| 1970 Pittsburgh Steelers season | |
|---|---|
| Owner | Art Rooney |
| Head coach | Chuck Noll |
| Home stadium | Three Rivers Stadium |
| Results | |
| Record | 5–9 |
| Division place | 3rdAFC Central |
| Playoffs | Did not qualify |
| All-Pros | None |
| Pro Bowlers | |
| Team MVP | Joe Greene |
The1970 Pittsburgh Steelers season was the franchise's 38th in theNational Football League. They improved from a league-worst 1–13 record the previous year, finishing with a 5–9 record and third place in the newly formedAFC Central. The Steelers began the decade in a new conference and a new stadium with a new quarterback. After nearly 40 years in the NFL they shifted to the AFC, to complete the merger between the NFL and AFL. It was theNFL’s weakest division that season, as the Steelers finished three games behind the first placeCincinnati Bengals — a team that was only in its third year of existence.
Coach Chuck Noll's reshaping of the squad fromthe previous season continued for 1970.
Undoubtedly the greatest change that took place was Chuck Noll's trade of the team's lone superstar, Roy Jefferson. Although Jefferson was among the league leaders in receiving in 1968 and 1969, despite playing with mediocre quarterbacks for the worst team in football, he was sent packing after being publicly vocal in criticizing team management.[1] The trade sent Jefferson to Baltimore, where he earned a Super Bowl ring. Years later, Jefferson pinpointed what he had done to get traded.
"I was [in Baltimore] to make a statement. I wanted to show Pittsburgh they'd made a mistake in getting rid of me. I mean, I wasn't a “yes” man for coach Chuck Noll. If you cursed me, I cursed you back. I messed over the curfew rules a lot and, in training camp, I'd park my car in the coaches' spaces."[2]
Hence, 1970 brought change with Ron Shanklin emerging as a steady receiver for the next few years untilJohn Stallworth andLynn Swann joined the team in 1974.[3][4]
As a result of theNFL-AFL merger being finalized for the1970 season, three teams from the "old" NFL were moved to the newly formedAFC alongside the formerAFL teams. The Steelers agreed to be one of them after their archrivals, theCleveland Browns, volunteered to join the AFL franchises in the AFC. The Browns mainly joined because of the possibility of an intrastate rivalry with the AFL'sCincinnati Bengals (now known as theBattle of Ohio), largely due to the animosity at the time between Browns ownerArt Modell and Bengals owner and coachPaul Brown, who was fired from the Browns by Modell after the 1962 season. The Steelers joined the AFC in order to keep theBrowns-Steelers rivalry alive on a regular basis, due to the proximity of the cities ofPittsburgh andCleveland.
Another change came inthe draft. For the first time since1956, the Steelers owned the number one selection in the draft after winning a coin toss with theChicago Bears for the top pick, as the two teams had identical 1–13 records in1969. (The Steelers would have won the tiebreaker under the modern NFL tiebreaker rules anyway, since the Bears' one win was against the Steelers in week 8 of that season.)
| 1970 Pittsburgh Steelers draft | |||||
| Round | Pick | Player | Position | College | Notes |
|---|---|---|---|---|---|
| 1 | 1 | Terry Bradshaw * † | Quarterback | Louisiana Tech | |
| 2 | 28 | Ron Shanklin * | Wide receiver | North Texas | |
| 3 | 53 | Mel Blount * † | Cornerback | Southern | |
| 4 | 80 | Ed George | Tackle | Wake Forest | |
| 5 | 105 | Jon Staggers | Defensive back | Missouri | |
| 6 | 132 | Manuel Barrera | Linebacker | Kansas State | |
| 6 | 155 | Clarence Kegler | Tackle | South Carolina State | |
| 7 | 157 | Terry Brennan | Tackle | Notre Dame | |
| 8 | 184 | Dave Smith | Wide receiver | Indiana (Pa.) | |
| 9 | 209 | Carl Crennel | Linebacker | West Virginia | |
| 10 | 236 | Isaiah Brown | Defensive back | Stanford | |
| 11 | 261 | Calvin Hunt | Center | Baylor | |
| 12 | 288 | Rick Sharp | Defensive tackle | Washington (St. Louis) | |
| 13 | 313 | Billy Main | Running back | Oregon State | |
| 14 | 340 | Bert Askson | Linebacker | Texas Southern | |
| 15 | 365 | Glen Keppy | Defensive tackle | Wisconsin–Platteville | |
| 16 | 392 | Frank Yanossy | Defensive tackle | Tennessee | |
| 17 | 417 | Harry Key | Tight end | Mississippi Valley State | |
| Made roster † Pro Football Hall of Fame * Made at least onePro Bowl during career | |||||
In the 1970 NFL Draft, only twoHall of Famers were selected in all seventeen Rounds and 442 Picks. These were 1st Round, 1st Pick selectionTerry Bradshaw, and 3rd Round, 53rd PickMel Blount. Both were part of the 1970s Steeler Dynasty, and both inducted into the Hall of Fame in 1989. In his 14-year professional career, Bradshaw got off on a bumpy start from 1970 to 1975, and threw a career-high 24 interceptions and only 6 touchdown passes in 1970. In wasn't until 1976 that Bradshaw's career began to peak. Blount's career was an overall consistent one. In 1975, he intercepted 11 passes for 121 yards.
In 1966, the NFL agreed on a merger with the rivalAFL (American Football League). In 1970, the merger became final, as a result of the merger, the AFC (American Football Conference) featuring all the AFL teams and the NFC (National Football Conference) featuring all the "old" NFL teams. Two teams from the NFL were asked to join the AFL in the AFC,the Baltimore Colts, andthe Cleveland Browns (the Browns owner,Art Modell asked the NFL Commissioner,Pete Rozelle if he could join to play the Cincinnati Bengals in theBattle of Ohio). Upon hearing this,Art Rooney (Steelers Owner) asked Rozelle if he could join to keep theSteelers-Browns rivalry alive. So, the Steelers would begin playing in the AFC and would leave the Eagles rivalry and many others they had had playing the NFC teams. Also, the Steelers moved into the then state-of-the-art,Three Rivers Stadium and leftPitt Stadium. The new Three Rivers was one of the many "cookie-cutter" stadiums across the league and became an icon to Pittsburgh.
The opening of Three Rivers ended their relatively brief stay atPitt Stadium, where they had only been playing on a full-time basis for six years. Before that, the Steelers played most of their home games atForbes Field, with occasional games being played at Pitt Stadium to take advantage of the larger capacity. The Steelers later returned the favor to theUniversity of Pittsburgh in 2000 when thePitt Panthers football team moved into Three Rivers for one season as an interim home beforeHeinz Field was ready in 2001. Pitt would also play theirBackyard Brawl games againstWest Virginia in years Pitt hosted the game during the existence of Three Rivers.
WTAE-TV sportscasterMyron Cope joined the Steelers radio network as color commentator for the 1970 season. Cope remained a fixture of the Steelers radio network through the2004 season and became beloved by fans due to his enthusiasm and catchphrases behind the announcing booth. In1975, Cope invented theTerrible Towel, originally conceived as a gimmick in the Steelers playoff game againstBaltimore and now a staple among Steelers fans.
Front office
Head coaches
Offensive coaches
| Defensive coaches
Strength and conditioning
|
| Quarterbacks(QB) Running backs(RB) Wide receivers(WR) Tight ends(TE) | Offensive linemen(OL) | Linebackers(LB) Defensive backs(DB) Special teams(ST) | Practice squad
Rookies in italics 40 active, 6 reserve, 7 practice squad |
| Week | Date | Opponent | Result | Record |
|---|---|---|---|---|
| 1 | September 20 | Houston Oilers | L 19–7 | 0–1 |
| 2 | September 27 | atDenver Broncos | L 16–13 | 0–2 |
| 3 | October 3 | atCleveland Browns | L 15–7 | 0–3 |
| 4 | October 11 | Buffalo Bills | W 23–10 | 1–3 |
| 5 | October 18 | atHouston Oilers | W 7–3 | 2–3 |
| 6 | October 25 | atOakland Raiders | L 31–14 | 2–4 |
| 7 | November 2 | Cincinnati Bengals | W 21–10 | 3–4 |
| 8 | November 8 | New York Jets | W 21–17 | 4–4 |
| 9 | November 15 | Kansas City Chiefs | L 31–14 | 4–5 |
| 10 | November 22 | atCincinnati Bengals | L 34–7 | 4–6 |
| 11 | November 29 | Cleveland Browns | W 28–9 | 5–6 |
| 12 | December 6 | Green Bay Packers | L 20–12 | 5–7 |
| 13 | December 13 | atAtlanta Falcons | L 27–16 | 5–8 |
| 14 | December 20 | atPhiladelphia Eagles | L 30–20 | 5–9 |
| Note: Intra-division opponents are inbold text. | ||||
| Team | 1 | 2 | 3 | 4 | Total |
|---|---|---|---|---|---|
| • Oilers | 7 | 7 | 2 | 3 | 19 |
| Steelers | 0 | 0 | 0 | 7 | 7 |
Scoring drives:
The Steelers played their first regular season game at the brand new Three Rivers Stadium. Terry Bradshaw made his NFL debut, but struggled, going 4 for 16 for 40 yds. Bradshaw was also sacked for a safety, the first of three consecutive games in which this would happen. With the loss, the Steelers dropped to 0-1.
| Team | 1 | 2 | 3 | 4 | Total |
|---|---|---|---|---|---|
| Steelers | 0 | 10 | 3 | 0 | 13 |
| • Broncos | 7 | 0 | 9 | 0 | 16 |
Scoring drives:
With the loss, the Steelers fell to 0–2.
| Team | 1 | 2 | 3 | 4 | Total |
|---|---|---|---|---|---|
| Steelers | 0 | 7 | 0 | 0 | 7 |
| • Browns | 2 | 0 | 13 | 0 | 15 |
Scoring drives:
With the loss, the Steelers fell to 0–3.
| Team | 1 | 2 | 3 | 4 | Total |
|---|---|---|---|---|---|
| Bills | 3 | 0 | 7 | 0 | 10 |
| • Steelers | 3 | 7 | 3 | 10 | 23 |
Scoring drives:
The Steelers won their first game, improving to 1–3.
| Team | 1 | 2 | 3 | 4 | Total |
|---|---|---|---|---|---|
| • Steelers | 0 | 7 | 0 | 0 | 7 |
| Oilers | 3 | 0 | 0 | 0 | 3 |
Scoring drives:
With the win, the Steelers improved to 2–3 and split the regular season series with the Oilers.
| Team | 1 | 2 | 3 | 4 | Total |
|---|---|---|---|---|---|
| Steelers | 0 | 7 | 7 | 0 | 14 |
| • Raiders | 7 | 17 | 7 | 0 | 31 |
Scoring drives:
In the first of what would become many regular and postseason games between these two teams, the Steelers would lose their very first game to the Raiders as the team dropped to 2–4.
| Team | 1 | 2 | 3 | 4 | Total |
|---|---|---|---|---|---|
| Bengals | 0 | 7 | 3 | 0 | 10 |
| • Steelers | 0 | 7 | 0 | 14 | 21 |
Scoring drives:
The Steelers won the very first game between them and the Bengals and the teams' record improved to 3–4.
| Team | 1 | 2 | 3 | 4 | Total |
|---|---|---|---|---|---|
| Jets | 3 | 0 | 7 | 7 | 17 |
| • Steelers | 7 | 7 | 7 | 0 | 21 |
Scoring drives:
With the win, the Steelers improved to 4–4.
| Team | 1 | 2 | 3 | 4 | Total |
|---|---|---|---|---|---|
| • Chiefs | 3 | 7 | 7 | 14 | 31 |
| Steelers | 0 | 0 | 7 | 7 | 14 |
Scoring drives:
The game is infamously known for Dave Smith dropping the ball while attempting to score a touchdown. With the loss, the Steelers fell to 4–5.
| Team | 1 | 2 | 3 | 4 | Total |
|---|---|---|---|---|---|
| Steelers | 0 | 0 | 7 | 0 | 7 |
| • Bengals | 6 | 7 | 7 | 14 | 34 |
Scoring drives:
In their first ever game in Cincinnati, the Steelers would lose it by 27 points as the team dropped to 4–6.
| Team | 1 | 2 | 3 | 4 | Total |
|---|---|---|---|---|---|
| Browns | 3 | 3 | 3 | 0 | 9 |
| • Steelers | 7 | 7 | 7 | 7 | 28 |
Scoring drives:
With the win, the Steelers improved to 5–6 and finished 3–3 in their division.
| Team | 1 | 2 | 3 | 4 | Total |
|---|---|---|---|---|---|
| • Packers | 6 | 0 | 7 | 7 | 20 |
| Steelers | 3 | 0 | 6 | 3 | 12 |
Scoring drives:
With the loss, the Steelers dropped to 5-7 on the year. This would be their last home loss to Green Bay until2025.
| Team | 1 | 2 | 3 | 4 | Total |
|---|---|---|---|---|---|
| Steelers | 6 | 10 | 0 | 0 | 16 |
| • Falcons | 7 | 3 | 10 | 7 | 27 |
Scoring drives:
| Team | 1 | 2 | 3 | 4 | Total |
|---|---|---|---|---|---|
| Steelers | 7 | 7 | 3 | 3 | 20 |
| • Eagles | 6 | 14 | 0 | 10 | 30 |
Scoring drives:
John Fuqua would run for 218 yards
| AFC Central | |||||||||
|---|---|---|---|---|---|---|---|---|---|
| W | L | T | PCT | DIV | CONF | PF | PA | STK | |
| Cincinnati Bengals | 8 | 6 | 0 | .571 | 3–3 | 7–4 | 312 | 255 | W7 |
| Cleveland Browns | 7 | 7 | 0 | .500 | 4–2 | 7–4 | 286 | 265 | W1 |
| Pittsburgh Steelers | 5 | 9 | 0 | .357 | 3–3 | 5–6 | 210 | 272 | L3 |
| Houston Oilers | 3 | 10 | 1 | .231 | 2–4 | 3–7–1 | 217 | 352 | L3 |