced that the 2024 Season (Season 7) will be the final season operating under this existing model, and following this season, all teams will transition to representing home markets. On the same day, the Big3 announced their first purchase, $10 million, of rights for a team. This will also be the first team to represent a home market. The purchase is by a consortium of investors led byDCB Sports and a mix of professional athletes and celebrities. TheLos Angeles-based Big3 team will debut in season eight (8) in 2025.[16][17] On June 15, 2024, the Big3 announced that a group of investors, led by business executive Heath Freeman, had purchased the rights to the second-ever location-based Big3 franchise for $10 million with plans to base the team inMiami. The Miami-based Big3 team will also debut in 2025.[18] On July 3, 2024, it was announced that the Big3 had sold rights to the third location-based Big3 team.Eric Mullins and Milton Carroll had made the purchase with plans to base the team inHouston, debuting in 2025.[19] On July 8, 2024, the Big3 announced that GameAbove Sports, sports-focused business development and strategic investment entity, had purchased the rights to the fourth location-based Big3 franchise with plans to base the team inDetroit, debuting in 2025.[20]
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The rules of Fireball3, the basketball variant played by Big3, differ fromFIBA-sanctioned3-on-3 (branded as 3x3) games. They are as follows:
During the 2017 and 2018 seasons, players under 30 years old were not eligible to compete in the league. In 2019, the league changed the minimum age to 27 years, and in 2021, the minimum age was lowered again to 22.
The Big3 began play in 2017 with eight teams:3's Company,3 Headed Monsters,Ball Hogs,Ghost Ballers,Killer 3's,Power,Trilogy, andTri-State. In 2019, the league expanded to twelve teams, adding Bivouac, Enemies,Aliens, andTriplets. All Big3 teams were "barnstorming" teams prior to 2025 and did not represent any cities or geographical regions. In 2025 the format was changed so that each team had a location and would host one week of the regular season.
In 2017 and 2018, teams competed in an eight-game, eight-week regular season from late-June through mid-August. Each week, a different city hosted four games in which all eight teams would compete. Teams faced each other at least once during the regular season, with a rematch of the week one games occurring in week eight. The four teams with the best record at the end of the regular season qualified for the semifinals.
In 2019, the league expanded to 12 teams and visits two cities each week, playing three games in each city.
The 2020 Big3 season was cancelled due to theCOVID-19 pandemic.
In 2021, the first three weekends and the last two Saturdays of play was held in Las Vegas, with games also played in Dallas, Milwaukee and Chicago.
In 2022, the regular season was held in Chicago and Dallas.
In 2023, the regular season was held once a week in Chicago, Dallas, Brooklyn, Memphis, Miami, Boston, Charlotte and Detroit.
In 2017-2019, the league featured a two-week post-season in August which included a semifinals round and a championship game. Winners of the championship are awarded the Julius Erving Championship Trophy. In addition to the playoff tournament, both weeks featured games (including aconsolation game) consisting solely of teams which had been eliminated from championship contention; the results of these games determined those team's finalrankings.
In 2021, the championship round was held in the Bahamas in early September.
In 2022, the 2017-2019 format was used but did not feature a 3rd place game.
| Year | Location | Winner | Players | Coach | Runner-up | Players | Coach |
|---|---|---|---|---|---|---|---|
| 2017 | MGM Grand Garden Arena Las Vegas, NV | Trilogy | Rick Mahorn | 3 Headed Monsters | List | Gary Payton | |
| 2018 | Barclays Center Brooklyn, NY | Power | Nancy Lieberman | 3's Company | Michael Cooper | ||
| 2019 | Staples Center Los Angeles, CA | Triplets | Lisa Leslie | Killer 3's | Charles Oakley | ||
| 2020 | Season cancelled due to theCOVID-19 pandemic in the United States | ||||||
| 2021 | Imperial Arena The Bahamas | Trilogy | Stephen Jackson | 3 Headed Monsters | Gary Payton | ||
| 2022 | State Farm Arena Atlanta, GA | Trilogy | Stephen Jackson | Power | Nancy Lieberman | ||
| 2023 | The O2 Arena London | Enemies | Nick Young | Triplets | Lisa Leslie | ||
| 2024 | TD Garden Boston, MA | Bivouac | Gary Payton | 3's Company | List
| Michael Cooper | |
| 2025 | Addition Financial Arena Orlando, FL | Miami 305 | Michael Cooper | Chicago Triplets | List
| Julius Erving | |
The Trilogy took home the Big3's inaugural championship trophy in 2017.[34] In 2018, the league's trophy was named in honor ofBasketball Hall of Fame inductee (and current Tri-state head coach)Julius Erving.[35] The Power were awarded the trophy in 2018. The Triplets were awarded the trophy in 2019. The Trilogy were awarded their second & third trophy in 2021 & 2022. The Enemies were awarded the trophy in 2023 and Bivouac were awarded the trophy for the first time in 2024.
Annually, players in the Big3 are given an opportunity to nominate and vote for fellow players and coaches in several awards categories.[5] The results of the Big3's awards are announced shortly before the championship game. Award categories include Most Valuable Player, Coach of the Year, 4th Man, and Defensive Player of the Year, among others.
For the 2017 season,Fox Sports 1 carried the eight weeks of the regular season and the playoffs on tape delay, whileFox broadcast the championship game live.Gus Johnson was the regular play-by-play announcer, thoughBrian Custer filled-in occasionally,Jim Jackson handled color commentary andMichael Rapaport was the sideline reporter.[36]
In 2018, all games were broadcast live on Friday nights, with four weeks of games (including the semifinals and championship) on Fox, with the remaining weeks airing on FS1. For 2018, Custer was promoted to be the regular play-by-play announcer while Jackson and Rapaport returned.
On April 4, 2019, Big3 announced a new broadcast deal withCBS Sports, under which coverage moved toCBS andCBS Sports Network.[37] In June 2021, Big3 announced a digital media partnership with the video sharing appTriller andFITE TV. This includes 30 hours of live game coverage to stream at no charge within the app (including exclusive coverage of an all-star game), and figures such as Ice Cube and players maintaining presences.[38]
For the 2022 season the league remained with broadcast partner CBS to air 28 hours of coverage in the US whileDAZN, Vyre Network and the Big 3 YouTube channel broadcast 29 hours in the US and all coverage internationally.[39]
For 2023, Big3 launched Big3tv to stream all its games on its own website internationally and all games not televised on CBS in the United States.
For 2024, Big3 would stream non-CBS games on their officialX account in the United States.[40]
For the 2025 season, Big3 announced thatVice TV had acquired the rights to air 14 games.CBS Sports will produce the games.[41]
