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KFRG

From Wikipedia, the free encyclopedia
Radio station in San Bernardino, California
For the airport in East Farmingdale, New York, assigned ICAO code KFRG, seeRepublic Airport.

KFRG
Broadcast area
Frequency95.1MHz (HD Radio)
Branding95.1 K-FROG
Programming
FormatCountry music
Ownership
Owner
History
First air date
August 4, 1974 (1974-08-04)
Former call signs
KQLH (1974–1989)
Call sign meaning
"K-FROG"
Technical information[1]
Licensing authority
FCC
Facility ID1241
ClassB
ERP50,000 watts
HAAT149 meters (489 ft)
Transmitter coordinates
34°11′51″N117°17′13″W / 34.1975°N 117.2870°W /34.1975; -117.2870
Repeaters92.9 KXFG (Menifee)
93.1 KCBS-FM HD2 (Los Angeles)
Links
Public license information
WebcastListen live (via Audacy)
Websiteaudacy.com/kfrog

KFRG (95.1FM) is acommercialradio stationlicensed toSan Bernardino, California, and broadcasting to theRiverside-San Bernardino-Inland Empireradio market. KFRG airs acountry musicradio format calling itself "K-FROG" and is believed to be the original "Frog" station under previous owner Keymarket. The brand name has been subsequently licensed by Keymarket to dozens of American radio stations.

Owned byAudacy, Inc., its studios are inRiverside and thetransmitter site off Cloudland Truck Trail north of San Bernardino. KFRG broadcasts anHD Radio signal.[2] Programming is also heard onKXFGMenifee at 92.9 MHz and on the HD-2digital subchannel ofKCBS-FMLos Angeles 93.1 MHz.

History

[edit]

Christian Radio and Soft AC

[edit]

The stationsigned on in August 4, 1974 as KQLH. It had aChristian radio format and was owned by Channel Six Thirty Two, Inc.[3] At first, its signal was limited, powered at 15,000 watts, less than a third of its current output.

In the early 1980s, KQLH was acquired by Keymarket Stations, which flipped the format tosoft adult contemporary.[4] It also carried news updates from theMutual Broadcasting System. Due to strong competition from Los Angeles stations 103.5KOST and 104.3KBIG, also Soft AC stations, KQLH struggled in the ratings.

Country Music K-FROG

[edit]

On December 25, 1989,Christmas Day, KQLH flipped to a country music format. The call letters were changed to KFRG to go along with its new nickname "K-FROG." Country music proved popular in the Inland Empire and K-FROG saw a big improvement in its ratings. In 1998, KFRG was acquired by theInfinity Broadcasting Corporation, which was later merged intoCBS Radio.[5]

On August 17, 2006, KFRG became the only country music station that could be heard in the Los Angeles area by default. LA's country station,KZLA, changed its programming format torhythmic adult contemporary, leaving the nation's #2 market without a spot on the FM dial airing country music.

As a result of the void left by KZLA, KFRG briefly began showing up in the Los Angeles ratings. The station began focusing more onOrange County and Los Angeles area news and traffic. But on February 23, 2007,KKGO-FM 105.1 flipped fromclassical music to country, putting that format back on a full-powered Los Angeles FM station.

In2009, KFRG and its simulcast stations joined theMotor Racing Network for coverage ofNASCAR races, but left after the 2013 season.[1]Archived February 15, 2009, at theWayback Machine

On October 15, 2015, KFRG was named "Station of the Year" by the Inland Empire chapter of the American Advertising Federation.

Entercom and Audacy

[edit]

On February 2, 2017, CBS Radio announced it would merge withEntercom.[6] The merger was approved on November 9, 2017, and was consummated on the 17th.[7][8]

In 2021, Entercom changed its name to Audacy, Inc. KFRG can be streamed on the Audacy app and website.

Simulcasts

[edit]

KFRG issimulcast onKXFG 92.9 MHz inMenifee, which serves theTemecula area ofSouthern California. The station is also heard on the HD-2 digital subchannel of co-owned 93.1KCBS-FMLos Angeles. The HD2 simulcast of KFRG competes withKKGO.

Until February 16, 2010,KVFG (103.1 FM) inVictorville also carried KFRG's programming. It switched to asports format that day, then to aclassic hits format on December 26, 2011. KVFG has since been sold to El Dorado Broadcasters and in October 2019 it flipped to aRegional Mexican format, branded as "La X 103.1."

References

[edit]
  1. ^"Facility Technical Data for KFRG".Licensing and Management System.Federal Communications Commission.
  2. ^https://hdradio.com/station_guides/widget.php?id=18Archived August 24, 2018, at theWayback Machine HD Radio Guide for Riverside, California
  3. ^Baker, Joe (August 4, 1974)."KQLH tests equipment: FM station begins broadcasting".The Sun-Telegram. San Bernardino, California. p. B-5. RetrievedJune 26, 2025 – via Newspapers.com.
  4. ^Broadcasting Yearbook 1982 page C-30,Broadcasting & Cable
  5. ^Broadcasting Yearbook 2010 page D-102,Broadcasting & Cable
  6. ^CBS Radio to Merge with Entercom
  7. ^"Entercom Receives FCC Approval for Merger with CBS Radio". Archived fromthe original on November 17, 2017. RetrievedNovember 17, 2017.
  8. ^Entercom Completes CBS Radio Merger

External links

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* = Formerly CBS Sports Radio, Audacy operated as producer with distribution handled byWestwood One.

** = Audacy operates pursuant to alocal marketing agreement withMartz Communications Group.

† = Operated byBloomberg L.P. pursuant to a time brokerage agreement.
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