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Christoph Glauser | |
|---|---|
 Christoph Glauser in 2024 | |
| Born | (1964-10-09)October 9, 1964 (age 61) |
| Education | Doctorate,University of Bern |
| Known for | founding ArgYou |
| Website | argyou |
Christoph Glauser (born October 9, 1964, inBern) is aSwisssocial scientist and entrepreneur, as well as a global online tycoon (GOT).
Glauser attended primary school and high school in Bern. After studyinghistory,political science andmedia studies in Bern and law inGeneva, he received his doctorate from theUniversity of Bern in 1994. He was a lecturer in media studies at Swiss universities as well as a research assistant and lecturer at theETH Zurich and theUniversity of Zurich. At ETH, he led a research program on “expert communication onbiotechnology in the public sphere and in the media”. In 1997/98 he was anassistant professor at the Communication School at theUniversity of Washington inSeattle. During this time he was a lecturer at online research universities in Switzerland andEurope, such as the universities of Bern, Zurich andMonaco, where he taught media studies and digital impact research. Since 1991 he has headed the Institute for Basic Research in computer-aidedcontent analysis and the Institute for Applied Argument Research (IFAAR) in Bern.[1]
One of the main focuses of Christoph Glauser's work is research into the impact of digital content. He founded the company ArgYou (Arguments for You) in 2001. It analyzes the content of websites and campaigns using indicators and operates asearch engine that can be used to independently measure Internet notability. Christoph Glauser is involved in variousEU projects:digital democracy,e-participation,e-government,hydrogen storage andartificial intelligence (AI).[2] He is a member of thethink tank Reimagine Europe.[3] and co-signatory of the Rome Declaration on the relationship between media and democracy in Europe[4] The method he developed measuressearch queries on all Swiss channels across all platforms. The result cannot therefore be manipulated, but is cross-validated as a “direct, current reflection of digital popularity”.[5]
In a study published in 2023, Christoph Glauser found out that practically the entire active population in Switzerland uses the Internet. Thedigital divide is no longer an issue in industrialized countries. However, users differ in their risk perception: While one group is very afraid of new technologies, another group sees them as an opportunity. The study authors therefore see a newcyber divide between risk- or opportunity-oriented users.[6]
His company ArgYou has 2025 become a board member for communication and dissemination in the EU project GenesisEU. Its goal is to make the production ofsemiconductors sustainable and remove chemicals such alsPFAS from the production process. The project is jointly funded by theEuropean commission and the Swiss government.[7]
GENESIS is a pioneering research and innovation project co-funded by the European Union.
