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| Founded | 1922; 104 years ago (1922) |
|---|---|
| Founder | Sam Manus |
| Country of origin | United States |
| Headquarters location | Van Nuys, Los Angeles, California |
| Key people | Steven Manus, Gear Fisher, Morton Manus, Iris Manus, Ron Manus, |
| Official website | www |
Alfred Music is an Americanmusic publishing company. Founded in New York in 1922, it is headquartered inVan Nuys, California, with additional branches inMiami,New York,Germany,Singapore, and theUnited Kingdom.
InNew York City’sTin Pan Alley in 1922, Sam Manus, a violinist and importer of mood music for silent films, started a music publishing company and named it Manus Music. The company published primarily popular sheet music. In 1930, Sam acquired the music publisher, Alfred & Company, founded by Alfred Haase. Sam decided to combine the names and shortened it to Alfred Music, which the company is still known as today. Sam's son, Morty(né Morton Manus; 1926–2016),clarinetist andpianist, began working for Alfred Music in the late 1940s and met his wife Iris at the company when the bookkeeper, Rose Kopelman, brought her daughter to work one day. Inspired by the need for quality music educational products.[1] Morty, a clarinetist and pianist, oversaw the development of an instructional series for accordion, followed by books for guitar, piano, and recorder. In 1975, the firm moved to larger offices inLos Angeles. In 1980, with growing sales, the company went international.
In 2002, the company partnered withDaisy Rock Girl Guitars, and in 2005 it acquired Warner Bros. Publications (including the Warner Bros. subsidiary company Belwin-Mills) fromWarner Music Group.[2] Warner Bros. Publications was the successor to companies such asFeist,Harms,Miller,Mills,Remick, andWitmark.
In April 2016, Alfred Music joined Peaksware Holdings LLC, parent company of MakeMusic. Gear Fisher became CEO, and Ron Manus moved from CEO to Business Development Manager.[1][3][4] At this time, Alfred sold its sacred music catalog to Jubilate Music.[5]
Alfred's portfolio of music teaching products include:
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