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WZGC

From Wikipedia, the free encyclopedia
Sports radio station in Atlanta

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WZGC
Broadcast areaMetro Atlanta
Frequency92.9MHz (HD Radio)
Branding92-9 The Game
Programming
LanguageEnglish
FormatSports radio
SubchannelsHD2: The Bet (Sports gambling)
Affiliations
Ownership
Owner
History
First air date
September 1, 1955 (1955-09-01)
Former call signs
WGKA-FM (1955–1972)
Call sign meaning
former ownerGeneral Cinema
Technical information[1]
Licensing authority
FCC
Facility ID13805
ClassC1
ERP66,000 watts
HAAT340 meters (1,120 ft)
Transmitter coordinates
33°48′26″N84°20′22″W / 33.80722°N 84.33944°W /33.80722; -84.33944
Links
Public license information
Webcast
Websiteaudacy.com/929thegame

WZGC (92.9FM) – branded92-9 The Game – is a commercialsports radio station licensed to serveAtlanta, Georgia, covering theMetro Atlanta. Owned byAudacy, Inc., WZGC is the Atlantaaffiliate forWestwood One Sports; theflagship station for theAtlanta Falcons,Atlanta Hawks andAtlanta United FC radio networks; and the radio home ofRandy McMichael. The WZGC studios are located atColony Square inMidtown Atlanta, while the station transmitter is located in Atlanta'sNorth Druid Hills neighborhood. In addition to a standardanalog transmission, WZGC broadcasts over oneHD Radio channel, and is available online viaAudacy.

History

[edit]
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Classical (1955–1971)

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The station signed on the air on September 1, 1955, as WGKA-FM. Owned by Glenkaren Associates, it was the FM counterpart ofWGKA (1190 AM), with studios at 1140 Peachtree Street NE.[2] WGKA-FM was the first full-time FM classical music station in Atlanta.

Rock (1971–1973)

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In 1971, theGeneral Cinema Corporation acquired WGKA-AM-FM. Even though it was a movie theater chain, GCC wanted to branch out into broadcast media. The classical music remained on the AM station, while the FM station became WZGC (referring to the last two letters in General Cinema) in 1972, with analbum-oriented rock format.[3]

1973-1989
Old logo Used by WZGC under the z93 era.

Top 40 (1973–1989)

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In March 1973, the format switched tocontemporary hit radio calling itself "Z-93".

In the 1970s, many radios still only received AM signals.WQXI andWGST (920 AM) were the leading top 40 stations in Atlanta, but as FM listening increased, WZGC gained an audience. The station was acquired by First Media Corporation in 1976.[4]

In the 1980s, the AM top 40 stations switched to other formats, leaving WZGC as Atlanta's only contemporary hits station. Then, in 1986,WAPW (99.7 FM) debuted with its own popular top 40 format, with WZGC's ratings declining as a result. The station switched to arhythmic contemporary format during the summer of 1988.

Classic rock (1989–2004)

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On January 3, 1989, that station changed to aclassic rock format, while retaining the "Z-93" moniker.[5][6][7]Infinity Broadcasting acquired WZGC in 1992;[8] Infinity was renamedCBS Radio in December 2005.

Former logo

AAA (2004–2012)

[edit]

The name change to "Dave FM" and format switch toadult album alternative (AAA) came at 5 pm on July 21, 2004, following a stunt featuring all-Dave Matthews Band music. Dave's first song was "Orange Crush" byR.E.M.[9][10] WZGC installed anHD Radio transmitter in the early 2000s. The HD-2 subchannel carried anAmericana format branded as "Dave Roots".

Sports talk (2012–present)

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Throughout its run as "Dave FM", the station maintained decentratings, though it was never an overall winner. However, in the summer of 2011, the station saw a drop in itsArbitron ratings. At the same time, CBS had enjoyed success with several of its FM stations that had switched to all sports formats inDallas,Boston,Detroit andPittsburgh. Due to this, CBS announced in July 2012 that WZGC would flip to all sports in October.[11][12][13] Dave's final day of programming, which started on September 29, after a three-day radiothon for Children's Healthcare of Atlanta, consisted of the on-air staff hosting final shifts (including Steve Craig, Jill, Mara Davis, Charles, Yvonne Monet, Sully, Renee and Margot), as well as a "Top 92 Songs of Dave FM" countdown. Around 12:20 am on September 30, Dave FM ended regular programming with "Little Lion Man" byMumford & Sons (the #1 song in the countdown) and "Atlanta" byButch Walker. The station ran onautomation until the flip at 2 pm on October 24. The final song on "Dave" was "Thank You Friends" byBig Star.[14][15]

Even though WZGC was owned by CBS Radio, it didn't affiliate withCBS Sports Radio at launch, as the network already had anaffiliate in Atlanta onWCNN. Because of this, WZGC had local sports hosts around the clock, all week long. Eventually, WCNN became anESPN Radio affiliate, and WZGC added CBS Sports Radio programming to its overnight schedule.

On February 2, 2017, CBS Radio announced it would merge withEntercom.[16] The merger was approved on November 9, 2017, and was consummated on November 17.[17][18]

On February 23, 2022, WZGC added The Bet to its HD2 subchannel.[19]

Former DJs

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References

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  1. ^"Facility Technical Data for WZGC".Licensing and Management System.Federal Communications Commission.
  2. ^Broadcasting Yearbook 1956 page 102
  3. ^Broadcasting Yearbook 1972 page B-49
  4. ^Broadcasting Yearbook 1978 page C-51
  5. ^Gerry Yandel, "Z-93, Fox 97 Have Changed Their Tunes,"The Atlanta Journal Constitution, January 6, 1989.
  6. ^Z93 Goes From CHR to Classic Rock
  7. ^"Atlanta Doubles The Gold"(PDF). Radio & Records. January 6, 1989. p. 1. RetrievedSeptember 11, 2023.
  8. ^Broadcasting & Cable Yearbook 2003-2004 page D-114
  9. ^"All Dave, All Day, All Night"(PDF). Radio & Records. July 23, 2004. p. 20. RetrievedSeptember 11, 2023.
  10. ^Rodney Ho, "Dave FM replaces classic rock Z93, adds newer music,"The Atlanta Journal-Constitution, July 22, 2004.
  11. ^CBS to Launch FM Sports in Atlanta
  12. ^Rodney Ho (November 30, 2010)."Confirmed: rock station 92.9/Dave FM going sports talk in the early fall | Radio & TV Talk". Blogs.ajc.com. RetrievedAugust 2, 2012.
  13. ^CBS Names Its Atlanta FM Sports Outlet
  14. ^92.9 The Game Atlanta Debuts
  15. ^Dave Becomes 92.9 The Game
  16. ^CBS Radio to Merge with Entercom
  17. ^"Entercom Receives FCC Approval for Merger with CBS Radio".Entercom. November 9, 2017. RetrievedNovember 17, 2017.
  18. ^Venta, Lance (November 17, 2017)."Entercom Completes CBS Radio Merger".Radio Insight. RetrievedNovember 17, 2017.
  19. ^"Audacy Adds The Bet In Eight More Markets".RadioInsight. February 23, 2022. RetrievedFebruary 23, 2022.

External links

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See also
* = Formerly CBS Sports Radio, Audacy operated as producer with distribution handled byWestwood One.

** = Audacy operates pursuant to alocal marketing agreement withMartz Communications Group.

† = Operated byBloomberg L.P. pursuant to a time brokerage agreement.
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