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Matthew Santoro

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Canadian YouTuber (born 1985)
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Matthew Santoro
Santoro in 2014
Born (1985-07-16)July 16, 1985 (age 40)
Ontario, Canada[1]
EducationBrock University (MAcc)
Occupations
YouTube information
Channel
Years active2010–present
Genres
Subscribers5.95 million
Views1.52 billion
Last updated: May 3, 2025
Websitewww.matthewsantoro.com

Matthew Santoro (born July 16, 1985)[2] is a Canadian YouTuber,live streamer, and educator. He creates top ten lists and "50 Amazing Facts" videos.[3][4][5] Santoro previously producedvlogging and gaming videos, which are no longer available.[6][7]

As of November 2025, Santoro's channel has 5.91 million subscribers and 1.5 billion views.[8]

Channel history

[edit]

Santoro most frequently uploads top ten lists, such as "10 Forbidden Places You’re Not Allowed to Visit!" and "10 Extremely BIZARRE Phobias People Actually Have!".[9][10]

Personal life

[edit]

Santoro grew up inWelland, Ontario, and later moved toSt. Catharines, Ontario.[1] He is of Italian descent through his father,[11] while his mother is French-Canadian. In May 2015, he moved toToronto, Ontario. A fan ofDrake andhip-hop culture, Santoro often refers to Toronto as "The 6ix".

In January 2016, he uploaded a video titledMy Abuse Story. He tearfully talked about an unnamed romantic partner, whom he claimed was manipulative and forced him to turn his friends and family away in favour of her and she had also psychologically andphysically abused him during their relationship.[12] It was claimed by his friend, Rob Gavagan ( Dyke), that the "unnamed partner" mentioned in the video wasNicole Arbour.[13]

Santoro moved toLos Angeles in the first week of January 2017 and possesses aU.S. green card, but maintained his Canadian citizenship.[14][15]

On October 21, 2017, Santoro released a video revealing that he suffers fromclinical depression.[16] Santoro made several videos afterwards explaining his progress and improvements.

On July 27, 2020, Santoro explained that after moving back toToronto, someone or some group stole a trailer from the moving company that housed most of his belongings, leaving him nothing other than what he had moved back to Toronto with himself.[17] The stolen trailer was found on July 30,[18] and its contents were returned to Santoro on July 31, although some items were still missing, and several were damaged.[19]

Career

[edit]

After Santoro graduated fromBrock University with aMaster of Accountancy in 2010, he became an accountant. He also started making videos onYouTube that year, mostly skits. In 2012 he got laid off from his accounting job. He described that experience in a vlog titled "I Lost My Job Today". He then started focusing on his YouTube career and thus began posting videos weekly.[20] Also during this time, he recalls in an interview, that he noticed that his opinionated fact compilation videos, such as his top ten lists and "50 Amazing Facts To Blow Your Mind" series, were viewed more than his other videos. That made him begin uploading those types of videos more frequently.[21] He believes that his more frequent uploading of these videos helped increased his viewership from only a few thousand per video in the past, to the millions he currently has.[3][22] He is able to make a career out of YouTube through the money he earns from ad revenue, which is more than what he made as an accountant.[22][23]

In a tweet published on August 15, 2021, Santoro announced that he was leavingYouTube after 10 years of uploading, in favor of streaming onTwitch.

In December 2022, Santoro announced his return to YouTube.[24]

Notable collaborations

[edit]

Santoro has been a special guest narrator onCinemaSins'Everything Wrong With... series. He was featured in theUnderworld: Evolution video which was published on October 10, 2014. He also collaborated with Matthias, creating a song, "The Booty Song", andBarely Political in their video, "YouTube Complaints 2015". Santoro andVsauce3 collaborated withThe Muppets, in a video titled, "What if Quicksilver Ran Past You?", which was the first video in the Muppet collaboration initiative on YouTube.[25]

He collaborated withLilly Singh,Olga Kay,Toby Turner, andArnold Schwarzenegger, among others, inTerminator Genisys: The YouTube Chronicles, a promotional series for the 2015 filmTerminator Genisys.[26]

In July 2018, Santoro released the 100th episode of his "50 Amazing Facts" video series; for the occasion, Santoro had each fact presented by a different YouTuber. Those who took part includedRhett and Link,Kanwer Singh,Daym Drops,MatPat,Hank Green,iJustine, and theFine Brothers.[27]

Other work

[edit]

Santoro is the host ofQuest Nutrition's "Food for Thought" webseries.[28] The first episode, "10 Incredible Facts About Chicken", premiered on May 28, 2015.[29]

Santoro, along withYousef Saleh Erakat,Soledad O'Brien andwill.i.am hosted theGlobal Citizen 2015 Earth Day event.[30][31] On September 26, 2015, Santoro, along withAsapScience,Stephen Colbert andHugh Jackman hosted theGlobal Citizen festival.[32]

In June 2015, Santoro obtained a global publishing deal fromPenguin Books for his book,[33] titledMIND=BLOWN, which was released on August 9, 2016.[34]

Santoro retired with the title of #1 "most loved" Periscoper in the world with over 177 million hearts on the live streaming appPeriscope on November 11, 2015.[35]

Awards and nominations

[edit]
YearAwardCategoryResult
2015Seventh Annual Shorty AwardsYouTube Star of the Year presented by A&E[36]Nominated
2015Fifth Annual Streamy AwardsBreakout Creator[37]Won

References

[edit]
  1. ^ab"Eat like YouTube star Matthew Santoro in St. Catharines!".Food Network Canada. June 20, 2016. RetrievedJune 20, 2016.
  2. ^Matthew Santoro [@MatthewSantoro] (July 17, 2022)."37 🎉 🎈" (Tweet) – viaTwitter.
  3. ^abOliveira, Michael (September 3, 2014)."How a laid-off Ontario office worker became one of YouTube's biggest stars".CTV News. RetrievedJune 6, 2015.
  4. ^Fitzgerald, Sean (August 11, 2014)."Five Canadian YouTubers you should know about".Toronto Sun. RetrievedJune 29, 2015.
  5. ^Cruz, Arlene (February 18, 2015)."VIRAL VIDEO 50 Amazing Facts To Blow Your Mind [Watch] Discover Things You Never Thought Could Happen!".Food World News. RetrievedJune 27, 2015.
  6. ^Matthew, Santoro [@MatthewSantoro] (April 24, 2018)."The reason I deleted my vlog channel was because I associated it with too much negativity" (Tweet). Archived fromthe original on January 9, 2019. RetrievedJanuary 9, 2019 – viaTwitter.
  7. ^"Why I Deleted My Gaming Channel".YouTube. RetrievedDecember 16, 2016.
  8. ^"MatthewSantoro".YouTube. RetrievedJanuary 9, 2019.
  9. ^Boone, Faith (January 26, 2015)."10 forbidden places the public is not allowed to visit in the world: Video".ABC15. Archived fromthe original on July 7, 2015. RetrievedJune 27, 2015.
  10. ^McCarthy, Tom (February 23, 2015)."Watch: 10 bizarre phobias you never knew existed".Irish Examiner. RetrievedJune 27, 2015.
  11. ^YouTube, a Google company.YouTube. Archived fromthe original on April 7, 2019.
  12. ^My Abuse Story. January 11, 2016 – via YouTube.
  13. ^Nicole Arbour Abused Matthew Santoro Interview with Rob Dyke. September 9, 2015 – via YouTube.
  14. ^"LA House Tour! (My New Place!)".YouTube. January 3, 2017. RetrievedJanuary 4, 2017.
  15. ^I'm Moving to Los Angeles. December 4, 2016 – via YouTube.
  16. ^Santoro, Matthew (October 21, 2017)."There's Something I Never Told You".YouTube. RetrievedAugust 1, 2020.
  17. ^Santoro, Matthew (July 27, 2020)."Everything I Own Was Stolen".YouTube. RetrievedAugust 1, 2020.
  18. ^Santoro, Matthew (July 30, 2020)."They Found My Stolen Truck!".YouTube. RetrievedAugust 1, 2020.
  19. ^Santoro, Matthew [@MatthewSantoro] (July 31, 2020)."My stuff was delivered.
    Some things were damaged. Some expensive things stolen.
    But I'm sleeping in a bed for the first time in a month and a half and I couldn't be more grateful"
    (Tweet) – viaTwitter.
  20. ^"YouTube stars get screen time at Buffer Festival".The Star. October 16, 2014. RetrievedJune 27, 2015.
  21. ^"Canada AM: YouTuber gained fame after layoff".CTV News. October 27, 2014. RetrievedJune 27, 2015.
  22. ^abFitzgerald, Sean (November 24, 2014)."How Matthew Santoro became one of Canada's most popular YouTubers".Toronto Sun. RetrievedJune 6, 2015.
  23. ^"Matthew Santoro brings his YouTube fame to Just For Laughs".CBC News. July 25, 2014. RetrievedJune 27, 2015.
  24. ^Matthew Santoro (December 2, 2022).I'm Back. RetrievedNovember 18, 2024 – via YouTube.
  25. ^Brouwer, Bree (May 4, 2015)."The Muppets Take Over YouTube Space LA, Collab With YouTube Stars".Tubefilter. RetrievedJune 27, 2015.
  26. ^Regan, Helen (June 24, 2015)."See What It's Like to Hunt Down YouTube Stars as Terminator With This Virtual Reality 360 Video".Time. Archived fromthe original on June 27, 2015. RetrievedJune 27, 2015.
  27. ^Weiss, Geoff (July 24, 2018)."Matthew Santoro Fetes 100th Episode Of '50 Amazing Facts' Series With Star-Studded Video".Tubefilter. RetrievedJanuary 14, 2019.
  28. ^Brouwer, Bree (April 20, 2015)."Quest Nutrition Taps YouTube Star Matthew Santoro For 'Food For Thought' Series".Tubefilter. RetrievedJune 28, 2015.
  29. ^Brouwer, Bree (May 21, 2015)."Quest Nutrition, Matthew Santoro Drop Trailer For 'Food For Thought' Series".Tubefilter. RetrievedJune 6, 2015.
  30. ^Kreps, Daniel (March 5, 2015)."No Doubt, Usher, My Morning Jacket Headlining Global Citizen Earth Day Event".Rolling Stone. RetrievedJune 28, 2015.
  31. ^Brouwer, Bree (April 16, 2015)."FouseyTUBE, Matthew Santoro Host YouTube's Earth Day Live Stream".Tubefilter. RetrievedJune 28, 2015.
  32. ^"Huge Global citizens Announcement!". August 13, 2015. RetrievedAugust 13, 2015.
  33. ^Deahl, Rachel (June 26, 2015)."Book Deals: Week of June 29, 2015".Publishers Weekly. RetrievedJune 28, 2015.
  34. ^Santoro, Matthew (June 30, 2015)."Mind = Blown Amazing Facts About This Weird, Hilarious, Insane World".Penguin Random House. RetrievedAugust 9, 2016.
  35. ^"Top 10 Most Loved Livestream Periscopers List". November 9, 2015. Archived fromthe original on November 10, 2015. RetrievedNovember 9, 2015.
  36. ^Lee, Ashley (March 2, 2015)."Shorty Awards 2015: Nominees Include Shonda Rhimes, Chris Pratt, Laverne Cox (Exclusive)".The Hollywood Reporter. RetrievedJune 27, 2015.
  37. ^"Streamy Awards 2015: Nominees Include Lauren Elizabeth, Rachel Levin, Jenn McAllister, Arden Rose, Matthew Santoro".

External links

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