| All In: London | |||
|---|---|---|---|
_poster.jpg) Promotional poster featuring various AEW wrestlers | |||
| Promotion | All Elite Wrestling | ||
| Date | August 25, 2024 | ||
| City | London, England | ||
| Venue | Wembley Stadium | ||
| Attendance | 46,476[Note 1][1][2] | ||
| Buy rate | 167,000–173,000[3] | ||
| Pay-per-view chronology | |||
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| All In chronology | |||
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| AEW in theUnited Kingdom chronology | |||
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The 2024All In, also promoted asAll In London at Wembley Stadium or simplyAll In London, was aprofessional wrestlingpay-per-view (PPV)event produced by the AmericanpromotionAll Elite Wrestling (AEW). It was the second annualAll In by AEW, and third All In overall. The event took place on August 25, 2024, atWembley Stadium inLondon, England, coinciding with the United Kingdom'sAugust Bank Holiday weekend.
Twelve matches were contested at the event, including three on the Zero-Hour pre-show. In the main event,Bryan Danielson defeatedSwerve Strickland in aTitle vs. Career match to win theAEW World Championship, making him the fourth wrestler to win the AEW World Championship andWWE Championship. In other prominent matches,Mercedes Moné defeatedDr. Britt Baker, D.M.D. to retain theAEW TBS Championship,Will Ospreay defeatedMJF to win theAEW International Championship, andMariah May defeated"Timeless" Toni Storm to win theAEW Women's World Championship. The event also featured the AEW debut of formerWWE wrestlerRicochet, the return ofJamie Hayter, who had been out with an injury since May 2023, and appearances by former AEW wrestlerSting and independent wrestlersGrizzled Young Veterans (James Drake andZack Gibson). The event also featured the in-ring return of English wrestler and London nativeNigel McGuinness following his retirement in 2011 and subsequent transition into color commentary.
The event received positive reviews. In particular, the main event bout between Bryan Danielson and Swerve Strickland received widespread acclaim. Whilst many of the championship matches received positive reviews - especially the International Championship and Women's Championship bouts - the FTW match between Hook and Chris Jericho, along with the TBS Championship bout between Mercedes Mone and Britt Baker, earnt a more mixed reception.
All In was first held as anindependentprofessional wrestlingpay-per-view (PPV) event in September 2018, and was produced by members ofThe Elite in association withRing of Honor (ROH), which retained the rights to All In.[4][5] The event inspired the formation of the American promotionAll Elite Wrestling (AEW) in January 2019,[6] and after AEW presidentTony Khan purchased ROH in March 2022,[7] AEW revivedAll In as their first-everPPV event held in the United Kingdom, which took place during the 2023August Bank Holiday weekend atWembley Stadium inLondon, England.[8] At the conclusion of the2023 event, AEW announced that All In would return to Wembley Stadium on August 25, 2024.[9] Tickets went on sale on December 1, 2023.[10]
The day before the event on Saturday, August 24, AEW hosted a fan event called All In Celebration. The event was held atBoxpark Wembley and featured music, early access to All In merchandise, and several stage shows, interviews, and content featuring various AEW wrestlers.[11]
All In London at Wembley Stadium featuredprofessional wrestling matches that were the result of pre-existing feuds andstorylines, with results being predetermined by AEW's writers. Storylines were produced on AEW's weekly television programs,Dynamite,Collision, andRampage, and theYouTube seriesBeing The Dark Order.[12]
TheOwen Hart Cup is an annualprofessional wrestling tournament held by AEW in partnership withThe Owen Hart Foundation in honor ofOwen Hart. It consists of twosingle-elimination tournaments, one each for men and women, and the respective winners receive a trophy called "The Owen" as well as a commemorative championship belt. DuringDouble or Nothing on May 26, AEW presidentTony Khan and Owen's widowMartha announced that the respective 2024 cup winners would also earn a world championship match at All In.[13] Both tournament finals occurred on the July 10 episode ofDynamite in Owen's hometown ofCalgary, Alberta, Canada.[14]
The women's Owen Hart Foundation Tournament was won byMariah May.[14] After losing theAEW Women's World Championship atDynamite 200 in August 2023,Toni Storm underwent a shift in character; her new persona was that of a paranoidGolden Age of Hollywood starlet, similar to the character of Norma Desmond in the 1950 filmSunset Boulevard.[15] Storm would take on theepithet of "Timeless" Toni Storm starting in October 2023, and would be accompanied by her "butler"Luther, who was portraying a similar role to that ofSunset Boulevard's Max von Mayerling, with Storm being billed from Stage 7 atWarner Bros. Studios. In November,World Wonder Ring Stardom wrestler Mariah May debuted as a heel and a "superfan" of Storm; while initially dismissive of May, Storm later took May on as her "understudy", and Storm regained the AEW Women's World Championship atFull Gear that month.[16] Subsequently, atRevolution in March 2024, May took on Storm's old "rockstar" gimmick.[17] Throughout the following months, Storm and May's relationship developed romantic overtones, and as a gift, Storm entered May into the Owen Hart Cup: May would defeat 2023 winnerWillow Nightingale in the tournament final to earn a match against Storm for the AEW Women's World Championship at All In. After the match, May turned on Storm, hitting her with the Owen Hart Cup championship belt and bloodying her in the process;[14] this explicitly aligned May's persona to the character of Eve Harrington in the 1950 filmAll About Eve, whose primary ambition in the film was to supplant Margo Channing—another inspiration for Storm's character—as a Hollywood star.[18] May subsequently took on the epithet "The Glamour" Mariah May.[19]
The men's Owen Hart tournament was won byBryan Danielson.[14] Danielson, who made his AEW debut at the2021 All Out, previously challenged for theAEW World Championship atRevolution in 2023, but was unsuccessful in the bout.[20] In abackstage interview on the followingDynamite, Danielson teased a possible retirement storyline; he said the championship match made him realize he was putting wrestling ahead of his family.[21] On the September 9, 2023, episode ofCollision, Danielson confirmed that 2024 would be his last year as a full-time wrestler.[22] Throughout the following year, Danielson would suffer a losing streak in marquee matches, which included losing in the2023 Continental Classic tournament, losses in high-profile singles matches atNew Japan Pro-Wrestling's (NJPW)Wrestle Kingdom 18 and AEW'sDynasty, and being on the losing team in theAnarchy in the Arena match at Double or Nothing. As a result, on the June 6 episode ofDynamite, Danielson became the first wrestler to declare for the 2024 Owen Hart Cup and vowed to "go out on top".[23] Danielson would then go on to win the tournament, defeating"Hangman" Adam Page—who himself was seeking vengeance against his rival, reigning AEW World ChampionSwerve Strickland—in the tournament final.[14] On the July 31 episode ofDynamite, Danielson said if he did not defeat Strickland and win the AEW World Championship at All In, he would never wrestle again; they subsequently agreed that the stipulation would be aTitle vs. Career match.[24]
AtDynamite 250 on July 17,MJF defeatedWill Ospreay to win theAEW International Championship.[25] The following week, MJF threw the International Championship belt in the trash and replaced it with his own custom championship belt, which he unofficially renamed as the American Championship. Ospreay interrupted and announced that he would be facing MJF in a rematch for the title at All In.[26] On the July 31 episode, Ospreay said that after he regained the title, he would restore it as the International Championship.[24]
At Double or Nothing,Darby Allin joined Team AEW againstThe Elite, but Team AEW were defeated by The Elite in the Anarchy in the Arena match, a match in which Allin set Elite memberJack Perry on fire with a flamethrower.[27] After taking a brief hiatus, Allin returned on the July 10 episode ofDynamite and attacked Elite memberBrandon Cutler to send a warning to The Elite.[28] Allin again joined Team AEW against The Elite for theBlood and Guts match atDynamite: Blood & Guts. Team AEW won by way of Allin causing The Elite to forfeit by threatening to set Perry on fire, who Allin had handcuffed to the cage, while simultaneously making The Elite agree to give him a match against Perry for theAEW TNT Championship at All In.[29] After a backstage brawl on the August 14 episode, Perry declared he would defend the title against Allin in aCoffin match, which was made official.[30]
AfterMercedes Moné retained theAEW TBS Championship atForbidden Door, where she simultaneously won theNJPW Strong Women's Championship, Moné's celebration was interrupted by the returningDr. Britt Baker, D.M.D., who had been out since September 2023.[31] On the followingDynamite, Baker explained that she had been out for 10 months due to a diagnosis of aTransient Ischemic Attack. She was then interrupted by Moné, after which, Baker challenged Moné to a championship match at All In, but Moné declined.[32] However, after a confrontation between the two during AEW's panel atSan Diego Comic-Con on July 25, Tony Khan officially scheduled Moné to defend the TBS Championship against Baker at All In.[33]
| Role | Name |
|---|---|
| Commentators | Excalibur(Pre-show and PPV) |
| Tony Schiavone(Pre-show and PPV) | |
| Taz(PPV) | |
| Nigel McGuinness(first two PPV matches) | |
| Jim Ross(Main event) | |
| Matt Menard(Pre-show) | |
| Don Callis(16-man tag team match) | |
| Ring announcers | Justin Roberts(PPV) |
| Bobby Cruise(Pre-show) | |
| Referees | Aubrey Edwards |
| Bryce Remsburg | |
| Mike Posey | |
| Paul Turner | |
| Rick Knox | |
| Stephon Smith | |
| Interviewers | Lexy Nair |
| Arkady Aura | |
| Pre-show hosts | Renee Paquette |
| RJ City | |
| Jeff Jarrett | |
| Madison Rayne |
The opening bout, which aired on the pre-show, was a16-man tag team match pittingAnthony Ogogo,Ariya Daivari,The Dark Order,Jay Lethal,Private Party, andSatnam Singh againstAction Andretti,Kip Sabian,Kyle Fletcher,Lio Rush,Rocky Romero,Tommy Billington, and Top Flight. The team of Andretti, Sabian, Fletcher, Rush, Romero, Billington, and Top Flight won the match afterDante Martin of Top Flight pinned Daivari with adiving splash.[34]
The second bout, which aired on the pre-show, was amixed tag team match pittingKris Statlander andStokely Hathaway againstWillow Nightingale andTomohiro Ishii. The match ended when Ishii pinned Hathaway following asliding lariat.[34]
The third bout, which aired on the pre-show, was a10-man tag team match pittingDustin Rhodes,Katsuyori Shibata,Marshall and Ross Von Erich (accompanied by their father,Kevin Von Erich) andSammy Guevara againstCage of Agony andUndisputed Kingdom. The match ended when Guevara executed adiving senton onMatt Taven of Undisputed Kingdom, enabling Rhodes to pin Taven. Following the match, a brawl broke out, promoting Kevin Von Erich to enter the ring and apply theIron Claw to Taven.[34]
Following the third bout,Saraya came to the ring with her family (including her mother,Sweet Saraya) andHarley Cameron to complain about not having a match on the pay-per-view and threaten to disrupt the show. They were driven off by the returningJamie Hayter.[35]
The fourth bout, and the first match to air on the pay-per-view broadcast proper, sawAEW World Trios ChampionsThe Patriarchy defend their titles againstBang Bang Gang,House of Black, and the team ofClaudio Castagnoli,Pac, andWheeler Yuta. The match started with everyone focusing on The Patriarchy. Before they could attack himChristian Cage left the ring, leavingKillswitch andNick Wayne alone. He came back down after everyone was down and tried to climb the ladder. He was then thrown onto everyone and was beaten up by everyone on the stage ramp. While everyone was attacking him,Mother Wayne tried to climb the ladder and grab the titles for The Patriarchy before being stopped byAustin Gunn andColten Gunn. Killswitch came back and chokeslamed everyone. He then tried to climb the ladder, but Christian stopped him and climbed the ladder himself. The match ended when Pac retrieved the title belts from the top of the ladder.[36]
The fifth match sawAEW Women's World Champion"Timeless" Toni Storm defend her title againstMariah May. May defeated Storm to win the title by giving her apiledriver and pinning her.[36][35]
The sixth bout sawFTW ChampionChris Jericho defend his title againstHook in aLast Chance match. Towards the end of the match, Jericho's stablemateBryan Keith attempted to interfere, but was foiled when Hook's fatherTaz (who was providing color commentary at ringside) locked him in theTazmission, enabling Hook to apply theRed Rum to Jericho and force him to submit.[36][35]
The seventh bout was athree-way tag team match in whichAEW World Tag Team Champions theYoung Bucks defended their titles againstThe Acclaimed andFTR. The Young Bucks won the match and retained their titles by pinningDax Harwood of FTR following anEVP Trigger. Following the match, theGrizzled Young Veterans came to the ring and confronted the Young Bucks, only to instead attack FTR.[36][35]
The eighth bout was aCasino Gauntlet match, with the winner receiving aAEW World Championship match at a time of their choosing. The contestants were, in order of entry,Orange Cassidy,Kazuchika Okada,Nigel McGuinness (wrestling his first match since 2011),Kyle O'Reilly,Zack Sabre Jr.,Roderick Strong,Mark Briscoe,"Hangman" Adam Page,Jeff Jarrett,Ricochet (making his unannounced debut),Christian Cage, andKillswitch. When Zack Saber Jr. came out, he and Nigel had a brief face off. Adam Page attempted to attackKaren Jarrett, but was stopped by Ricochet making his debut. Christian Cage came out and was immediately taken out by Ricochet who dived on him as be made his way to the ring. Karen distracted Page so Jeff Jarrett could hit him with his guitar. Then everyone hit their finishers on each other. Killswitch came out announced as Luchasaurus. He was about to chokeslam Cage, butchokeslammed O'Reilly instead. He then put Cage on top of O'Reilly for the win.[36]
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The ninth bout was a singles match in whichMJF defended theAEW International Championship againstWill Ospreay. The match ended whenDaniel Garcia prevented MJF from hitting Ospreay withbrass knuckles, enabling Ospreay to give MJF aTiger Driver '91 and pin him to win the title.[36][35]
The tenth bout was a singles match in whichAEW TBS ChampionMercedes Moné defended her title againstDr. Britt Baker, D.M.D.. Moné won the match by pinfall following aDDT after sending Baker into a backbreaker ("Moné Maker").[36]
The eleventh bout was acoffin match in whichAEW TNT ChampionJack Perry defended his title againstDarby Allin. Perry won the bout by enclosing Allin in the coffin. Following the match, Perry and the Young Bucks seemingly attempted to burn Allin alive within the coffin, but were driven off by a returningSting in his first appearance sinceRevolution in March 2024.[36]
The main event was atitle vs. career match pittingSwerve Strickland'sAEW World Championship againstBryan Danielson's career. The match ended when Adam Page distracted Strickland, enabling Danielson to apply theLeBell Lock to Strickland and force him to submit. The event ended with Danielson celebrating with his newly-won championship with his family.[36]
Wrestling journalistDave Meltzer of theWrestling Observer Newsletter rated the following matches: The four-way trios match for the AEW World Trios Championship in a London ladder match at 4.5 stars, Toni Storm vs Mariah May for the AEW Women's World Championship at 4.75 stars, the three-way tag team match for the World Tag Team Titles at 4.25 stars, Chris Jericho vs Hook for the FTW Championship at 3 stars, the Casino Gauntlet match at 4.5 stars, MJF vs Will Ospreay for the International Championship at 5 stars, Mercedes Mone vs Britt Baker for the TBS Championship at 2.5 stars (the lowest on the card), Jack Perry vs Darby Allin in a Coffin Match for the TNT Championship at 2.75 stars, and Swerve Strickland vs Bryan Danielson for the AEW World Championship at 5.25 (the highest on the card).[37]
Nikki Garcia said on her podcastThe Nikki & Brie Show, hosted along with her sisterBrie, that she was "in awe" of All In and the women's world championship match.[38]
The Wrestling Observer Newsletter noted that AEW All In at Wembley Stadium was listed to have a crowd of 53,385.
