Fits Smile
BRANDING
The client
Fits Smile is an orthodontic business focused on delivering high-quality results at accessible prices through its state-of-the-art invisible aligners, supported by an artificial intelligence monitoring app. They reached out to us to develop a fully responsive website with attractive and catchy content that hooks the interest of future clients, along with bespoke packaging to follow their customer experience.
keywords
Dental Care / User Interface Design / User Experience Design / Packaging / Friendly
the objective
Connect with customers looking to improve their smile by designing a clean website that plainly walks the user through their business and service model while simultaneously creating a fun unboxing experience that serves as a new home for the product.
the solution
We developed a system based on carefully curating colors and typography that matches the brand identity from online communication to its packaging. We designed an attractive and scalable website to differentiate itself from the competition. The packaging came to be while creating a container that would also be an entertaining shopping experience.— (A)
