Alternative logoFormer logo until 13 September 2021
RTL Deutschland (previouslyMediengruppe RTL Deutschland) is a Germanmedia company based inCologne, North Rhine-Westphalia.[2] It was founded in 2007 as aholding company for the German television, broadcasting and content production businesses of theRTL Group, which is majority-owned byBertelsmann.[3]
On 14 June 2021 it was announced that theMediengruppe RTL Deutschland would be renamedRTL Deutschland in September 2021. In this context, both the company and the broadcaster RTL got new logos and a new design.[4][5][6][7]
In 2000,Bertelsmann andPearson announced that they would merge their television and radio stations and production companies.[8] This createdRTL Group, based inLuxembourg, as a leading European media company.[9] RTL's activities in Germany were also affected by this merger; Bertelsmann had gradually increased its stake in the German television broadcaster RTL in the 1990s.[10]
In 2007, television and content businesses in Germany were bundled under the umbrella ofMediengruppe RTL Deutschland.[11] The company introduced a new brand identity and bundled digital competencies.[12]
In 2009,RTL,VOX,N-tv, and other channels moved into a joint broadcasting center inCologne-Deutz, to achieve synergy effects not only organizationally but also through physical proximity.[13][14][15] An example of cooperation between RTL Deutschland companies is the streaming platformRTL+ (originally launched as TV NOW).[16] Initially launched by RTL, other channels were successively added to the service.[17]
In February 2019, RTL Deutschland and their parent company RTL Group announced that they've sold their German film production and distribution company Universum Film to New York-based American global investment firm Kohlberg Kravis Robertsn (KKR) who owns Munich-based German film distribution companyTele Munchen Group and had plans to merge TMG with Universum to create a German entertainment production company.[18][19]
At Bertelsmann, Mediengruppe RTL Deutschland established further partnerships with other divisions, such as for marketing (Ad Alliance)[20] and content production (Content Alliance).[21][22]
In 2021, it was announced thatGruner + Jahr and Mediengruppe RTL Deutschland intend to cooperate even more closely in the future.[23]
On 6 August 2021, RTL Deutschland announced their acquisition of Gruner + Jahr for €230 million euros (excluding without debt). They aimed to merge Gruner + Jahr (and its "G+J" brand) with RTL Deutschland by the end of 2021. The deal was completed on 1 January 2022 when Gruner + Jahr became a division of RTL Deutschland and was renamedRTL Publishing.
RTL Deutschland conceives, produces, and plays out tv content for various platforms. Its focus has traditionally been on broadcast television but its online platforms and those operated by third parties have become increasingly important.
Noteworthy entertainment channels are RTL and VOX, among others. The majority of their programming consists of self-developed formats and in-house productions, supplemented by international series and shows. More than 700 employees work for the entire media group injournalistic functions at 11 German and 15 international locations.
Mediengruppe RTL Deutschland GmbH operates as a limited liability company (Gesellschaft mit beschränkter Haftung). Its corporate purpose essentially extends to looking after the overarching interests of the individual companies, as well as all related activities.[24] The holding generates a large part of its revenues from advertising. In addition, there is revenue from licenses for content conceived and produced on behalf of third parties; subscriptions to offerings such as TV NOW account for another share.[1]
^"Bertelsmann und Pearson besiegeln Allianz".Die Welt (in German). 8 April 2000. p. 13.
^Uhlig, Andreas (8 April 2000). "Gründung eines europäischen Fernsehgiganten – Kooperation von Bertelsmann und Pearson".Neue Zürcher Zeitung (in German). p. 25.
^"Bertelsmann sichert sich die Vorherrschaft im TV-Geschäft".Handelsblatt (in German). 6 February 2001. p. 25.
^"RTL mit umfassender Dachmarke".Der Tagesspiegel (in German). 8 November 2007. p. 43.
^"Chronik" (in German). Mediengruppe RTL Deutschland. Retrieved17 March 2021.
^Frangenberg, Helmut (16 September 2009). "Millionenpoker um RTL-Umzug".Kölner Stadt-Anzeiger (in German).
^"RTL zieht mit zwei Jahren Verspätung in sein neues Sendezentrum ein".Handelsblatt (in German). 15 December 2009. p. 24.
^Windrath, Martina (28 May 2010). "RTL sendet am 5. Juni das erste Mal aus Deutz".Kölnische Rundschau (in German).
^"RTL positioniert TV NOW als Streamingdienst".Rheinische Post (in German). 13 December 2018. p. 21.
^abjoint venture with Amperwelle Studio München Programmanbietergesellschaft,Axel Springer AG, Burda, Studio Gong, m.b.t. Mediengesellschaft der bayerischen Tageszeitungen für Kabelkommunikation, Medienpool and Radio Bavaria Rundfunkprogrammgesellschaft.
^joint venture with Verlagsgesellschaft Madsack, Studio Gong Niedersachsen and Brune-Rieck-Beteiligungs.
^joint venture with Axel Springer, Heinrich Bauer Verlag, Lühmanndruck Harburger Zeitungsgesellschaft and Morgenpost Verlag.
^abjoint venture with Amperwelle Studio München Programmanbietergesellschaft,Axel Springer AG, Burda, Studio Gong, m.b.t. Mediengesellschaft der bayerischen Tageszeitungen für Kabelkommunikation, Medienpool and Radio Bavaria Rundfunkprogrammgesellschaft.
^joint venture with Verlagsgesellschaft Madsack, Studio Gong Niedersachsen and Brune-Rieck-Beteiligungs.
^joint venture with Axel Springer, Heinrich Bauer Verlag, Lühmanndruck Harburger Zeitungsgesellschaft and Morgenpost Verlag.
€2,127 million (2020)
