American research and development and computer hardware company
Amazon Lab126, Inc. Amazon Lab126 headquarters in Sunnyvale
Company type Subsidiary Industry Founded 2004; 22 years ago (2004 ) Headquarters 1100 Enterprise Way,,United States
Area served
Worldwide Key people
Products Number of employees
3,000[ 3] Parent Amazon Website lab126.com
Amazon Lab126 [ 4] (sometimes known asLab126 ) is an Americanresearch and development andcomputer hardware company owned byAmazon.com .[ 5] It was founded in 2004 by Gregg Zehr,[ 6] previously Vice President of Hardware Engineering atPalm , and is based inSunnyvale, California .[ 7] It is widely known for developing Amazon'sKindle line ofe-readers andtablets .[ 8] [ 9] [ 10]
Lab126's name derives from the arrow in Amazon's logo, which points from A to Z—the 1st and 26th letters in theEnglish language alphabet .[ 11] [ 6]
On November 19, 2007, after three years of research and development by Lab126, theAmazon Kindle e-reader was released. Gregg Zehr had given it the code name 'Fiona' after the character Fiona inThe Diamond Age byNeal Stephenson . It was priced at $399 and included free cellular data worldwide.
Newer models of the Kindle continue to be released, with the latest model called the Kindle Oasis in mid-2016.[ 12]
In 2011, Lab126 released theKindle Fire tablet ; in 2012, they released two new models of the Fire tablet called theKindle Fire HD .[ 13] In 2013, it released theFire HDX , a high-end tablet.[ 14]
In 2014, Lab126 released theAmazon Fire TV digital media player ; in late 2014, they released the smallerFire TV Stick . Lab126 also released theFire Phone that was not commercially successful.[ 15] [ 5]
In 2015, Lab126 released theAmazon Echo , avoice command device .[ 16]
In 2016, it released theEcho Dot , which is a hockey puck sized version of the Echo; they also released theAmazon Tap , a smaller, portable version of the Echo.[ 17] [ 18]
In 2021, Lab126 announcedAmazon Astro , a brand of domestic robots developed in house.[ 19] [ 20]
^ "Contact Lab126 - Sunnyvale, CA" . Lab126. Archived fromthe original on 25 November 2016. Retrieved30 October 2016 .^ "Panos Panay" .LinkedIn .^ Yu, Howard."On Cyber Monday, Jeff Bezos Has Made Amazon Echo Sound Better Than Google Home" .Forbes . ^ "Lab126 Designs and Engineers Hand-held Consumer Electronics in Sunnyvale, CA" . Amazon Lab216. Archived fromthe original on 2016-11-19. Retrieved30 October 2016 .^a b "Following Fire Phone Flop, Big Changes At Amazon's Lab126" .Fast Company . 5 January 2015.^a b García Vega, Miguel Ángel (April 27, 2022)."What is Lab126, Amazon's secretive research laboratory?" .El Pais . Retrieved2 May 2022 . ^ "Amazon research unit Lab 126 agrees to big lease that could bring Sunnyvale 2,600 new workers" . 19 September 2012. Retrieved2016-08-21 .^ Catherine Shu (4 January 2013)."Amazon's R&D Group Lab126 Embarks On Hiring Spree As Kindle Business Expands" .TechCrunch . AOL. ^ "Amazon Kindle Product Page" .Amazon . Retrieved2008-03-22 .^ "Amazon Grows A Startup In Cupertino" . Archived fromthe original on July 22, 2011. Retrieved2008-03-22 .^ "Work with Us § Our Story" .Amazon Lab126 . Archived fromthe original on 6 June 2017. Retrieved30 October 2016 .^ Amazon's Kindle Oasis is the funkiest e-reader it's ever made The Verge Retrieved April 13, 2016^ Amazon preparing 'up to six' new Kindle Fire tablets 23 July 2012^ Byford, Sam (2017-05-16)."How is Amazon's 2013 tablet still the best one it ever released?" .The Verge . Retrieved2022-07-12 . ^ "Amazon Fire Phone Flops" .TechCrunch . AOL. 23 October 2014.^ "The Real Story of How Amazon Built the Echo" .Bloomberg.com . Retrieved2022-07-12 .^ "Amazon adds the $130 Amazon Tap and the $90 Echo Dot to the Echo family" .TechCrunch . 3 March 2016. Retrieved2022-07-12 .^ Rey, Jason Del (2016-03-03)."Amazon unveils two new versions of Echo, including one you can take to the beach" .Vox . Retrieved2022-07-12 . ^ McCracken, Harry (2021-09-28)."Amazon's Astro home robot is 'Alexa on wheels'—and much more" .Fast Company . Retrieved2022-07-12 . ^ "Amazon Reveals the Science Behind Astro, Its New Robot" .Digital Trends . 2021-09-29. Retrieved2022-07-12 .
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