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Arc'teryx

From Wikipedia, the free encyclopedia
Chinese outdoor apparel and equipment brand
Arc'teryx Equipment Inc
Company typeSubsidiary
IndustryTechnical apparel
Founded1989 as Rock Solid
1991 as Arc'teryx
FounderDave Lane
Jeremy Guard
HeadquartersNorth Vancouver,
British Columbia, Canada
Number of locations
  • 80+ branded stores
  • 3,000+ retailers
Area served
Worldwide
Number of employees
1,200 globally (2020)[1]
ParentAmer Sports
Divisions
  • PRO
  • Veilance
Websitearcteryx.com

Arc'teryx is a Canada-based, Chinese-owned apparel company specializing in outdoor apparel and equipment headquartered inNorth Vancouver, British Columbia. It focuses on technical apparel formountaineering and Alpine sports, including related accessories. The company's name and logo was created by Jeremy Guard. Arc'teryx is known for its waterproofGore-Tex shell jackets, knitwear, anddown parkas.[2][3] Arc'teryx's parent company is Amer Sports a Finnish sporting goods multinational, which is now owned by Chinese retailer Anta Sports and its co-investors after a 2019 acquisition. Amer Sports, which also owns brands like Salomon and Wilson, then became a public company listed on the New York Stock Exchange in 2024.[4]

Founded in 1989 asRock Solid, the company re-branded in 1991 as Arc'teryx to produce outerwear and climbing gear for theCoast Mountains in Canada. The company was sold toSalomon Group in 2001 andAmer Sports in 2005. The company is a major influence in the "gorpcore" and "normcore" fashion movements, the wearing of minimalist, technical apparel in urban settings.[3][5] The brand is colloquially known as "dead bird".[6]

Due to its recent Rising Dragon firework in Tibet, the brand is facing widespread boycott in China for going against its stated environmental ethos.[7]

History

[edit]
An Arc'teryx boutique onMercer Street, London in July 2016

Originally named "Rock Solid" by co-founder Dave Lane, the company's first line of products was climbing gear.[8][9] Dave Lane sold a 50% interest in Rock Solid to Jeremy Guard, who changed the company name to Arc'teryx in 1991.[9] The name and logo reference theArchaeopteryx, thetransitional fossil of earlydinosaurs to modern dinosaurs (birds).[10][9] Guard chose the name to represent the idea of acceleratingevolution as characterized by thegeologic time scale of fossils.[10][8] Guard was president and principal of the company from 1991 to 2001.[8] Using a heatlaminate (thermolamination) technology, the partners designed and marketed theVaporharness, which would become the company's most popular item.[8] In 1993, after a series of relocations and staff additions, Arc'teryx released theBora backpack using the sameVapor technology. In 1996, the company introduced technical apparel featuringGore-Tex after obtaining licenses fromW. L. Gore & Associates.[8][9] Arc'teryx re-located its headquarters toBurnaby,British Columbia in 1999 and then to North Vancouver in 2005.[8]

In 2001, Arc'teryx was purchased bySalomon Group, a French subsidiary of the German retailerAdidas.[11] In 2005, Arc'teryx was sold to Finnish retailerAmer Sports.[12] In 2019, Chinese retailerAnta Sports bought a controlling stake (56%) in Amer.[13] As their apparel line expanded Arc'teryx began manufacturing in international markets, specifically inChina, thePhilippines,Vietnam,Bangladesh,El Salvador,Laos, andGreece.[14] Since the early 2020s, Arc'teryx has co-produced collections with high-fashion brands and designers which expanded their consumer market beyond outdoor enthusiasts.[15][16]Arc’teryx’s parent company, Finland’s Amer Sports, was acquired by Chinese brand Anta in 2019.[17]

Divisions

[edit]

Their garments, accessories, and apparel are organized into various product families and collections, all aimed at different aspects of mountain activities, with two exceptions:[10]

  • Veilance: their luxury formal streetwear line was founded in 2009, branded as Arc'teryx Veilance.[18][9]
  • LEAF: their Law Enforcement and Armed Forces (LEAF) line is aimed at the military and police market.[9][19]

The Rising Dragon controversy

[edit]

Arc'teryx partnered with artistCai Guo-Qiang to launchThe Rising Dragon, a fireworks display, as part of a marketing campaign. On September 19, 2025,The Rising Dragon received significant public backlash due to potential environmental harm. Fireworks emitted colored smoke on a plateau inShigatse in theTibet Autonomous Region, which is one of the world's most fragile ecosystems in the world. The performance was staged at an elevation approximately 18,000 feet above sea level.[20][21][22][23]

Although organizers claimed that described the show used "used biodegradable, environmentally friendly materials" and that all stock herds had been relocated, no environmental assessment was completed prior to the event.[21] Arc'teryx issued a public apology and stated that it would work with an external agency to assess the project's impact.[23] Neither Arc’teryx nor Cai's studio has cleaned up since their firework, contrary to their issued statements. The burden of the job has since fallen on the shoulders of the local community.[citation needed] As a result of the controversy, "four Chinese officials have been dismissed" from their jobs, with the BBC citing them as "Gyantse county's Communist Party secretary, public security chief and two senior members of county and city-level environmental agencies."[24]

Subculture

[edit]

Arc'teryx is seen as a high-endstatus symbol among youth, "just shy ofStone Island andMoncler."[25][26][27] TheFinancial Times noted one of their largest demographics as "urbanites" in 2022.[28] Labeled acult brand byFast Company in 2021,[29] Arc'teryx is worn by "[both] hikers andhype-beasts" according toThe New York Times.[30]

The company is a major influence in the "gorpcore" and "normcore" fashion movements – the wearing of minimalist, outdoor apparel in urban settings, along withMammut,REI,Marmot andPatagonia.[31][3] Throughout 2022, aTikTok trend emerged where individuals would shower, fully clothed with an Arc'teryx jacket, as British rapper YT's song "Arc'teryx" played in the background.[2] Arc'teryx is a staple ofGeneration Z andzillennial fashion, particularly in the U.S. and Canada.[32][33][34][35] Luxury fashion houses that have minimalist aesthetics collaborate with Arc'teryx to producecapsule collections, according toThe New York Times andGQ.[16][9]

See also

[edit]

References

[edit]
  1. ^Corporate factsheet, newsroom.arcteryx.com, May 01, 2018
  2. ^abGallagher, Jacob (January 17, 2022)."Why Are All These People Showering in Their Arc'teryx Jackets?".Wall Street Journal.ISSN 0099-9660. RetrievedJune 18, 2022.
  3. ^abcGallagher, Jacob (January 2, 2021)."Gorpcore: How Arc'teryx Parkas and Salomon Hiking Boots Became High Fashion".Wall Street Journal.ISSN 0099-9660. RetrievedJune 18, 2022.
  4. ^"Amer Sports",Wikipedia, 2025-09-19, retrieved2025-09-23
  5. ^Dacre, Karen (November 26, 2021)."Gorpcore trend peaks again as extreme outdoor wear hits pub and park".The Guardian. RetrievedJune 18, 2022.
  6. ^Magazine, Gripped (2015-04-16)."Inside Arc'teryx » Outdoor & Climbing Gear | Gripped Climbing Magazine".Gripped Magazine. Retrieved2024-06-03.
  7. ^"始祖鸟"玩火",或面临公益诉讼".m.voc.com.cn. Retrieved2025-09-23.
  8. ^abcdefServantes, Ian (February 18, 2022)."Beyond the TikTok trend: How Arc'teryx became the It-brand of fashion".Input. RetrievedJanuary 14, 2023.
  9. ^abcdefgHunt, Joshua (February 29, 2024)."Inside Arc'teryx's Explosive Growth—and Its Quest to Keep Its Soul".GQ Magazine. RetrievedFebruary 29, 2024.
  10. ^abc"Arc'teryx Naming Scheme".Arc'teryx Equipment. August 24, 2023. RetrievedAugust 24, 2023.
  11. ^Nowakowski, Natasha,"Arc'teryx a perfect fit for adidas' Salomon business",The Portland Business Journal, November 8, 2002.
  12. ^Crane, Leah,"Salomon Sold to Amer Sports"Archived March 10, 2007, at theWayback Machine, Transworld Business Magazine, August 9, 2005
  13. ^Baigorri, Manuel (December 7, 2022)."Anta Sports Weighs IPO of Wilson Racket Maker Amer".Bloomberg.com. RetrievedJanuary 3, 2023.
  14. ^"Supply Chain Partners | Arc'teryx".Arc'teryx Equipment. Retrieved2020-11-02.
  15. ^Servantes, Ian (February 18, 2021)."Beyond the TikTok trend: How Arc'teryx became the It-brand of fashion".Input. RetrievedJune 18, 2022.
  16. ^abTesta, Jessica (July 11, 2021)."Jil Sander Ski Wear, Coming to a City Block Near You".The New York Times.ISSN 0362-4331. RetrievedAugust 27, 2023.
  17. ^https://radii.co/article/shanghai-arcteryx-museum-shows-the-continuing-appeal-of-outdoor-chic-in-china
  18. ^"10 Years of Performance Evolution | Veilance".Arc'teryx Equipment. Retrieved2021-10-01.
  19. ^Cheng, Christina (January 21, 2014)."Arc'teryx Takes You Through the Process of Making its LEAF Collection".Complex. RetrievedJanuary 14, 2023.
  20. ^Zheng, Chris Lau, Kloe (2025-09-22)."Fireworks in Himalayas spark outrage, forcing outdoor brand Arc'teryx to apologize".CNN. Retrieved2025-09-23.{{cite web}}: CS1 maint: multiple names: authors list (link)
  21. ^abDavidson, Helen (2025-09-22)."Arc'teryx fireworks display in Tibet prompts environmental outcry".The Guardian.ISSN 0261-3077. Retrieved2025-09-23.
  22. ^Andy Battaglia (September 22, 2025)."Cai Guo-Qiang Under Fire for Controversial Pyrotechnic Show in Tibet".ART News.
  23. ^ab"Arc'teryx: Outdoor brand apologises for 'dragon' fireworks in Himalayas".BBC News. 2025-09-22. Retrieved2025-09-23.
  24. ^Ewe, Koh (2025-10-16)."China sacks officials over viral Arc'teryx fireworks in Tibet".BBC News. Retrieved2025-10-16.
  25. ^Servantes, Ian (February 18, 2021)."Beyond the TikTok trend: How Arc'teryx became the It-brand of fashion".Input. RetrievedJune 18, 2022.
  26. ^Webb, Bella (May 4, 2022)."Early Majority: Fashion's first degrowth brand".Vogue Business. RetrievedJanuary 14, 2023.
  27. ^Newcomb, Tim (January 21, 2015)."High-end outdoor brand Arc'teryx launches footwear line".Sports Illustrated. RetrievedAugust 25, 2023.
  28. ^Cook, Grace (August 31, 2022)."Vibram's path to becoming fashion's go-to sneaker sole".Financial Times. RetrievedJanuary 14, 2023.
  29. ^Beer, Jeff (February 19, 2021)."In this brutal winter, escape mentally with the cult brand Arc'teryx's first-ever surf film". RetrievedJanuary 14, 2023.
  30. ^Testa, Jessica (November 7, 2021)."Jil Sander Ski Wear, Coming to a City Block Near You".The New York Times.ISSN 0362-4331. RetrievedJanuary 14, 2023.
  31. ^Gallagher, Jacob (January 1, 2021)."Gorpcore: How Arc'teryx Parkas and Salomon Hiking Boots Became High Fashion".WSJ. RetrievedJanuary 14, 2021.
  32. ^O'Connor, Michael (March 3, 2021)."How functional outdoor clothing became fashion's next big thing".TU Dublin. RetrievedAugust 23, 2023.
  33. ^Ortiz, Gerald (January 16, 2023)."A complete, gorp-nerd's guide to Arc'teryx jackets".British GQ. RetrievedAugust 27, 2023.
  34. ^Sidell, Misty White (March 21, 2023)."Arc'teryx Opens Up About Growth Strategy, With U.S. Seen Key".WWD. RetrievedAugust 27, 2023.
  35. ^Mussen, Maddy (April 4, 2023)."Unpacking Gen Z's obsession with pickles".Yahoo Sports. RetrievedAugust 26, 2023.It's not often that Goretex, Tekla, Stussy and Arc'teryx are mentioned in the same breath as dill pickles, and yet they're rapidly reaching a similar status. That's right, the newest obsession among taste-making, metropolitan Gen Z-ers.

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